11 new social media platforms in 2026
Social media is evolving fast, with platforms like Threads and Noplace leading the charge. Check out these 13 new social networks in 2026.
Topic: Substack
If an AI watermark scares you, your content may be the real issue
AI watermarks don’t determine search performance. What matters is whether your content is original, useful, accurate, and worth publishing.
Is top-of-funnel content still worth it in 2027?
New traffic data shows a widening divide between YMYL and B2B tech — and points to the TOFU strategies most likely to work next.
Substack user and revenue statistics
Check out these interesting Substack user stats, including data on subscribers, creators, funding, and more.
DTC LLM visibility: A case study on how vertical authority wins AI mentions
See how Knix beats bigger brands in AI search – and six strategies DTC brands can use to build authority, earn citations, and boost LLM visibility.
Duane Forrester: AI is rewriting SEO, but the mission is the same
AI is forcing SEO to evolve fast, but Duane Forrester says success still comes from serving users, building trust, and learning continuously.
3 phases to build authority and earn AI citations
AI visibility compounds when technical accessibility, useful content, and third-party authority work together.
Slop antibodies: The link between AI slop, watermarking, and commodity content
From LinkedIn’s anti-slop systems to AI watermarking, platforms are building new ways to identify low-value content. Here’s what survives.
Why CPC inflation starts before the auction
Rising CPCs start before the auction. Learn how brand, reach, and post-click experience shape paid search performance.
Building a brand worth finding: Signals that fuel discovery
AI search favors brands with strong reputations, consistent messaging, and trusted third-party validation. Learn how to strengthen all three.
The search everywhere optimization pyramid: How to build visibility before search
Your buyers already have a shortlist before they reach Google. Here’s how to influence the conversations that put brands on it.
From links to brand signals: The new SEO authority model
Links aren’t enough anymore. Learn why consistent brand presence across trusted sources is becoming the key driver of search authority.
Inside Google Discover: 20 pipelines, 42 million cards, and what they mean for publishers
Three months of feeds reveal how trends, news, video, and ads flow through pipelines — and why some content gets broadcast-level visibility.
Why zero-click search doesn’t mean zero influence
Zero-click changes how visibility works, not where knowledge comes from. Here’s why first-party content still matters.
How to find great writers (and other content marketing struggles)
You get what you pay for in content. Here’s how to find great writers in 2026, from job boards to LinkedIn and beyond.
Google rules out ads in Gemini — for now
Google’s repeated stance against ads in Gemini suggests conversational AI monetization will remain limited — and cautious — for now.
News site traffic is shrinking, but Google and AI aren’t solely to blame
Nearly every top U.S. news site lost traffic in July. From paywalls to shifting habits, publishers saw single or double-digit declines.
The rise of ‘like hat’ SEO: When attention replaces outcomes
The industry is flooded with viral claims and zero context. Here's how to see through the noise and find real expertise.
Understanding local search intent
What role does local intent play in Google SERPs?
How to diversify your traffic sources
Don’t rely solely on Google. Learn to diversify your traffic sources with newsletters, podcasts, and more to create a thriving brand world.
How to prevent AI from taking your content
Worried about AI stealing your content? Learn to assess the risks and protect your marketing from plagiarism.
8 Twitter alternatives marketers need to know about
Advertisers have been fleeing Twitter since Elon Musk took over – but where exactly are they flying off to?
Microsoft’s vision for a prosperous content ecosystem in a generative AI world
Microsoft may share revenue and provide enhanced links to participants in its Start program.