Content strategy template [Free download + tips]
Guided content strategy template to help you create a long-term plan for your content marketing. 100% free, no opt-in required.
Topic: Content strategy
Content strategy in six steps: A practical guide
Learn how to build a content strategy that aligns with buyer intent, drives traffic, and boosts conversions.
10 types of keywords with examples (+ How to find them)
Discover the 10 essential types of keywords to boost your SEO strategy. Learn how to effectively shape your content for better results.
17 types of content marketing (and how to use them right)
Learn about the different types of content marketing, including blogging, video, podcasts, infographics and more.
25 best blog niche ideas (Data study)
We analyzed 100 niches using real data to reveal the top 25 blog ideas – ranked by growth, competition, and monetization potential.
SMX Now: Find the entity gaps holding back your content strategy
See how to audit entity recognition, uncover competitor advantages, and strengthen your brand's visibility. Join us for the next SMX Now.
The follow-up query: Rethinking SEO for conversational search
A search can now become a chain of questions, comparisons, and decisions. Build content that supports what users ask next.
Content gap analysis: The complete guide
Learn exactly how to conduct Content Gap Analysis. This guide will help you find “Content Gaps” so that your content shoots to the top of the search results.
Podcast statistics you need to know
Learn about the growth of podcasts, popular genres, the biggest revenue sources, and other top podcast statistics.
From content creation to content orchestration: How agentic AI changes the role of content strategists
Agentic AI is shifting content strategists from writing copy to orchestrating workflows. Here's what the new role demands and what stays human.
25 creative ways to find new content ideas
25 easy ways to find LOTS of new content topic ideas, including tools and strategies.
Audience retention: How to keep video viewers hooked
A complete guide to Audience Retention. Learn what it is, why it’s important, and how to maximize it.
Use Claude for SEO. Don’t let Claude do SEO.
Claude can accelerate research, analysis, and drafting, but SEO execution still needs human judgment to avoid costly mistakes.
7 ways to use AI for the SEO work that matters
Find higher-value SEO tasks where AI can give you an edge, from experiments and gap analysis to tools and digital PR.
How to build an AI content workflow from the ground up
Build a reliable AI content system in Claude Code with the right context, specialized agents, and human review.
How to build content briefs around audience situations
Search volume tells you what people search for. The context behind those searches can reveal what your content should actually address.
YouTube video views
How views work on YouTube... and how to get more of them in 2026.
Keyword mapping: A step-by-step guide to better SEO + free template
Learn how to organize keywords, avoid cannibalization, and boost SEO with our keyword mapping guide and free template.
Query templates: Expanding the scope of topical authority
A single query can sit inside thousands of variations. Mapping those patterns can build topical authority across an entire search network.
How to decide whether a keyword deserves its own page
Use SERP overlap, content independence, and site structure to determine whether to create a new page, expand an existing one, or consolidate.
Does topical focus make your brand more visible?
New research reveals why AI cites brands across many topics but recommends them only where they've built repeat topical authority.
Multi-location SEO: How to structure geographic pages at scale
Build your local presence around real locations, markets, and service areas instead of turning every geographic keyword into a new URL.
How to turn news articles into assets for AI search
Liquid content gives publishers more ways to package, distribute, personalize, and monetize journalism as audience habits shift.
AI made content a commodity, but you can harness expertise to stand out
Commodity content blends in and gets ignored. Learn to audit your output, assign AI to the right work, and create content that earns results.
How to find trending topics
Find trending topics before your competitors do. A step-by-step system for catching topics while they're still rising, for both SEO and AI search.
The data-backed case for publishing less content
Publishing more articles won't always improve SEO. Learn how indexing, crawl budget, and content pruning can drive better results.
How to build an AI-powered content gap analysis workflow
See how to combine Semrush, Google Search Console, Google Analytics, and Claude to prioritize the content opportunities that matter most.
Google Trends adds previous time period comparison
You can now quickly add a line to the chart to show previous time period comparison.
Content pruning for AI search: When to remove, redirect, or consolidate pages
Discover key metrics for content pruning and decide whether to remove, redirect, or consolidate pages with our free decision matrix workflow.
What breaks when content operations scale
Content businesses thrive when economics, systems, and editorial judgment reinforce one another. They struggle when those forces drift apart.
Retrieval vs. citation: How AI search changes content strategy
From product pages to third-party publications, learn how to create content that helps AI systems understand your brand and who it serves.
5 places to find FAQ content that improves AI visibility
Use GSC, Reddit, People Also Ask data, customer insights, and AI prompt trends to uncover the questions that drive search visibility.
Google publishes guide on optimizing for generative AI features
This new guide talks about the differences, if any, between SEO, AEO, GEO and so on and touches on commodity content, AI agents and much more.
A blueprint for semantic programmatic SEO
Learn how to map authority, embed brand context into AI, and build a semantic linking system that scales without orphan pages.
Content strategy in 2026: What actually changed (and what didn’t)
Organic traffic down? Learn the 2026 two-surface content strategy: audit Google + AI search visibility, measure LLM citations, protect rankings, and grow authority.
Why IBM says every brand now needs a GEO playbook
As AI reshapes brand discovery, IBM outlines a 12-part system brands need to stay visible in machine-made decisions.
Utility news content: How to win beyond clicks in AI search
Clicks are declining, but utility content still builds visibility and trust. Here’s how to adapt your newsroom strategy for AI search.
Agentic engine optimization: Google AI director outlines new content playbook
A Google Cloud AI director is urging teams to rethink SEO for the age of AI agents, introducing a framework for how machines consume content.
How to design content that AI systems prefer and promote
See how passage-level retrieval works and why answer-first, well-structured content is more likely to be surfaced and reused.
SMX Now: Learn how brands must adapt for AI-driven search
Join us April 1 for the first SMX Now, featuring iPullRank’s presentation: AI Search Picks Winners: Here’s the GEO Strategy Behind It.