In less than two months, Search Engine Land’s SMX West search marketing conference will happen from March 2-4 in California. Anyone who is even remotely connected to gaining visitors, customers and driving sales should be attending. Experienced search marketer? Newbie? Web developer? Designer? Involved in public relations? Traditional marketer? There’s good stuff for all these […]
Microsoft CEO Steve Ballmer gave the opening keynote at the Consumer Electronics Show in Las Vegas last night. It was a review of Microsoft accomplishments and product launches during 2009 (e.g., Windows 7, Bing) as well as a preview of some products coming to market (e.g., Project Natal for Xbox) in the future. Ballmer spent […]
Ten years ago today, I had the privilege of organizing the first ever search marketing conference. On this anniversary, a look back at how things were then and have they’ve changed in a decade. In 1999, search marketing itself was about five years old. People had been doing search engine optimization to generate traffic from […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How Google & Yahoo Make Money Off A Twitter Typo Domain Like many people, I misspelled a domain name today when I was trying to visit a web site. I typed […]
There’s a report from Reuters this morning that Microsoft and Yahoo are considering expanding the scope of their search deal “outside the United States”: Microsoft Corp Chief Executive Steve Ballmer said on Thursday the company could look to extend its search engine partnership with Yahoo outside the United States, if it gets regulatory approval. Wasn’t that […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google, Yahoo, Bing Bury GeoCities.com, But Some Zombie Sites Are Still Alive Although some GeoCities web sites are still online, all three major search engines have removed the domain from their […]
Microsoft announced quarterly revenues of $12.9 billion, a decline of just over 14 percent from the same period a year ago. Adjusted revenue, which accounts for $1.5 billion in deferred Windows 7 receipts put the quarter at $14.4 billion, just 4 percent down vs. a year ago. Profits were also down. Online services (where Bing […]
Google cofounder Sergey Brin and Google CEO Eric Schmidt spoke today to a small gathering of reporters at Google’s New York office. Below, a live blog of the briefing. Note that I’ve tidied this up a bit since the briefing happened at 11am Eastern time. You’ll still find plenty of typos. I may try to […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How To Get More PPC Traffic For Less Money Search advertising success is defined by relevance. The concept of relevance is broad, but logical: it’s the relationships between advertiser, keyword, ad […]
Appropriately top Microsoft executives, coming off the “worst year ever” for the company, are sharing some of the pain. As PaidContent reports, the top executives at the company took a compensation hit based on the sales and revenue declines. Here are some of the numbers: CEO Steve Ballmer $1.265 million vs. $1.34 million a year […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google “Jump To” Links Within Search Snippets The Google Blog announced two new features within the Google search results we have spotted earlier. The first are the anchor based links and […]
Microsoft has unveiled Bing 2.0 at TechCrunch50 today, also known as Bing Visual Search, which allows people to “search by picture.” After much speculation following Microsoft’s annual meeting last week in Seattle, many had expected to see an update to Bing Maps, integrating Silverlight technology to display images of local businesses and locations within map […]
First to pounce on the SEC 8-K filing by Yahoo was PaidContent, which provides an extensive bulleted list of many of the deal terms not revealed last week during the frenzy of conference calls and articles that followed the official announcement of the Microsoft-Yahoo search deal. CNET also writes about selected aspects of the deal […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How To Maximize The Impact Of Your Top Performing Keywords Behavior is unique for these high volume/value keywords and as a result, steps need to be taken to make these terms […]
During the Yahoo-Microsoft conference call with CEOs Bartz and Ballmer and subsequent discussion with Microsoft’s Yusuf Mehdi and Yahoo’s Hilary Schneider we heard repeatedly that although the two engines would share a single index and Microsoft would incorporate elements of Yahoo Search (e.g., Search Monkey) into Bing, Yahoo would continue to be different and vital […]
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: SMX East Agenda Posted: All the Search Marketing Topics for All Skill Levels Come to Search Marketing Expo – SMX East for content so compelling, you may be implementing what you’ve […]
What a day! Still trying to digest all the news about the Yahoo Microsoft search deal? So are we. While answers are still coming in, here’s what we know so far. NOTE: The deal has now been approved. See Yahoo & Microsoft Receive Go Ahead To Implement Search Deal. In a nutshell, what just happened? […]
Microsoft and Yahoo are making it official: a deal about search. And to share the news, they’re gathering thousands of their closest friends to a press conference at 5:30am Pacific time today. Having been awake now for nearly 30 minutes, I’m just itching to get in and live blog this puppy. So come along for […]
