Topic: Digg

SEO

Digg Now Buries Microsoft Ads

ClickZ reports Digg has dropped Microsoft as the exclusive ad provider for the site. Microsoft ads started appearing on Digg in October 2007 after Digg and Microsoft made the deal in July. Prior, Digg used Google AdSense ads to monetize the site. Then Digg dropped Google for Microsoft ads and now, it appears Digg will […]

SEO

The DiggBar Compromise: Show Framebar Only To Logged In Digg Users

Digg is promising a significant change to how its DiggBar framebar operates, one that should solve SEO concerns about how link credit is passed on but won’t entirely remove misgivings about the framing of content. With the new implementation scheduled for next week, only those who are logged into Digg will see the DiggBar. So […]

Looking Forward To SMX London

Our London edition of Search Marketing Expo is coming up on May 18 and 19, and is shaping up to be a terrific show. We’ve got some of the best search marketers from the U.K., Europe and the U.S. speaking, with tracks for people at all levels of experience. We’re kicking things off with an […]

The Growth Of Framebars & Kevin Rose On The DiggBar

The DiggBar has been out for about a week now. Since then, there continues to be concerns over twin issues of whether it robs sites of link love and frames their contents in a way that’s unfair to publishers. I had a good conversation with Digg cofounder Kevin Rose today about these issues and how […]

URL Shorteners: Which Shortening Service Should You Use?

URL shortening services are experiencing a renaissance in the age of Twitter. When every character counts, these services reduce long URLs to tiny forms. But which is the best to use, when so many are offered and new ones seem to appear each day? Below, issues to consider and a breakdown of popular services, including […]

How To Use Social Proof For Social Content Promotion

You’ve heard it before, “Content is king”, but is it really? When it comes to promoting content in social media, content is not what’s solely going to drive popularity to your campaign. Content is still a very important factor, especially if you are using a resource hook to drive traffic and links. I’ll wait for […]

How To Use Images Successfully On Social Media Sites

Images are one of the most popular forms of social media news content for a variety of reasons. This form of media is easily consumed, transfers information quickly, usually requires less reading and can project a great deal of information (many times more so than text). People are busy and not willing to give away […]

What Results Can I Expect From My Social Media Campaign?

Social media comes in a variety of flavors, each with a very different end result. Networking campaigns occur on social sites like Twitter, Facebook and LinkedIn where users or companies interact with others in the community. Social media news campaigns push content out onto larger social news networking sites like Digg and Reddit.  While both […]

How Search-Like Are Social Media Sites?

Like search? Who doesn’t — great traffic, huge brand value and an audience ready to convert. Like social media? What’s not to like — huge growth, tons of buzz and an entire new marketing frontier that is opening up. For the search marketer looking at social media, how does it measure up? Which social media […]

Search Biz: Yahoo Soap Opera Update; Google’s Mobile Plans; Ask.com’s Creepy Commercials & More

The Yahoo-Microsoft-AOL soap opera continues. (You expected otherwise?) At AllThingsD, Kara Swisher was pretty adamant Monday that Yahoo and Microsoft are not in secret talks right now about a new search partnership, and she called the weekend report from The Times (UK) “inaccurate.” Part of that UK story had Ross Levinson and Jon Miller taking […]

SEO

Crappy MP3 Sites, Comment Spamming & Enough Already

In covering search marketing for the past 13 years, I’ve tried not to be judgmental about certain marketing tactics some people might undertake. Search engines have “rules” that they themselves knowingly allow others to break. Arguments erupt over the idea that any type of marketing is “manipulation.” But at some point, enough is enough with […]