This day in search marketing history: February 5
Moz updates DA, plus: spammy structured markup, Google launches link reporting tools, search deals, Super Bowls, antitrust, and more.
Moz updates DA, plus: spammy structured markup, Google launches link reporting tools, search deals, Super Bowls, antitrust, and more.
Facebook Graph Search launches, plus: brand profiles in Google knowledge panels, Rand Fishkin's last day at Moz, and more.
Kantar Media is taking a stab at estimating advertiser spend on Google, and a new report it produced for AdAge shows IAC/InterActiveCorp spent $174 million on paid search ads in the first three quarters of the year. IAC is, of course, the parent company of Ask.com, Match.com and the Newsweek Daily Beast, among many other […]
The Siri voice search assistant that Apple demoed today as part of its big press event looks pretty impressive. If it works as shown, it’ll go a long way in patching up one of the big weaknesses the iPhone has had versus Android, that of lacking built-in voice commands. Voice Actions: A Spoken Magic Wand […]
Hurry, supplies are limited. If you’ve been to Google.com today (from a US IP address) then you’ve already seen the Nexus S “free today only” offer. Users can obtain the phone from US retailer Best Buy and must sign up for a two-year contract. Three out of the four major US carriers offer the phone: […]
When I last looked at Android phones in January, Verizon didn’t have a 4G phone. That’s since changed. Indeed, Verizon has three now. In this review, how I found two of them — the HTC ThunderBolt released in March and the Samsung Droid Charge released in May — measured up against each other. Before I […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: German Court OKs Google Street View Imagery In “Landmark Decision” German publication Deutsche Welle is reporting that a Berlin court has vindicated Google Street View operation in Germany. In late 2010 […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Super Bowl Sparks Twitter Record For Sporting Event Fans watching the final few moments of the Super Bowl last weekend set a new record for Tweets-per-second (TPS) for a sporting event: […]
Do you recall the merger of AT&T and Cingular Wireless back in 2007? At the time, experts questioned AT&T’s decision to retire Cingular’s brand name. After all, it was very popular. But now the AT&T brand is stronger than ever, and hardly anyone remembers the brand they cut. When faced with a merger today, marketers […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Extreme Email Experiment: How Much Is Too Much? With some simple analytics in place, you can pretty easily establish the ideal frequency of your B2B email campaigns. Based on the results […]
Two sets of data released today show that Google’s mobile strategy is working incredibly well, if not flawlessly. Its AdMob unit reported that it now sees more than two billion ad requests on a daily basis. And comScore also stated that, according to its survey data, Android has just passed the iPhone as the number […]
Less than a month ago, we reported that Ask.com was giving up on search technology (see: Ask.com To Focus On Q&A Search, End Web Crawling, opting to return to its roots as a Question & Answer site. Now, Ask.com’s sending off the year (and their search offering) for good (maybe) by releasing the first ever […]
Android “fragmentation” is back in the news this week, thanks to the Angry Birds game needing to release two different versions for Android. But I have a better one: Google itself needing to make two different versions of the Google Search app. Where’s Google Search? For about three months, I’ve been using the Motorola Droid […]
iPhone & iPod Touch users have been eagerly awaiting the release of the Google Voice iPhone App. That day has come today and you can download Google Voice for iPhone right now in the iTunes Store for free. Google Voice for Android has been available for well over a year. There was a lot of […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Hot At Sphinn: Google’s BBB Grade, Google’s Keyword Research Tool, Social Media Professionalism & More Google dominated the discussion on Sphinn this past week. Stories about Google’s “C-” rating from the […]
Get in, get out. That’s the idea behind the new Windows Phones: get access to content quickly and “get back to your life.” Personalization and simplicity are also key themes of the new Microsoft mobile experience, which officially launched this morning with speeches from Microsoft CEO Steve Ballmer and AT&T Mobility CEO Ralph de la […]
Move over Google, Yahoo, and Bing; blended results or not, personalized search, Twitter results and OneBoxes … you guys are just too predictable for this article. There’s a new breed of search engines out there, and they’re letting users search and find some utterly crazy stuff. And by “crazy,” I mean a lot of things: […]
