SearchCap: The Day In Search, December 13, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Maps Is Back On The iPhone: Native iOS App Released Google has released its long-awaited map app for the iPhone. And it delivers all the expected features: voice-guided turn-by-turn navigation, […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Google Maps Is Back On The iPhone: Native iOS App Released
Google has released its long-awaited map app for the iPhone. And it delivers all the expected features: voice-guided turn-by-turn navigation, traffic, public transit, Street View and so on. It’s better than Google Maps for Android because it has been built or rebuilt “from the ground up” and didn’t grow by accretion. The bottom line: it delivers. Yet […]
- Google Experiments With New Flight Explorer Feature
Google is trying out a new travel search tool that seems to be aimed primarily at casual travelers that are as concerned about price as they are about a destination. It’s called Flight Explorer and it doesn’t appear to be reachable yet via Google’s regular flight search tool at google.com/flights. As best I can tell, […]
- Google Transparency Report Now Showing False Takedown Requests
TorrentFreak reports that Google updated their transparency report to now show the number and specific details on the false takedown requests attempted. You can see this level of detail by going to a specific takedown request. For example, looking at takedown request ID 266534 shows that of the 886 URLs reported for DMCA violations, 3% […]
- 3 Top Line Search Marketing Resolutions For 2013
The beauty of working in the digital marketing industry is that it is difficult to get bored. There is a new advertising option available every week, it seems, a new Google algorithm update, a new targeting option, and a new rocket ship social media platform clamoring for attention. The demands on the online marketing director’s […]
- Report: FTC To Say Google Did Not Violate Antitrust Laws
The New York Post is reporting that relatively soon, possibly as early as next week, the FTC is scheduled to announce a settlement of its antitrust investigation and potential claims against Google. The Post says that settlement will substantially let Google off the hook: Federal regulators are expected to close a year-long probe of Google’s […]
- Hot & Cold Trends In Search Going Into 2013
The end of the year in any industry marks a good opportunity to look back on the year and reflect on changes. This is particularly true in the SEO industry, given the volume and intensity of changes that have occurred in 2012 — from algorithmic changes to how SEO is perceived in the organization to […]
- November ComScore Data Suggest PC Search Volume May Have Peaked
Yesterday comScore released its November search market share data. The distribution and trends are consistent with what has been happening over the past several months: Google is stable, Bing has gained incrementally, Yahoo lost some share (mostly to partner Bing) and the others have gained or lost a fraction of a point. Stepping back, comScore […]
Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:
- Studies: As Mobile Email Usage Soars, Marketers Budget More For Email, Mobile And Social
- Facebook Rebuilds Android App In Native Code To Improve Speed
- Facebook Makes Getting More Page Likes Easier For SMBs
- Twitter Expands Keyword Targeting Choices For Promoted Tweets
- Google Expands “Confirmed Click” Functionality To In-App Smartphone Display Ads
- 30 Essential Business Apps For Your Smartphone
- TweetLevel: A GPS For Twitter
Search News From Around The Web:
Applications & Portal Features
- Bing The Next Version of Bing Desktop Now Available: Expands Language Availability and Support for All Versions of Windows (XP and Higher), Bing Search Blog
Business Issues
- Why Search is Facebook’s Tailbone, web-strategist.com
- Yahoo Is Said to Plan a Board Shake-Up, Adding Levchin, New York Times
- Yahoo! Appoints Entrepreneur Max Levchin to Board of Directors, Yahoo
Local Search & Maps
- Turkish Delight!, Yelp Official Blog
- Predictions for Local SEO in 2013 – biggest changes, developments and crackpot predictations, BrightLocal
Link Building
- Link Building Has Sandbox Effect, explicitly.me
- Your Link Building Blueprint for 2013, Search Engine People
Paid Search
Searching
- You Can’t Block Search Results On Google Anymore, Search Engine Roundtable
SEM Industry
- Turning One SEO Lead Into Dozens Of Clients, Simple SEO Group
SEO & SEM
- When It Comes To SEO, Don’t Always Believe The Engineers…, Local SEO Guide
- 10 SEO & Social Lessons from the Election, Search Engine Journal
- A Year Of Google Changes – What I Did To Recover, Search Engine People
- Citation Neighborhoods: How to Gain a Local Search Monopoly, Search Engine Watch
- Google’s Data Highlighter: What If It Conflicts With HTML Markup?, Search Engine Roundtable
- How to Run a Last-Minute Holiday Campaign Using PPC, blog.hubspot.com
- Lessons Learned From AdWords Flexible Reach, PPC Hero
- Pros and Cons of Going Local with Your SEO Agency, SEO Aware
- The Difference Between Search And Social Media Chatter, Sysomos Blog
- Why SEOs Should Work with Sales to Obtain/Retain Clients, distilled
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