A report analyzing traffic and click-through rates from ad network Chikita finds that “Bing users are over 50% more likely to click an ad on your site than Google users.” What this means, according to the post, is those who arrive at third party sites via Bing click more frequently on ads on those sites […]
What is it? Google’s answer to Twitter? Email and IM replacement? Personal communications and collaboration platform? These were questions and characterizations that emerged as Google announced Wave at the company’s May developer event in San Francisco. (Here’s a bit more context from my related post at the press conference.) It’s a shapeshifter, a new species […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Report: Google Has Nothing To Fear From Bing Itself The only thing Google has to fear is fear itself. The immortal words of Franklin Delano Roosevelt sum up the findings of […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Goes Rainbow For Gay-Related Searches Google Operating System notes that Google is once again flying rainbow colors to support gay pride celebrations happening this month throughout the world. Certain searches […]
Mike Arrington thinks that Google engaged in “a little stealth black ops mission” and blunted the full impact of the Ballmer Bing announcement yesterday by announcing Wave. Whether Wave represents a huge new development in digital communications remains to be seen, but almost every major news outlet had to cover it and divide its attention […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s New Wave Of Ambition I’m in the Google Wave press conference, following a dizzying keynote — dizzying, at least, after a night of little sleep. As he did yesterday Google […]
Back at the second keynote of Google I/O. We were promised something absolutely awesome and we got it. Steve Ballmer announcing Bing on stage. Oops, that’s D. This is about a new collaboration tool. Oh, and I’m live blogging this, and I’ve had no sleep (see Bing above), so who knows where it’s all going. […]
Microsoft’s new search engine is no longer a secret, it is named Bing and we already have a few stories up now, including Microsoft’s Bing Vs Google: Head To Head Search Results and State Of Search: Google Will Stay Strong Despite Bing & Yahoo. We thought it would be useful to find quotes from Microsoft’s […]
Just because a product — toothpaste, laundry detergent, whatever — calls itself “new and improved” does not mean consumers will abandon a brand that they already use and like. Microsoft’s new search engine Bing faces this same challenge in taking on Google. Google’s not broken; people like it, and there’s no compelling reason for them […]
It’s not long now. Microsoft’s new search engine has been widely expected to launch soon, and now it appears likely to happen within the next week or two. And might Bing be the new name? The latest report is that Microsoft will demonstrate its new “Kumo” service during next week’s D: All Things Digital conference. […]
Next month Microsoft will relaunch its search engine or launch its new search engine (currently dubbed Kumo/Kiev) together with a new marketing campaign to promote it. The question on everyone’s minds is: will it change anything? Despite a range of efforts so far Redmond has not been able to boost its market share in search. […]
Today, Microsoft announced that it had delivered layoff notices to 3,000 employees across several divisions (1,200 in Washington state). This comes just months after an initial round of 1,400 who were let go when Microsft announced second quarter earnings. At that time, Microsoft said it planned to eliminate 5,000 jobs this year, and Microsoft’s CEO […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google AdWords Opens Up Trademarked Bidding To Most Countries BrandVerity tipped me off to news that Google has modified their AdWords trademark policy to allows bidding on trademarked terms in 190 […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Yahoo Q1 earnings are coming up next week. There were also some recent, not-so-secret conversations between new CEO Carol Bartz and Microsoft CEO Steve Ballmer about a search deal of some sort or a broader advertising partnership. And there’s a fairly credible rumor that more layoffs are coming at Yahoo, which are tied to a […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
All Things Digital reports that Yahoo and Microsoft are talking once again — not about an acquisition, but about possible search and advertising partnership opportunities. The report says talks have been going on for “several weeks” and included a face-to-face meeting last week with new Yahoo CEO Carol Bartz and Microsoft CEO Steve Ballmer. All […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Google’s a split-personality company. On the one hand, it wants people to believe that it could lose its customers at any time, lest it get viewed as a monopoly. But question its ability on the technical front, and the Big G will go off on you like nobody’s business. That’s what happened this week to […]
Three intertwined stories appeared today about Yahoo. The first from Dow Jones Newswires picks up on a Thomas Weisel report about the company, following a meeting between analysts and CEO Carol Bartz. Ironically the report (as described) is highly positive but it sent shares down because it suggests that a Microsoft-Yahoo deal is not going […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.