As we all know, the mobile environment is becoming more important, and mobile PPC is a topic companies are starting to pay more attention to. At this point, there’s still a lot of low-hanging fruit out there.
In this article, I'll share some mobile stats to begin with, and then provide some PPC tips and tricks we've learned along the way related to mobile ad copy, mobile landing pages and mobile scheduling strategies.
Mobile usage is on a pretty big upswing, and "the year of mobile" is coming much faster than people think. Are you losing sales today from bad mobile adverti [...]
Related Topics: Channel: SEM | Google: AdWords | Paid Search Column