How AI may increase the value of SEO expertise
As AI automates repetitive SEO tasks, the biggest advantage may go to practitioners who know how to guide it.
Topic: Jeremy Schoemaker
SearchCap: The Day In Search, June 21, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Sued By Texas Attorney General To Turn Over Documents According to a report in the Wall Street Journal (WSJ), Google has been sued by the Texas Attorney General’s office. The […]
SearchCap: The Day In Search, June 1, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Faces July 2 Deadline To Settle EU Antitrust Claims — Or Else European Commission (EC) antitrust chief Joaquin Almunia is engaged in what amounts to a poker game with Google […]
SearchCap: The Day In Search, May 31, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google To Chinese Searchers: Your Search Interruptions Are Not Our Fault Google announced on their blog that they have noticed an increase in complaints from searchers in mainland China. The issues […]
SearchCap: The Day In Search, May 3, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Basic Econometric Modeling: Measuring The Offline-Online Effect Of TV Advertising On Search Spend Multi-channel advertisers often ask me how to measure the effect of their TV ads on their online marketing […]
SearchCap: The Day In Search, April 11, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Reports: Google CPCs Continue To Decline And Yahoo/Bing’s Rise While Spend Overall Grows In Q1 By all accounts, paid search spending rose in Q1 2012 as compared to the previous year, […]
SearchCap: The Day In Search, July 26, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Official: Google Panda 2.3 Update Is Live Google has confirmed to Search Engine Land that late last week, it pushed out a small update to the Panda filter. “We’re continuing to […]
SearchCap: The Day In Search, August 4, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Enhances Flickr Search Just when you think Yahoo is out of the search game, they strut their stuff with an improved Flickr search. Flickr, the popular image service, has revamped […]
ShoeMoney Vs. Google Employee Case Settled
Jeremy “Shoemoney” Schoemaker has confirmed that the case between his company and Google AdWords employee, Keyen Farrell, has been settled. Jeremy said, “I can say that my lawsuit against the Farrells was settled,” in his blog. For more history on this case, see the following stories: Keyen Farrell Countersues Jeremy Schoemaker, Claiming Defamation Why Hasn’t […]
SearchCap: The Day In Search, August 3, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How To Maximize The Impact Of Your Top Performing Keywords Behavior is unique for these high volume/value keywords and as a result, steps need to be taken to make these terms […]
SearchCap: The Day In Search, July 17, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Reports: Yahoo & Microsoft Very Close On Search Deal There are several reports tonight that Yahoo and Microsoft are close to consummating a search and advertising deal. 24/7 Wall Street cites […]
SearchCap: The Day In Search, June 29, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Long Tail of Paid Search Account Effort If you spend enough time sitting at your desk in summer, you can go slightly insane. That aside, daydreaming sometimes leads to back-door […]
SearchCap: The Day In Search, June 26, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: AdWords Conversion Tracking: How To Optimize Your Account 10x Quicker Wouldn’t it be wonderful if you could get data 10 times faster so you could make your bid & ad decisions […]
SearchCap: The Day In Search, June 12, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Analytics Now Considers Bing A Search Engine As promised, Google Analytics is now logging traffic from Microsoft’s new Bing search engine into the “search engine” traffic source category, rather than […]
SearchCap: The Day In Search, June 9, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Russian Roulette: McAfee Details Web’s Riskiest Search Terms Somewhere online right now there’s a music fan who’s big on free downloads, likes Coldplay’s “Viva La Vida” but doesn’t know the lyrics, […]
Keyen Farrell Countersues Jeremy Schoemaker, Claiming Defamation
Back in April, Jeremy “Shoemoney” Schoemaker filed suit against Google AdWords employee Keyen Farrell, saying that Farrell had violated his trademark on “Shoemoney” by using it Google ads. Today, Farrell is firing back with a suit saying that Shoemaker has defamed him. From the release put out on behalf of Farrell: If you searched the […]
SearchCap: The Day In Search, May 26, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Gives A Sneak-Peek At Its New Home Page Yahoo continues to develop a new home page, and today has shared a sneak-peek at the latest design that’s being tested internally. […]
Google Finds No Data Misuse In Shoemoney Trademark Case
Earlier this month, my Why Hasn’t Google Cleared, Fired Or Suspended Accused AdWords Employee? article asked why Google hadn’t yet publicly commented about accusations that one of their employees may have abused the AdWords system for his own benefit. Now the company is speaking up — and saying it has found no wrongdoing. Google’s sent […]
SearchCap: The Day In Search, May 14, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Employee Required To Hand Over AdWords Account Details We obtained documents on a court order, where the judge issued in the Jeremy Schoemaker case against a Google employee for trademark […]
Google Employee Required To Hand Over AdWords Account Details
We obtained documents on a court order that the judge issued in the Jeremy Schoemaker case against a Google employee for trademark infringement. Both Jeremy and the defendant filed motions, in which the court ordered the defendant to hand over the historical data of his AdWords account, amongst other items. The court order, which is […]
Why Hasn’t Google Cleared, Fired Or Suspended Accused AdWords Employee?
Google takes plenty of well-publicized heat for things it hasn’t really done or concerns that get hyped. But in the case of one of its AdWords employees being accused of bypassing AdWords policies for his own benefit, I’m surprised the Big G isn’t being dragged over the coals. Over a month after the initial accusations, […]
SearchCap: The Day In Search, May 4, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Starts To Leverage Latitude Location Through New Apps Google is now expanding its map-based, location-aware service Latitude beyond the the Latitude destination in new ways with a public location sharing […]
An Update On ShoeMoney Vs. Google Employee Trademark Case
We have an update on the story “Google Employee Alleged To Have Bypassed AdWords Trademark Policy For Own Benefit” from about a month ago. Keyen Farrell, the Google AdWords employee, has filed his documents with the court. I have attached those documents below for you to read. In short, Keyen Farrell claimed he did not […]
SearchCap: The Day In Search, April 8, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Google Employee Alleged To Have Bypassed AdWords Trademark Policy For Own Benefit
Well-known internet marketer Jeremy “ShoeMoney” Schoemaker has filed suit against Keyen Farrell, apparently a Google employee alleged to have used Schoemaker’s US-registered trademark in search ads on Google. While issues over trademarks in search ads are heating up, the bigger issue in the case is why Google itself didn’t take action to stop the ads […]
SearchCap: The Day In Search, March 9, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, March 3, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, February 2, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, December 22, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, December 15, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, November 21, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, November 4, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, October 24, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, October 22, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, October 20, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, September 30, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Conversation With An Idiot Link Broker
Companies that do this sort of thing should be ashamed.
SearchCap: The Day In Search, September 24, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, September 15, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, September 4, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.