Topic: China

SearchCap: The Day In Search, December 7, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 4 New Year’s Resolutions Every Digital Marketer Can’t Live Without Over the last 6 months in this column we have looked at all aspects of the overlap between search and display, […]

SEO

Chinese Search Engine Baidu Will Spend A Half-Billion Dollars To Train SEOs & Get Small Businesses Online

Chinese search engine Baidu will reportedly spend nearly a half-billion dollars to bring small businesses online and, among other things, train 100,000 search marketing professionals in China. As reported by both NASDAQ and AMP, Baidu will make a $470 million investment in China’s online market between now and the end of 2015. The NASDAQ article […]

SearchCap: The Day In Search, December 5, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Image Search Adds Social Sharing & Continuous Scrolling Yahoo announced two new features on Yahoo Image Search, social sharing and continuous scrolling. Social Sharing On Images: Yahoo Images enables you […]

SearchCap: The Day In Search, November 1, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Can Now Execute AJAX & JavaScript For Indexing This morning we reported that the comments on Facebook are being indexed by Google. Google’s Matt Cutts just confirmed on Twitter that […]

SearchCap: The Day In Search, October 5, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: Low PageRank & Bad Spelling May Go Hand-In-Hand; Panda, Too? If your website and/or web pages have low PageRank, it’s possible that they also suffer from poor spelling and grammar. […]

SEO

As Buyers Circle Yahoo, Will It Be Carved Up?

Now that it’s for sale, there are several reports indicating multiple buyers are interested in some or all of Yahoo. Among the names mentioned are Silver Lake Partners, a private equity firm, Yahoo search partner and former suitor Microsoft, News Corp. and Jack Ma of China’s Alibaba, in which Yahoo owns a multi-billion dollar stake. […]

SearchCap: The Day In Search, September 30, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Confirmed: Google Panda 2.4 Update Arrived This Week Google has confirmed that the latest iteration of its Panda algorithm update is live. Based on our tracking of the algo changes, this […]

SearchCap: The Day In Search, September 16, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Twitter Announces Analytics For Tweets, Traffic & Buttons This week at TechCrunch Disrupt, Twitter announced Web Analytics to webmasters (and Tweeters) see how their content is being shared and how their […]

EU Signaling It May Tolerate Google’s “Dominance” Of Search

For quite some time European regulators seemed eager to crack down on Google simply because it was too big, too powerful. But now they may be signaling that bigness by itself may be legally acceptable, so long as regulators don’t find Google has “abused” that position. Yet abuse of Google’s search dominance is precisely what […]

SearchCap: The Day In Search, September 14, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Gets More Personal With Adaptive Search Bing has announced at SMX East today a new personalization feature named adaptive search. It seems a lot like Google’s previous query feature but […]

SearchCap: The Day In Search, August 30, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Microsoft Tightens Relevancy And Quality Requirements In AdCenter Microsoft has announced changes that tighten up its adCenter Relevancy and Quality policy for ads served to the U.S. and Canada. Changes are […]

SearchCap: The Day In Search, August 25, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Think Global — But Make Your Ads Local Find out how to maximize your performance in international PPC campaigns – watch this webcast: “Global Domination through PPC: What you MUST know […]

China Appears To Admit Cyberattacks On US

Circumstantial and indirect evidence has long implicated the Chinese government and its surrogates in numerous incidents of digital espionage and other hacking into US corporations’ and government-owned websites and databases. The infamous Gmail hacking episode that triggered Google’s censorship protest and “withdrawal” from the Chinese search market is only one example. The Chinese themselves have […]

China: Not So Fast “Googlerola”

Major international mergers and acquisitions typically must be approved by regulators in multiple jurisdictions before they can be consummated. As a practical matter this has historically meant North America and Europe for most Western companies. But as more US-based and European companies expand into China the Chinese government is increasingly getting in on the action. […]

SEO

How To Manage Expectations When Kicking Off A Global Search Program

In my last article, we reviewed my 5 Best Practices for Kicking off a Global Search Program. This article generated a number of questions from people about Tips#1 “Setting Expectations” and Tip #2: “Reporting Structures and Cadence”, so we will drill down into them this time. Without a doubt, setting the mutual expectations for a […]

SearchCap: The Day In Search, August 9, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s Matt Cutts Offering More Detailed Video Search Tips The Google Webmaster Blog announced a new format for Google’s Matt Cutts video tutorials. Instead of the short minute or so videos, […]

SearchCap: The Day In Search, August 3, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Direct Google’s Crawl To Your New and Updated Pages Today, Google launched a new way for site owners to request that specific web pages be crawled. How is this different from […]

SearchCap: The Day In Search, July 19, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Testing URLs Above Descriptions In AdWords Google is testing a variation on AdWords display that has the URLs shown above the two lines of description, but under the headline. Representatives […]

SearchCap: The Day In Search, July 5, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google+ Profiles Will Be Public: Google To Terminate All Private Profiles After July 31st There was speculation back in March that Google was going to launch a social network when it […]

