How to expand your reach with reverse location targeting in Google Ads
Not all searches come from locals. Here’s how to reach out-of-area users already looking for what you offer with smarter Google Ads targeting.
Topic: Louisiana
Why your best content is invisible to AI search engines (and how to fix it in 30 minutes)
If AI can’t read your website, it won’t recommend it. Learn how to structure and mark up your content to win in the age of AI-powered search.
This day in search marketing history: January 27
Google AdWords API launches, plus: PAA vs. featured snippets, Google hiring an SEO, Expanded Text Ads findings and more.
Google allows ads for sports betting in Louisiana
Advertisers must be state-licensed and certified by Google to run gambling ads.
Google’s Top Trends In 2015: Lamar Odom, Blockbuster Films & What Is Charlie Charlie?
Google's top trends show what piqued our interest most: from athletes and celebrities to the most-asked "how to" and "what is" questions.
Bing Maps Adds Hundreds Of Streetside & 3D City Images; Plus New HD Aerial Images
Bing announced a large maps update today, where they have added hundreds of Streetside images, 3D city images and new high resolution aerial images. Bing Maps now has over a 100 cities that support Streetside imagery available across America. The images are available in these cities: Alameda County, CA Fresno, CA Richmond, VA, Anaheim, CA […]
How To Spot Crappy SEO Pitches You Can Ignore
Just like anyone, I get crappy SEO pitches. My advice to anyone who gets these out of the blue is to ignore them. A good firm isn’t clogging your inbox with supposedly awesome sounding offers. But as a guide to crap you can especially ignore, here’s the latest from my inbox. The Pitch Gloria C. […]
YP: Restaurants Remains Top Local Search Heading, Medical The Top-Spending Ad Category
Local publisher and ad network YP (the private-equity owned combination of AT&T Interactive and AT&T Advertising Solutions) has released its US-focused Q2 “Local Insights Report.” The data in the report are derived from searches conducted across the company’s multi-platform network: “563 million searches and nearly 11 billion impressions in Q1 2012 across the YP Local Ad Network’s 300+ online, mobile, […]
Super Bowl 2010 Winners: Google, Yahoo & Bing Are Ready
Super Bowl XLIV is two days away, and even though it’s always one of the most-watched TV events of the year, the major search engines are also ready for anyone searching for the latest news and information. All three already have Super Bowl shortcuts/oneboxes in place. Google Yahoo Bing No doubt each search engine will […]
McCain Using Google To Vet VP Candidates
According to Reuters, presumptive Republican nominee John McCain is using Google as a tool to do background checks on potential running mates: “You know, basically it’s a Google,” he said to laughter at a fund-raising luncheon when asked how the selection process was going. “What you can find out now on the Internet — it’s […]
Oklahoma, Where The Google Comes Sweepin’ Down The Plain
From California, Google has spread out across the great land of the United States. New York! Washington! Arizona! And now which of the fifty nifty United States is Google heading to next? Oklahoma! Below, some news of Google’s plans for the Sooner State and well as a recap of what other states it has conquered […]
Google Under Fire For Showing Pre-Katrina New Orleans Images; Others Doing The Same?
Google goes back to pre-Katrina maps from USA Today reports that Google Maps has changed their satellite imagery of New Orleans to show pre-Katrina images, getting some local residents angry and wondering if there’s some type of cover-up in the works. However, it’s unclear if these are pre-Katrina images or not — and the situation’s […]