Headline formats and Google Discover: What 3.4 million articles reveal
This Google Discover study separates format from editorial context, showing why simple headline rewrites rarely deliver measurable lift.
This Google Discover study separates format from editorial context, showing why simple headline rewrites rarely deliver measurable lift.
Clicks are declining, but utility content still builds visibility and trust. Here’s how to adapt your newsroom strategy for AI search.
A deal framework signals TikTok may stay in the U.S., easing months of uncertainty for advertisers, marketers, and creators.
The number of popular websites blocking ChatGPT has increased 250% in the past month. Pinterest, Indeed and more big brands now block GPTBot.
Plus, breaking down President Biden’s social media strategy
The proposed legislation could create an untenable position for search engines in Australia, and Google’s threat to shut down search could affect traffic and domestic businesses across sectors.
Why conventional bidding methods leave money on the table.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Says New Parents Perform Twice As Many Searches As Non-Parents According to a recent survey conducted by Google’s Think Insights, new and expecting parents perform 2.7 times the number of […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Facebook Updates Newsfeed, No Impact On Graph Search (Today) We’ve covered this morning’s changes and enhancements to Facebook Newsfeed over at Marketing Land: Facebook Newsfeed Evolving Into “The Best Personalized Newspaper” […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Report: PLAs Drove 28% Of Google Non-Brand Ad Clicks In Q4 Google Product Listing Ads generated 28% of Google non-brand clicks in Q4 according to RKG’s latest Digital Marketing Report released […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Verisign Blames Google For Drop In Domain Registration & Renewal Rates The number of new domains being registered, and existing domains being renewed, is slowing down and Verisign — the company […]
US presidential candidate Republican Mitt Romney can’t seem to catch a break even from Google. Not only does it suggest that he can’t win, if you start typing in Romney’s name, but if you disagree, Google tries to correct you. Suggestion: Romney Can’t Win Start typing in Romney, and Google as its top suggestion “romney can’t […]
Today, Google News did a post about the death of Osama bin Laden. Disappointingly, it offered no statistics on what was most read, shared, topics most covered. The post did share a “sample” of 100 links to coverage about Osama bin Laden from representative sources. So, I decided to go where Google didn’t — to […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How The New Facebook Messages & Email System Works At one end of the spectrum, Facebook says it’s “simple” and “fun.” On the other end, some are saying it’s Facebook’s version […]
Social TV guide Clicker, also sometimes called “TV Guide for the internet,” launched its iPhone app this morning. An iPad app is on the way. It’s cool and useful and it contains some, but not all content, available on the Clicker.com site. Here’s the list of the app’s content and features per the Clicker Blog: […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Display Network Is New Name For Google’s Display Initiatives The Google AdWords Blog announced that to make things simpler they have created a new “umbrella name” for Google display ads […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Live Blog: Google’s Dylan Casey On How Real Time Is Changing Search Next up at TWTRCON, where I’m at today, an honest-to-goodness search panel! Moderator David Berkowitz of 360i will be […]
I’m at TWTRCON today, where “Terry” — AKA “Leroy Stick” — the mystery man behind the wonderfully entertainly parody @bpglobalpr account is speaking. Will we learn his real identity? I’m not expecting this. CBS News had a video interview with him where his identity was kept hidden. That was also true of his statement to […]
I’ve been working on a project to classify all the special logos that Google has done over the years. Crazy? Perhaps a bit, but it’s interesting to see what Google has honored with special logos and the great increase in them recently. Besides, I like to organize things. Below, how Google’s special logos have evolved, […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Hires Ex-MSFT Blake Irving For ‘Product Vision’ One could argue that Yahoo CEO Carol Bartz cut lots of fat at Yahoo and stabilized the organization after a period of takeover […]
Is it just me, or does Yahoo have a thing for Twitter? Watching Yahoo’s moves this year is like watching a kid fall head-over-heels for the prettiest girl in class. He scribbles her initials inside his notebook and tries to impress her at every turn. She never seems to reply, at least not when the […]
In some ways, it’s the Who’s Who of Twitter — the Twitter Suggested Users list. These are the 241 people Twitter currently suggests that new people should follow. Below, a look at who makes it by categories, such as media or sports. Who’s getting Twitter’s love (such as the New York Times) and who’s not […]
American journalists and news reporters never reveal their sources. Google News follows suit, nowhere providing a list of the more than 4,500 English language news sources it claims to track. However, Henk van Ess, an investigative journalist from the Netherlands, offers a service that reveals the names of 1,256 news sources used by Google News […]