Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Back To The Future: Google Announces A Meta Keywords Tag Just For News Articles Grab your flux capacitor and fire up the Delorean, folks. We’re going back to the future: Meta […]
Grab your flux capacitor and fire up the Delorean, folks. We’re going back to the future: Meta keywords are back. Well, technically, it’s not the same meta keywords tag that died years ago for traditional SEO purposes. No, it’s a new news_keywords metatag that Google just announced today and only works for news publishers that […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Panda Update 3.92 Rolling Out (Or Is It Panda 20 Time?) Google’s announced that another Panda Update is being unleashed on its results, one that it says will impact 0.7% of […]
Google’s announced that another Panda Update is being unleashed on its results, one that it says will impact 0.7% of queries. We’re calling it Panda 3.92, through we’re wondering if it’s time to declare Panda 4.0 upon us. Here’s the official news from Google: Panda refresh is rolling out—expect some flux over the next few days. Fewer […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing News Expands To Your Facebook Feed With Customizable App Bing News wants to be your go-to place for finding out what’s going on in the world today, whether it be […]
There’s been chatter about Google having done some type of algorithm update this week that’s having an impact on rankings. Now it’s finally confirmed, a new change meant to allow more domains to appear in search results. The head of Google’s spam fighting team Matt Cutts tweeted this about it: Just fyi, we rolled out a […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: A Simple Guide To Understanding The Searcher Experience When search engine optimization (SEO) professionals talk about the searcher experience, they often cast their personal mental models onto the minds of searchers. […]
When search engine optimization (SEO) professionals talk about the searcher experience, they often cast their personal mental models onto the minds of searchers. What is your role in understanding and delivering a successful searcher experience?
About nine out of 10 search marketers say Google’s recent algorithm changes have had a significant impact on them, and about the same amount say that the rise of the mobile internet and local search are also having a significant impact. The data comes from the SEMPO State of Search Marketing Report 2012, which was […]
Fairsearch, a group backed by Microsoft and other Google competitors to lobby that Google isn’t “fair” to them with its search results, has been having a event today to push its view of all that’s wrong with Google. That includes building a myth that Google requires that all Android devices to use Google search. Google […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Emma Watson: Most Dangerous Celebrity Search Object, McAfee Says Hey Emma Watson fans: Be really careful about clicking on those search results. McAfee, the security technology company, says Watson is 2012′s […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Apple Demos Local Search (Maps) And Siri Enhancements For iPhone 5 Today at the iPhone 5 launch event Apple announced a thinner, taller and faster iPhone. (Danny is still live blogging.) […]
Today at the iPhone 5 launch event Apple announced a thinner, taller and faster iPhone. (See Danny’s hands-on first impressions.) Apple also reminded people of some of the software announcements made in June at its WWDC conference when it discussed the new iOS 6 extensively. Among the earlier software-related announcements that were showcased again today […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Must-Have Browser Tools For Link Builders Of all the tasks associated with content advocacy (I have never actually liked the term link building, and my business card has never included those […]
Bing Ads (the new moniker for Microsoft Advertising) is testing an ad format that should be very familiar — they’re combining the first two lines of text on search ads to make a much longer headline. The US market test is currently running on a small percentage of searches on Bing and will be rolling […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Removed The Pirate Bay From Instant Search TorrentFreak reports Google has removed The Pirate Bay from showing up in Google’s search suggestions within Google Instant Search. Google Instant Search will […]
TorrentFreak reports Google has removed The Pirate Bay from showing up in Google’s search suggestions within Google Instant Search. Google Instant Search will auto-complete the search phrase based on search popularity and other factors. Prior to today, Google would auto-complete for the domain thepiratebay but now, Google has added that to their piracy filter list. […]
The dust has settled on both the Republican and Democratic national conventions and, while we don’t know who’ll ultimately get the most votes, it’s clear that Democrats won the day where search activity is concerned. Both Google and Yahoo have analyzed their users’ searches during the two conventions, and both show that search activity spiked […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Amazon’s New Kindle Fire Tablets Use Bing As Default Search Engine Ubergizmo is reporting that Bing (not Google) will be the default search engine for the Amazon browser on the new […]
In the wake of Google’s Panda algorithm update, its cadre of human search quality raters has a new task: giving Google specific quality ratings for individual landing pages. The new “Page Quality Rating Guidelines” section adds a whopping 32 pages to the handbook that Google provides to those human raters (via contractors like Lionbridge and […]
