Topic: Mobile web

SEO

When & How Is The New Smartphone Bot Affecting Search Results?

Even though Google has launched a smartphone bot to improve mobile search results and the user experience on smartphones, it doesn’t mean that everything in mobile SEO has changed. Google is still detecting what handset users are searching from, and adapting the results that they send based on the handset; some phones are set up […]

SearchCap: The Day In Search, March 23, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Move Over, Wikipedia: Amazon May Be The King Of Google Rankings While the SEO industry has spent years decrying how well Wikipedia seems to dominate Google’s rankings, it may be that […]

SearchCap: The Day In Search, February 27, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Confirms Panda 3.3 Update, Plus Changes To How It Evaluates Links, Local Search Rankings & Much More Google has confirmed a new Panda update at the same time that it’s […]

Google Mobile Tests Large Black Menu Drop Down Bar

Despite Google moving away from the large black navigation menu on the web version, it seems like they are testing that exact same version on the mobile version of Google. Alex Chitu posted screen shots of Google testing the new large black drop down menu on Google mobile. Here are pictures: The second image shows […]

Google Offers Flight Search To Go

Google has been improving its flight and hotel search results over the past few months, adding capabilities and polishing the overall experience. In accordance with that “iterative” approach Google announced today that flight search will now be available on mobile devices (browser only). To trigger the verticalized results, you need to specify that you want […]

SearchCap: The Day In Search, February 20, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: “Googler Killer”, Cuil, Patent Applications Acquired By Google Googler Killer, Cuil, which launched in June 2008 and went defunct in September 2010, have had their patent applications acquired by Google. Bill […]

Googlebot Identifies Smartphone Content With New User-Agent

Google has announced that its mobile crawler now has a user-agent that’s specific to smartphones. The company has already had a user-agent that targets feature phones. The new Smartphone Googlebot-Mobile user agent is: Mozilla/5.0 (iPhone; U; CPU iPhone OS 4_1 like Mac OS X; en-us) AppleWebKit/532.9 (KHTML, like Gecko) Version/4.0.5 Mobile/8B117 Safari/6531.22.7 (compatible; Googlebot-Mobile/2.1; +https://www.google.com/bot.html) […]

Google Creates “GoMo” Portal To Help You Mobilize

Over the weekend Fusible.com surfaced several domain registrations from Google that suggested Google was creating a mobile site builder or portal. Then yesterday several outlets picked up on the Fusible post. Today Google is formally launching a mobile site development portal dubbed HowToGoMo. It provides education, case studies and best practices for marketers large and […]

Android Has More Market Share, But Apple’s iOS Sends More Traffic

At the iPhone 4S launch last week Apple CEO Tim Cook projected a slide that showed Apple dominating Android in terms of mobile Internet usage. Upon seeing that slide, people tweeted remarks like: “Where is he getting his numbers?” Indeed, they seemed made up given Android’s surge over the past six months. Android Has Larger […]

Bing Makes Bid To Become Top Deals Destination

When Bing launched deals several months ago its partner was deal aggregator The Dealmap, which was subsequently acquired by Google. That forced Microsoft to turn elsewhere for deals and today, as a result, we’re seeing the launch of a new deals experience on mobile and the PC that pulls in content from a wide range […]

Google Offers A Carrot/Stick For Marketers To Go Mobile

Google is increasingly trying to send advertisers a message about how critical mobile is becoming. As an example the company recently estimated that a huge percentage of last-minute shopping search (44 percent) this holiday will be on smartphones and tablets. Despite predictions like this and recent survey data showing enterprises are pouring money into mobile […]

Google Tests New Colorful iPhone Search Design

PhoneArena.com has screen captures of a new Google search interface designed for the iPhone and maybe other mobile devices, such as Android, Palm Pre and others. The interface uses colorful app-like icons at the top of the search bar, instead of small blue tabbed links on the current interface. It does push down the search […]

SearchCap: The Day In Search, April 25, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Instant Provides A Hint For Local & Mobile Optimization Undoubtedly, you may have seen Google’s Instant Preview interface which provides glimpses for webpages listed in SERPs. What you may not […]

Google Instant Provides A Hint For Local & Mobile Optimization

Undoubtedly, you may have seen Google’s Instant Preview interface which provides glimpses for webpages listed in SERPs. What you may not be aware of is that they’ve added sophisticated code to make it unique on mobile devices. These Instant Previews provide compelling evidence that mobile optimization continues to be important. Google rolled out Instant Previews in November 2010, […]

In Challenge To Google Places, Microsoft Launches “Bing Business Portal” For SMBs

This morning Microsoft is launching the “Bing Business Portal” (BBP). It replaces the the Bing Local Listing Center, and all listings already there have already been migrated over. The BBP allows local business owners or their agents or designated representatives to claim and enhance listings with additional content including deals. Business owners can also add […]

SearchCap: The Day In Search, April 4, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Twitter Improves “Who To Follow” Results & Gains Advanced Search Page Twitter announced that it has improved its “Who To Follow” feature with better people search results and added a new […]

Google Intros AdSense Mobile Interface

In a nod to the legions of smartphone users running AdSense on their sites or apps, Google has announced a mobile-friendly web interface to AdSense accounts. The site represents Google’s response to apps such as DuoSense for iPhone, which third-parties have developed to serve mobile users of AdSense. Folks who go to the usual AdSense […]