In my discussion yesterday of the comScore search data I neglected to point out (as GigaOm has) that Facebook saw 10 percent search query growth in the past month. That’s significant and it validates an argument I’ve long made that Facebook could turn out to be a meaningful player in search, which would in turn […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Pitfalls Of A/B Ad Split Testing, Part 1 Most search advertisers have no question that testing ads is a good thing, and can lead to much higher performing campaigns. But […]
The Google AdWords blog announced new targeting and ad features for the mobile search ad product. The first feature allows you to specify the device type and carrier you would like to target your ads to. The device type options include iPhone/iPod Touch, Android and Palm WebOS. The current carriers targeting is Canada or Unites […]
Telecoms, cable companies and search engines are fairly routinely asked to divulge information about their users’ activities (and even location in the case of wireless carriers) by the government and law enforcement. Disclosure of this information and the fact that they charge for these “spying” services would potentially upset or outrage users and badly damage […]
Google hosted something of a formal “status update” on Chrome the operating system in Mountain View on Thursday. There we discovered the company is open-sourcing the code. We also found out it’s intended as a netbook OS (for now) and that Google is working with several hardware partners to create a better netbook experience (full-sized […]
Google Operating System reports Picasa is the latest Google property to be monetized with Google AdWords ads. If you conduct searches for pictures in Picasa’s web albums, you will find the ads at the top of the image results. For example, a search on my iPhone shows ads for AT&T, Blackberry and ZapBangDone.com (an iPhone […]
The anticipated Microsoft reorganization is now happening. We wrote about it previously with respect to the ouster of Steve Berkowitz. Some are speculating that these changes anticipate a future integration of Yahoo into the company. But Mary Jo Foley says they were in motion well before the announced bid. (NOTE: See Official: Microsoft Management Reorg […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The US Federal Communications Commission has approved 214 “qualified bidders” for the forthcoming 700MHz wireless spectrum auction. Among the bidders are Google and wireless carriers AT&T, Verizon, and MetroPCS. According to this Bloomberg report, the government expectation is that the spectrum licenses may raise as much as $15 billion.
When the applications were submitted to the FCC to bid in the forthcoming 700MHz wireless spectrum auction, it appeared that there were going to be a handful of major bidders: Verizon, AT&T, Cox Communications, Frontier Wireless, MetroPCS, and Google. In fact, there were 266 would-be bidders that submitted applications, although the FCC accepted only 96 […]
This article from Forbes sort of quotes Google CEO Eric Schmidt saying, for the first time, that the company would “definitely” participate in the forthcoming 700 MHZ wireless spectrum auction to be held in January. It also says that Google would open that spectrum up to anyone willing to pay for it, in defiance of […]
The Wall Street Journal is reporting that Google is making a push to court wireless carriers in an effort to accelerate mobile ad distribution and revenue growth. The article also contends that Google is actively working a mobile handset, the so-called “Google Phone” or “GPhone,” and possibly envisions itself an operator one day of an […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
Yesterday’s Economics of Social Media (EconSM) conference in LA, the first event from the team at PaidContent, was an impressive debut, both in terms of attendance and the range and “quality” of speakers on the stage. I’m not going to attempt to summarize all the individual sessions; rather, I have some general observations and interesting […]
As previously rumored, Microsoft is apparently in talks to buy Tellme Networks, the voice services and automated directory assistance (DA) provider. TellMe has an enterprise business, which would be of value to Microsoft. But such an acquisition would immediately make Microsoft a potentially major player in the emerging ad-supported directory assistance (DA) market and speech-enabled […]
Google may dominate in web search, but it has only a slight lead over Yahoo in mobile search users, according to new stats from research firm M:Metrics. Business Week has a good summary of the research: “Google had about 4.75 million U.S. subscribers in the fourth quarter of 2006, roughly 1.1 million more than Yahoo. […]
Mobile giants plot secret rival to Google from the Sunday Telegraph reports that UK mobile operators and one American mobile operator are looking to build out a mobile search engine that will compete with Google and Yahoo.
Spotted this morning via TechCrunch, speech and directory assistance automation provider TellMe is about to launch a beta product called TellMe by Mobile. It’s free, direct-to-consumer, voice-enabled directory assistance (DA) or “mobile local search” if you want to “sexify” the product.