The New York Times reports Vitaly Borker, the merchant who boasted of being abusive to customers and claimed, inaccurately, that such behavior had a side benefit of producing good rankings in Google, has been sentenced. The sentencing was to four years in federal prison and ordered to pay approximately $100,000 in restitution and fines. Vitaly […]
Google has supported the ability to add authorship tagging to your web pages in order to give authors the ability to get more face time in the search results. But often web sites do not implement them fully. So how do 1 out of 5 results have an authorship image? David Harry dug into it […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Offers Own Version Of “Pepsi Challenge” Against Google: “Bing It On” Surely you remember (or have heard about) the now classic “Pepsi Challenge” ad campaign from the 1970s and early […]
SERPs.com has quietly launched a SERPs Volatility Index, which aims to work like the MozCast tool to track search results fluctuations and help webmasters know if there was an algorithm update at Google and Bing. While MozCast only tracks Google, SERPs.com tracks both Google and Bing. SERPs.com also shows a 30-day and 90-day volatility charge. […]
Yahoo’s slide continues with the news today that Pinterest is now sending more traffic to publishers than organic Yahoo search results. That’s according to Shareaholic, a provider of social sharing buttons and widgets with more than 200,000 publishers using its tools. In a blog post today, Shareaholic says Pinterest was the fourth biggest traffic source […]
Surely you remember (or have heard about) the now classic “Pepsi Challenge” ad campaign from the 1970s and early 1980s. Pepsi went around to public venues like shopping malls and offered people blind taste tests of its own caramel colored soda vs Coke. Overwhelmingly people preferred Pepsi to Coke. Microsoft is now trying something similar […]
Does it bother you as much as it bothers me? Surely you’ve seen it. Perhaps you know someone who’s done it in the past (or good grief, is still doing it!). I can’t imagine anyone who reads Search Engine Land on a regular basis would do it, but then again, many things in life surprise […]
Over the past week or so, I’ve been hearing reports via the forums that Google’s search results have been in a state of flux. Typically when I see such a level of discussion about fluctuations in Google, I expect Google to announce a algorithm update. This morning I saw a spike in that communication and […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search Activity Makes Michelle Obama The FLOS (First Lady Of Search) A Pew Research study that was released this week showed that Democrats are more likely to mix social media and […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New UK Conservative Party Co-Chair Grant Shapps Founded Google Spamming Business The UK’s Conservative Party has a new co-chair, The Right Honourable Grant Shapps, Member of Parliament for Welwyn Hatfield. Honorable […]
The UK’s Conservative Party has a new co-chair, The Right Honourable Grant Shapps, Member of Parliament for Welwyn Hatfield. Honorable except with Google, which considers the business he apparently founded to be pushing a tool designed to spam its search engine and fill its listings with rubbish. According to The Guardian, Shapps founded HowToCorp in […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search In Pics: Google Belly Dancer, Ask.com Summer Party & Android Claw Crane In this week’s Search In Pictures, here are the latest images culled from the web, showing what people […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search Facebook Friends’ Photos On Bing Microsoft announced on the Bing Search blog that you can now search Bing to discover your friends’ photos within Facebook. If you activated the social […]
Microsoft announced on the Bing Search blog that you can now search Bing to discover your friends’ photos within Facebook. If you activated the social bar within Bing and enabled Facebook to connect to Bing, then your search results in the Bing social bar may have photos from your friends’ Facebook feeds. You can also […]
Schemas, authorship, the Knowledge Graph. If these markup options and ways that Google is pulling “direct answers” into its search results has your head spinning, we’ve got a solution for you: the Semantic SEO Track at our upcoming SMX East search marketing conference. The “Schema & Authorship” panel we did at our SMX Advanced show […]
A study by Conductor shows only 9% of technology blogs have fully implemented the authorship, rel=author, attribute fully on their site. That is less than 1 out of every 10 blogs. This is somewhat shocking because (1) these are technology blogs that should know about the feature and (2) it is shown to increase the […]
The Google Webmaster Central blog announced that the Site Errors report now is a lot more detailed and useful for webmasters. Now, the errors are broken down by each category into more specific errors. For example, if your site is not accessible to GoogleBot, Google will try to say it is because of a DNS […]
SEO continues to be the top lead generating channel among U.S. digital marketers, while PPC’s effectiveness as a lead gen channel is dropping significantly. B2B marketers are even saying that social media marketing is now more effective than PPC as a lead gen channel. That’s according to the 2nd annual State of Digital Marketing survey […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: Apollo’s Giant Leap In Computer Power Is One Small Step For Searchkind With the Apollo moon missions on many minds, after the death this weekend of the first moonwalker, Neil […]
[sel-signup-form]