SearchCap: The Day In Search, June 18, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Google Display Network Is New Name For Google’s Display Initiatives
The Google AdWords Blog announced that to make things simpler they have created a new “umbrella name” for Google display ads on YouTube, Google Finance, Gmail, Google Maps, Blogger and Google’s display ad partners.
The new name is the “Google Display Network.” The Google Display Network lets you run ads in text, image, rich […] - The Subtle Science Of Bidding Part 1: The Real Story
Regardless of how experienced you may be with AdWords, and with interpreting data that Google reports about your campaigns, you’ll occasionally see numbers that simply don’t make sense. What do you do when reported data flies in the face of both reason and experience?
As an example, look at this data for an exact match brand […] - Discovering Web User Types & Habits Via Search Queries
Not long ago I asked my twenty year old daughter where she goes to get information. Without hesitation she replied, “Google.” I thought this made sense. Her generation grew up with Google. They were taught to use it in school for research and to get images for projects. For comparison, […]
- Google Prepping A Payment System For Newspapers: Report
Via paidContent comes news that Google might launch a micropayment system for newspapers by the end of the year. paidContent references this article from the Italian newspaper La Repubblica, which says Google is encouraging publishers to try out a system called NewsPass.
In its article, paidContent describes NewsPass like this:
La Repubblica says that, with Newspass, people […]
Search News From Around The Web:
Applications & Portal Features
- Come On In!, Yahoo! Search Marketing Blog
Business Issues
- Google is eating Microsoft’s lunch, one tasty bite at a time., RescueTime Blog
- Working at Google – the first 6 months, Don Dodge
- Diller Says Valuations Kept IAC From Buying Companies, Bloomberg
- Facebook ’09 revenue neared $800 million, Reuters
- Google Says: We Are "The Biggest Kingmaker On This Earth", Search Engine Roundtable
- Yahoo! S.E Asia releases study on Internet trends and media consumptions, Yodel Anecdotal
Local, Maps & Mobile
- Create a Google Map From Your Own Image, Google Maps Mania
- Microsoft Announces Mobile OS for Enterprise Devices, PC Magazine
- Imagery Update – Week of June 14th, Google LatLong
Link Building
- Hide Links From Google? Google Says No To SEO, Search Engine Roundtable
- The Art (or Science) of Building Links, Search Engine Watch
Paid Search & Contextual
Searching
- Google Probing Possible Google Trends Hack, CBS News
- OneRiot’s Realtime Search API Now Indexing Facebook Likes And Shared Content, TechCrunch
- Searching for football connections, Official Google Blog
SEM Industry
- Link Building Tool Interview with Garrett French, Vertical Measures
- Video Recap of Weekly Search Buzz :: June 18, 2010, Search Engine Roundtable
SEO & SEM
- Google Ignores Link Title Attributes, Acronym & ABBR Tags?, Hobo
- Increase search marketing ROI with retargeting, econsultancy.com
- Localised reviews in Google Maps; Implications and Opportunities, Vertical Leap Blog
- Search Engine Optimization Tip: How to Remove a Web Page from Google, Bill Hartzer
- SEO Competitive Intelligence Strategy, SEO Book
- Whiteboard Friday – What’s Working for You? with Richard Baxter, SEOmoz
Social Media
- Answering Recent Questions on Privacy Controls, Facebook
- Utah Attorney General Mark Shurtleff Uses Twitter To Announce Execution, TechCrunch
Video, Music & Image Search
- Four Ways To Make Pictures And Video Boost Your Ranking, Bruceclay.com.au
- Search Spammers Targeting Google Images At Higher Rate?, Search Engine Roundtable
- YouTube Explains Top Secret ‘News Experiment’ to Local Media, But Doesn’t Really, San Francisco News
Recent Hot Items From Sphinn, Our Social News Sharing Site:
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