Live Blogging Google’s ThinkMobile Event

Google has been planning its ThinkMobile event for three months. Google’s Jason Spero (former AdMob VP) is on stage first and says he’s been anticipating an “event like this” for “about four years.” He says it reflects the fact that mobile is ready. Google’s Dennis Woodside reports that Google has seen a “400 percent increase […]

AdWords Homepage Gets More Modular, Customizable

Google has redesigned the homepage for its AdWords advertiser interface in an effort to bring more relevant, customized information up front for marketers. The main change for the “home” tab is that advertisers can create their own modules based on saved filters created on the campaign interface. Filters let advertisers identify problems with their campaigns, […]

SEO

Yahoo Local Expands Its Beta To Mobile

Yahoo is making a big push today for its new local search (edit: see below) interface, which offers a somewhat dramatic change both in the content it includes and how it’s presented. Greg Sterling actually covered most of this a couple weeks ago here on SEL, but here’s a quick recap: The new desktop beta […]

SEO

Survey: Gen Y Accessing Web On Mobile More Than PC

Many marketers continue to think that the mobile internet is still too small to be worth attention. Indeed, on a global basis the mobile web represents less than 5 percent of all internet traffic, according to StatCounter. (See Royal Pingdom on usage in specific regions.) Two months ago Forrester Research issued a report dismissing location-based […]

SearchCap: The Day In Search, November 16, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Image Search Now With Leaderboard Ads The Google AdWords Blog announced a new ad format available on the image search vertical. The new ad format is the old-style leaderboard display […]

Google News Mobile Design Tweaks

The Google News Blog announced a few tweaks to the mobile News site for Android, iPhone and Palm Pre devices. The changes include: Easier to click on stories, making the click area larger Default to collapsed “more stories sources” to make more articles viewable Here are screen shots: This small update comes after a year […]

Yahoo Mail Beta Improves Searching Yahoo Mail

The big buzz last night was from Yahoo releasing the Yahoo Mail Beta globally. The new beta vastly improves speed, security, email search while offering a “more social email experience,” said Yahoo. The Yahoo Search Blog briefly explained “you’ll find a faster email search using Yahoo’s wealth of search science and technology.” The new left-hand […]

Yahoo Expands Mobile Search Results Display

Users of Yahoo’s mobile web search site (https://m.yahoo.com) on smartphones should notice new enhancements and expanded search results the next time they search using certain types of queries. Yahoo has announced changes to how it shows search results for local business listings, entertainment, stocks, videos, and images on smartphones. Yahoo says it’s “pulling more essential […]

Google’s Place Pages Go Mobile

Google has announced that its Place Pages now come in a mobile version. Users of Android-powered mobile devices and iPhone/iPod Touch users should be able to see the new mobile place pages now. They’re quite similar to what you’re used to seeing in Google Maps, with business/place information, a collection of reviews, images, and so […]

Wolfram Alpha Slashes iPhone App Price, Launches Mobile Site

The answer to that question is “yes.” Wolfram Alpha says its iPhone app is now available for $1.99, a huge drop from the $49.99 price when the app debuted last fall. It’s also offering refunds to users who paid the higher price. “Our number-one priority as of today is to get Wolfram|Alpha in the hands […]

Google Enables Mobile AdWords Access On Smartphones

Google has now enabled access to the AdWords dashboard and other features for smartphone users. It’s configurable and provides on-the-go access to account data and stats. The new mobile interface is currently available for iPhone, Android and Palm/WebOS users. You can access AdWords for Mobile by visiting https://adwords.google.com/dashboard/Dashboard on your mobile browser. There’s more discussion, […]

Google: Mobile Query Growth “Dramatically Higher” Than PC

During an investor and financial analyst webcast yesterday Google’s Vic Gundotra said that an “increasingly large” number of advertisers were doing mobile campaigns and that there was a “dramatic amount of interest” in mobile among those not yet advertising in mobile. Much of the webcast was devoted to demonstrating Google mobile products and initiatives and […]

comScore: Android Shows Strength As Mobile Web Usage Grows

Metrics firm comScore released some new quarterly mobile data that shows strong growth for Android handsets in the US and an increase in mobile web usage: RIM showed modest growth while the iPhone’s growth, according to these figures, flattened. Meanwhile WinMo and Palm lost ground. Of course with the advent of Windows Mobile 7 and […]

SEO

Collecta Launches Mobile Version Of Real-Time Search Engine

Collecta has just announced the launch of a mobile version of its real-time search engine. The mobile site is available at m.collecta.com. Like it main site, Collecta mobile includes real-time news, photos, and status updates from more than 10 million content sources — from Twitter to Flickr and CNN and blogs. The mobile site is […]

SearchCap: The Day In Search, February 25, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Want To Speak @ SMX Advanced London? Here’s How We’re especially excited this year because we’ve changed the format of SMX London to be similar to our always sold-out SMX Advanced […]

SEO

Opera Says Google Dominating Search On Mobile Web

Opera, the leading independent mobile browser, has been putting out great data on mobile Internet usage for quite some time. Google always ranks as one of the top sites globally. However this month’s “State of the Mobile Web” report is the first time that the company has released search market share data. It shows Google […]