SearchCap: Google Penguin Holiday Rollout, Microsoft Torque & Facebook Search
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Rolls Out New “Fact Answers” Search Feature With Information On Local Addresses & Reviews Bing has updated its search results to deliver what it calls “Fact Answers” for local reviews […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Bing Rolls Out New “Fact Answers” Search Feature With Information On Local Addresses & Reviews
Bing has updated its search results to deliver what it calls “Fact Answers” for local reviews and addresses. Listed at the top of a results page, Bing’s “Fact Answers” provide direct information to search queries for local information and addresses. Bing said users will get quick answers, with searches like, “Distance to 1511 6th Ave, […]
- New Facebook Search: Local Ignored Again — Big Mistake
Facebook just launched its successor to Graph Search: Facebook Search. Facebook Search is the evolution of Graph Search and benefits from lots of user feedback since the launch of Graph Search in early 2013. It’s available in US English for the PC and mobile app for the time being. Users can now search Facebook for […]
- Facebook Search Finally Lets You Search For Posts Again
More than a year after promising to give users the ability to search for posts, Facebook is finally coming through. The company today announced an update to Facebook Search that will make it possible to find that thread congratulating you on your new job, the hilarious comment you made about Walking Dead last month or […]
- Attend SMX West and Supercharge Your Search Marketing Skills for 2015 – Lowest Rates Expire Dec. 19
You’ve read all of the marketing industry predictions and expected trends for 2015. You’re laying the groundwork for your marketing strategy and planning the budget. Now it’s time to set the course for hyper-speed and leap into action. Make 2015 the year you and your marketing team fine-tune your SEO, SEM, mobile, local and social […]
- Close More Clients With A Quick Local Site Audit
We all know it – selling local SEO to clients is tough. After my “simple math” post back in October, I’ve gotten a ton of questions asking for more details about our sales process. As we all know, small business owners assume that their site is the best and that they should always rank at the […]
- The 4 Hardest Parts Of SEO
I have been doing search engine optimization (SEO) since 2002, and I’ve overcome a fair number of SEO challenges since then. Ultimately, though, the hardest things about the job are not what you might expect. In my opinion, here are the four most difficult parts about achieving SEO success: 1. Identifying The Right Sources For Information There is a […]
- For The Holidays, Google Breaks Its No Updates Rules, Gives Out Fresh Penguin Updates
Since Google’s “Florida” Update of November 2003, the search engine has kept to an unofficial promise not to mess with its ranking algorithm during the holiday season. That’s changed this year with a flurry of Penguin Updates. Penguin is Google’s filter to fight spam that gets past its regular spam fighting defenses. It is used […]
- Microsoft Torque: Bing Search On Android Wear With A Twist — Of The Wrist
The new Microsoft Torque Search app for Android Wear is a clever concept. It’s a voice-search alternative to “OK Google” on your wrist, with a novel twist — literally. You turn your wrist “forward and backward” to initiate Torque. The app is one of several experimental projects coming out of Microsoft’s innovation lab The Garage. […]
Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:
- Google’s Report That 56% Of Ads Aren’t Seen Isn’t Shocking & Here’s Why
- Facebook Is Finally Rolling Out The Ability To Search For Posts
- Navigating The Modern Ad Serving Stack, Part 1: Direct Orders
- Attend SMX West and Supercharge Your Search Marketing Skills for 2015 – Lowest Rates Expire Dec. 19
- SMBs Should Jump On The Mobile Payments Train In 2015
- Participate In The 10th Annual State Of Search & Digital Marketing Industry Survey
- Smartphone Market: iPhone Sees Big Sales But Android Share Holds In US
- FTC’s First Twitter Disclosure Crackdown Is A Wake-Up Call
Search News From Around The Web:
Industry
- Could Europe really break up Google? A look at what’s possible, fortune.com
- Google’s Larry Page tops MediaGuardian 100 power list, The Guardian
Local & Maps
- Burning Man goes 3D, Google Earth Blog
- Google My Business Guidelines – A Detailed Comparison New & Old – Part 2 – Chains, Brands & Departments, Mike Blumenthal
Searching
- Google Removes Pirate Bay Apps From Play Store, torrentfreak.com
- Through the Google lens: search trends November 28-December 5, Official Google Blog
- Google Testing A Mortgage Calculator, Search Engine Roundtable
- How DuckDuckGo Are Redefining Search Security, blog.similarweb.com
SEO
- Negative SEO with No Backlinks? A Case Study, goralewicz.co
- SEMrush Twitter Chat #7: Social Media Impact on SEO, SEMrush Blog
- SEO for ATG, Endeca and Oracle Ecommerce, Builtvisible
- The 6 SEO Mistakes Your Business Can’t Afford to Keep Making, Search Engine Guide
SEM / Paid Search
- Setting Up Your Search Engine Marketing (SEM) Strategy, PPC Hero
- How the Bing Ads Privacy Policy Helps Both Advertisers and Bing Users, Bing Ads
- Four tips for maximizing return on holiday paid search spend, www.internetretailer.com
Search Marketing
- Domainers Tarnish New Top Level Domains, Majestic Blog
- How to Write Magnetic Headlines that Convert Your Visitors (Not Just Rank in Google), SEMrush Blog
- Setting Up Your Search Engine Marketing (SEM) Strategy, www.ppchero.com
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