2024 holiday marketing: Top SEO and PPC tips for a short shopping season
Start preparing for the condensed 2024 holiday season. Optimize for multiple holidays across various channels to maximize your marketing.
Start preparing for the condensed 2024 holiday season. Optimize for multiple holidays across various channels to maximize your marketing.
Addressing common questions, critiques and concerns following the massive Google Search leak and how your approach to SEO should change.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Partner Program shifting to calendar-year qualificationsDec 3, 2018 by Robin Kurzer The change will take effect in January. Google launches Q&A structured data for Question & Answer pagesDec 3, 2018 […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Apple launches ‘set it and forget it’ Search Ads Basic for the App Store Dec 5, 2017 by Greg Sterling No keywords, no bidding with new simplified search product. Google’s latest […]
Hanukkah decorations include a Menorah, Christmas searches display a gingerbread house and candy canes, and Kwanzaa searches get a Kinara.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google confirms testing movie and TV show ratings with like and dislike buttonsDec 6, 2016 by Barry Schwartz Google is now asking searchers to rate movies and TV shows. Google confirmed […]
Holiday-themed imagery has been added to search results, including a Festivus pole for those who prefer to air grievances this time of year.
Special logos for the holidays can also be printed and constructed into houses.
Google isn't doing the traditional "Airing of Grievances," but a virtual pole shows its Festivus spirit.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Never-Before-Seen AdWords Data Points That Have Been Quietly Rolled Out To Your Account Dec 14, 2015 by Susan Waldes Columnist Susan Waldes dives into the new Report Editor in AdWords […]
In the final days of Hanukkah, Google has decorated its search results for the Jewish holiday and added Christmas and Kwanzaa images, as well.
Skipping usual holiday-related search decorations this year, Google created a digital dreidel and Santa Tracker to show its holiday spirit.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search In Pics: The Google Flood, Drunk Penguin & Storm Preparation In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at […]
Google dressed up their search results for the holiday season with animated Christmas, Chanukah and Kwanzaa themes.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: AdWords Bid Management And Account Structure Mistakes To Avoid On my one-year anniversary of working as an AdWords practitioner instead of a Googler, Brad Geddes interviewed me about Quality Score for […]
We have been covering the Google Happy Holidays logos from Christmas eve to Christmas day and now, the day after Christmas – also Kwanzaa. Today, Google went with a wintery, snow cabin look, for there holiday logo. Here is the Google logo today: Yesterday, Christmas Day was this: On Christmas eve, the logo looked like […]
Bing has added a new set of decorations to their search results for the holidays. If you search for [christmas] at Bing, you will see a new wintery top area that counts down to Christmas day, lets you swap out different snowmen and also sends you to the Santa Tracker. Here is a picture of […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s Christmas & Kwanzaa Decorations Are Live For 2013 A few weeks ago, Google added their Hanukkah decorations, but now that Christmas and Kwanzaa are just around the corner, Google has […]
A few weeks ago, Google added their Hanukkah decorations but now that Christmas and Kwanzaa are just around the corner, Google has now outfitted their top bar for the special holidays. The Christmas theme can be seen on Google by searching [christmas] and the Kwanzaa theme can be seen on Google by searching [kwanzaa]. The […]
It is that time of the year again, if you search for [Festivus] in Google, you will see a Festivus pole show up on the left hand side rail. Here is a picture: Google adds the Festivus pole every year but it seems this year it went live a bit early. That being said, you […]
If you search on Google for [hanukkah], [dreidel] or similar Hanukkah themed searches, you will see the holiday bar at the top of the search results. This year, Google uses a bluish bar with dreidels, a four-sided spinning top used by Jewish children during the holiday. Last year, Google had Jewish stars for the holiday, […]
Google is testing yet another user interface change – this time by not showing the URL of the search results on the page. @tecnonetblog tweeted that he spotted this test and posted images of it on Twitter. In the images below, you won’t see the URL, which is now green followed by an arrow, under […]
Google is apparently testing a new tablet interface, according to a video by tecnonet. He captured three different tests on the Google Tablet search interface: (1) new search tools, (2) light blue colored titles and (3) orange URLs. Here are static pictures of the color changes followed by a video showing the search tools option […]
Google has decided to take on the decades-old Santa tracking service that NORAD offers with its own “Google Santa Tracker.” It comes in the wake NORAD booting Google out as a partner in favor of Microsoft. NOTE: If you’re looking for the latest information on Santa tracking for the current year, see our Your Guide To […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Maps iPhone App Gets 10 Million Downloads In Two Days Just about a week ago Google’s new Google Maps iPhone app was released and oh boy were people waiting for […]
The holiday season is now in full swing! Google has finally added the Christmas and Kwanzaa decorations to compliment the Festivus pole and Hanukkah decorations you already get on Google. How does it work? Just search for [christmas] and you will get Christmas bells. Note, this also works for [santa] and other holiday search terms: […]
If you search for [hanukkah] or [dreidel] or [menorah] and so on – you will see special Hanukkah decorations on the Google search results. Hanukkah began this past Saturday night and we reported yesterday that Google launched Festivus decorations but didn’t have any decorations for the holiday of Hanukkah. Well that has just changed, Google […]
It’s Christmas Eve! Santa Claus is on his annual trip of delivering presents to good little boys and girls around the world. Time also for our annual tradition, telling you how to track Santa using the internet, by smartphone and even through good old-fashioned voice telephone calls. NOTE: If you’re looking for the latest information […]
For Christmas and the holiday season, Google has a new musical logo out that plays Jingle Bells and ends by wishing “Happy Holidays.” The special logo, or “doodle” as Google calls them, starts out with an all-white background: Push any note, and the logo lights up with the Google name as Christmas lights: As you […]
If you go to Google and search for variations of either [christmas] or [hanukkah], you will see Google has dressed up the search results page with holiday decorations. The Christmas version shows Christmas ornaments hanging from the top bar: The Hanukkah version shows Jewish stars across the top bar: In the past they placed these […]
Last week, I showed how Google had a Chanukah Dreidel replace the basic everything icon on the left hand Google search results. But did you know that Google also has a Christmas Tree icon and Kwanzaa Flag icon? If you search for [christmas] or [kwanzaa] or [hanukkah] you will get a special everything icon. Standard […]
Google Operating System notes that Google is once again flying rainbow colors to support gay pride celebrations happening this month throughout the world. Certain searches get topped by a rainbow-colored divider, symbolic of rainbow flags often flown by those in the gay community or in support of them. To see the colors, try searches for […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Every year, Google dresses up the dividers between the organic search results and the paid search results with special holiday icons. This year is no different. David notified me that the special holiday dividers are now up. Every year, they do change up the icons they use, to give it an updated feel. Below, I […]
Conduct a search in Google for gay, lesbian, homosexual, and other related searches and you might see Google supporting gay pride by adding a rainbow colored divider between the organic search results and paid search results. Philipp spotted this the other day and also added that Google is well known for supporting gay rights and […]
Like every year for the past three years, Google has dressed up the divider bar between the sponsored listings and the free listings with something special for specific holiday searches. For example, a search on christmas displays Christmas trees as the divider, as illustrated below:
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
Nathan Weinberg reports that searches on Christmas, Hanukkah, or Kwanzaa bring up a special holiday divider between the organic results and the AdWords results on the right. Google did the same thing last year, but last years candy cane has been replaced by Christmas trees. Also make sure to track Google’s holiday logo doodles.