Topic: Copyright infringement

SEO

Chapter 8: Toxins & search engine spam penalties

Anyone entering the realm of search engine optimization is likely to encounter some questionable (aka “black hat”) tactics, or Toxins, as we call them in our Periodic Table of SEO Factors.  These are shortcuts, or tricks, that may have been sufficient to guarantee a high ranking back in the day when the engines’ methods were […]

SearchCap: Linking law, Google crawl change & map directories

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Keyword infringement: Edible Arrangements files $209M trademark suit against GoogleFeb 19, 2018 by Greg Sterling While use of trademarked keywords has been allowed by courts, this case may be more complicated […]