Report: Bing To Power Baidu English Results

China’s dominant search engine Baidu is trying to expand its reach beyond Chinese-language speakers. Reuters is reporting that Baidu and Microsoft have done a deal that will offer Bing powered English-language results for the Chinese search engine. It’s not clear whether this is limited to China or will be used in other markets where English […]

SearchCap: The Day In Search, June 30, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google+ Has Been Blocked In China Just one day after Google offered invites to Google+, China has blocked access the new social networking site. This is not surprising at all as […]

Google+ Has Been Blocked In China

Just one day after Google offered  invites to Google+, China has blocked access the new social networking site.  This is not surprising at all as China typically blocks all social sites including Twitter and Facebook.  The Chinese censorship system has been dubbed the “Great Firewall” and is currently blocking Google.com. Other notable blocked sites include: YouTube Foursquare IMDB […]

SearchCap: The Day In Search, June 24, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Health To Be Shuttered On January 1, 2012 Google Health, the company’s attempt to improve health care by letting consumers move medical data online and control who can access it, […]

SearchCap: The Day In Search, June 14, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Voice Search & Search By Image Comes To Desktops Mobile innovation is fueling Google’s search offerings for the desktop, as the company today announced two new search interfaces — Voice […]

Seeking To Avoid A “Fractured Internet” Google Pulls Out Of Kazakhstan

In the words of Borat, the fictional Kazakh journalist and alter-ego of comedian Sasha Baron Cohen, the government of Kazakhstan is not being “very nice” to the internet. The autocratic government of President Nursultan Nazarbayev has been for the past several years seeking to assert more control over the internet and online content available to […]

Google Introduces Embedded Version of AdWords Sitelinks

If you’ve enabled the Ad Sitelinks extension on your AdWords campaigns, you may soon see your actual text ad copy hyperlinked, rather than seeing an additional line of text. Google today announced the new format, which it says it will use when ad copy matches exactly the Sitelinks text set up by the advertiser. The […]

SearchCap: The Day In Search, June 6, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Voice Search Coming To Xbox Later this year, Bing search will take on a new platform: the Xbox entertainment/gaming console. And to prove that it’s all cutting edge stuff in […]

Chinese Warn Google May Get Punished For Making Country Look Bad

China is being very defensive. Google’s recent exposure of more attempted Gmail hacking, targeting US government officials and Chinese human-rights activists, has made the Chinese government embarrassed and angry. Suspected state-sponsored Gmail hacking is what initially caused Google to discontinue cooperating with China’s internet censorship policies. Chinese: Google Is a “Political Tool” Last week’s hacking […]

Live From D: It’s Google No-Longer-The-CEO Eric Schmidt

I’m at the D Conference in here beautiful Rancho Palos Verdes, California. Google executive chairman Eric Schmidt is to be interviewed by our fearless host Walt Mossberg and Kara Swisher. Let’s see what he has to say. Postscript: See The Top 10 Things Eric Schmidt Revealed At D9 if you want the less stream-of-consciousness view […]

SearchCap: The Day In Search, May 26, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Is It Time For A New Compensation Model For Search And Digital Marketers? Pay for performance is certainly not a new concept. But a number of digital marketing industry pundits have […]

Yandex Has Blockbuster $1.3 Billion IPO

Yandex NV, the parent of the Russian search engine Yandex, had a very successful debut on the Nasdaq market yesterday. The company raised more than $1.3 billion in its IPO. It follows last week’s similarly splashy but much smaller IPO from LinkedIn. As with the LinkedIn IPO last week many investors turned right around and […]

It’s Not About Cookies: Privacy Debate Happening At Wrong Level

Some form of digital privacy regulation in the US is about 90 percent certain in the coming year. In Europe, where privacy rules are much more stringent, the details of new consumer protections are currently being worked out on a practical level. For example on Wednesday the EU data protection authority decided that location data […]

SearchCap: The Day In Search, May 18, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Doctor Is In: Using An Unbranded Health Site Recently, I had an amazing experience. I was invited to be a part of an all agency partner meeting. Throughout the day, […]

Police Raid Google’s Korean Office Over Location Data

Police apparently raided Google’s Korean offices in Seoul “on suspicion its mobile advertising unit AdMob had illegally collected location data without consent,” according to a Bloomberg report. This is the most extreme action taken by any government in the growing controversy over smartphone location data — essentially criminalizing data collection. In the US Apple and […]

SearchCap: The Day In Search, April 27, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Baidu Squeezing Google Out On Chinese Android Phones Open source is a double-edged thing. Whereas the free and “open” Android platform has been a boon to Google in most places around […]

Baidu Squeezing Google Out On Chinese Android Phones

Open source is a double-edged thing. Whereas the free and “open” Android platform has been a boon to Google in most places around the globe, in China the story is apparently different. The Next Web reports (based on third party information) that the general manager of Baidu’s wireless unit claimed 80 percent of Android-based handsets […]