How to build an E-E-A-T checker with Claude Code
Build an AI-powered E-E-A-T auditor that crawls websites, applies Google's quality guidance and generates polished reports in minutes.
Topic: Chromium
Tools and software to manage AI crawlers accessing your site
Learn how to use AI crawler tools and software to optimize for AI crawlability, allow, block, or limit AI bots, audit crawling behavior, and implement controls.
What are AI crawlers and bots?
What are AI crawlers? Learn about the different types of AI crawlers, their purposes, what they can see, and if you should allow them to crawl your site.
Why tracking parameters in internal links hurt your SEO and how to fix them
Parameterized URLs bloat crawl paths, fragment attribution, and dilute link equity. Here’s a cleaner, scalable tracking approach.
No-JavaScript fallbacks in 2026: Less critical, still necessary
Rendering isn’t always immediate or complete. Learn where no-JavaScript fallbacks still protect critical content, links, and indexing.
Why GA4 alone can’t measure the real impact of AI SEO
Relying on GA4 alone leaves AI SEO analytics lost in the Bermuda Triangle of measurement. Learn what’s missing – and what to track instead.
When AI agents do the shopping: Insights from 100 conversations with ChatGPT Agent mode
As ChatGPT agents book, buy, and convert for users, SEO must evolve. Make your site agent-readable, accessible, and built to convert.
Perplexity makes $34.5 billion bid to buy Google’s Chrome browser
It's a bold move on Perplexity's part, but Google is unlikely to sell Chrome, so it’s more of a PR stunt than a likely deal.
JavaScript SEO: How to make dynamic content crawlable
Struggling with indexing issues? Learn how search engines handle JavaScript, what to fix, and how to ensure your dynamic content gets discovered and ranked.
How would a Google breakup impact SEO?
Here’s how the DOJ's case against Google and proposed market changes could forever reshape search engines, SEO, and digital privacy.
Chrome tests Google side search in the browser
Also, Journeys is a new feature in Chrome that clusters your browsing history in a new way.
SEOs rejoice: Core web vitals release moves to June; plus WordPress might block FLoC; Tuesday’s daily brief
And why you should use social media as a key component of your negotiation research
WordPress proposes blocking FLoC by default
It’s estimated that 40% of all sites use WordPress. If the proposal is implemented, that could be a devastating blow to Google’s ad-targeting capabilities.
Will Google’s Ad Disclosure schema catch on?
It's among several initiatives the company is working on as privacy takes center stage.
Why the evergreen Googlebot is such a big deal [Video]
Google’s Martin Splitt discusses the effort behind making Googlebot ‘evergreen’ in this clip from Live with Search Engine Land.
Chapter 3: Site Architecture & Search Engine Success Factors
The next major on-page group in the Periodic Table of SEO Factors is site architecture. It plays a critical role in SEO effectiveness. These factors affect the findability and usability of your site. Good architecture makes content easier for search engines and users to access and navigate. Take the following architectural factors into account as […]
SEO year in review 2019: Zero-click searches, BERT, local spam and more
What’s past is prologue. Here’s our recap of the stories that will shape search for years to come.
Bingbot goes evergreen
Bing will adopt Chromium-based Edge browser to run JavaScript and render pages.
Google can crawl AJAX just fine
No special action necessary for webmasters.
SMX Overtime: Your questions answered about Google penalties and their impact on websites
SMX London attendees asked SEO expert Fili Wiese a wide-ranging number of questions about penalties, indexing, crawling and more.
Yes, Googlebot can detect JavaScript redirects
JavaScript redirects are followed similarly to server-side redirects, Google explained.
Google testing tools now support evergreen Googlebot
After three months, the Google testing tools are now using the latest version of Googlebot.
I/O announcements have some applauding and others shaking their fists
Marketers continue to accuse Google of stealing their clicks.
Google’s web crawler Googlebot now runs on the latest version of Chromium: Why that’s a good thing
Googlebot has been upgraded and should now be able to crawl more modern web sites with less of an issue.
Google’s ‘Signed Exchange’ solution let’s publishers use their own URLs for AMP pages
Publishers will need to create a Signed Exchange but Cloudflare (and potentially others) promise to simplify the process.
Will [Not Provided] Ever Reach 100% In Web Analytics?
With the news today that Chrome is moving to secure search, marketers may be wondering about the larger picture of using search data in Web analytics. The searches people do that lead them to a site is valuable data to an organization. What other data source do we have that gives us direct access to […]
RockMelt: Ad Free Google Search From Toolbar
I’ve been using the new RockMelt browser since late last night, but this is not a review. I’m merely interested in pointing out that users can search the toolbar (as with Safari or Firefox) and get Google results — but they’re ad free in this case. There’s no SERP with ads, just a list of […]
Live Blogging: Sergey Brin & Eric Schmidt Talking Google With The Press
Google cofounder Sergey Brin and Google CEO Eric Schmidt spoke today to a small gathering of reporters at Google’s New York office. Below, a live blog of the briefing. Note that I’ve tidied this up a bit since the briefing happened at 11am Eastern time. You’ll still find plenty of typos. I may try to […]
SearchCap: The Day In Search, October 1, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.