SearchCap: Google Mobile Algorithm Done, Cortana App Integration & Google Voice Actions

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

• Google Launches Custom Voice Actions For Third Party Apps

  Voice Actions will allow users to not only launch but explore content in apps.

• For Task Completion, Cortana Now Integrates More Deeply With Apps

  Third party app developers can now integrate content into the Cortana UI.

• Google UK Search For “UK Ballot” Delivers List Of Parliament Candidates In Upcoming Elections

  Searching for “UK ballot” or “UK election candidates” serves up box that lets voters enter postcode or constituency to see candidate list.

• How Not To Do Local SEO In A Post-Pigeon Era

  Google’s Pigeon algorithm update changed the way local SEOs do business — or at least, it should have. Columnist Neil Patel discusses how we should be breaking old habits and refocusing our local search tactics.

• Leveraging Wikidata To Gain A Google Knowledge Graph Result

  Columnist Tony Edwards describes the process he uses to obtain and enhance Knowledge Graph panels in Google search results.

• Search In Pics: Classic Yahoo & Urchin Photos, Google Pegman Pins & Twitter Cardboard Office

  In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.

• Google: The Mobile Friendly Algorithm Has Fully Rolled Out

  Google said the mobile friendly algorithm is fully rolled out but there are still some mobile friendly pages that do not see the score since indexing still takes time.

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

• LinkedIn Reports $638 Million In Revenue For Q1 2015, Up 35% YoY
• Report: Facebook Pulls In 84% Of Social Shares For Publishers
• At The Mercy of Facebook’s Algorithm? Don’t Hate The Player, Change The Game
• Finding Creativity In The Age Of Programmatic

Search News From Around The Web:

Link Building

• Why the Links You’ve Built Aren’t Helping Your Page Rank Higher – Whiteboard Friday, Moz

Searching

• //build with Bing – New APIs, Bing Solutions and Developer Resources, Bing Search Blog
• Answer: Finding those elusive pics…, SearchReSearch

SEO

• 7 Signs SEO Won’t Save your Online Business, Ignite Visibility
• How to Avoid a Google Penalty, quicksprout.com
• Some Google News Publishers Complaining About Significant Traffic Changes, Search Engine Roundtable
• Some Webmaster Reporting A Google Update But Weak Signals, Search Engine Roundtable

SEM / Paid Search

• A Study Of Quality Score And Recommendations We Can Act Upon, PPC Hero

Search Marketing

• How Much Does SEO, PPC, and Inbound Marketing Cost?, digitalthirdcoast.net
• Video: Google Mobile Update Rolled Out, Google Algorithm Shifts, Bing Answers & AdSense Earnings, Search Engine Roundtable

About The Author

Barry Schwartz

Barry Schwartz a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.