Ecommerce SEO: How to use generative AI to create product descriptions from your reviews
A step-by-step process to make your ecommerce descriptions more engaging and SEO-friendly using AI and real customer reviews.
Topic: Customer review
Google Search expands Store ratings to more countries
Now these are available on Google Search in India, Australia, Canada, and the UK.
9 Amazon reviews best practices to boost sales and trust
Amazon reviews are critical for sellers. Learn the best practices to help gain an advantage while staying compliant with Amazon's policies.
Amazon tests AI-generated review highlights with U.S. mobile shoppers
The AI-generated paragraph mentions product features and customer sentiment, and also highlights tappable product attributes.
Google increases Local Search Ads review requirements
Some US business categories may see their Local Search Ads disabled until they meet the new requirement.
Google Business Profile review management tool expands support to those with many local listings
Previously, this tool only let those with a few listings manage their reviews.
How customer reviews can improve your SEO efforts
Customer reviews aren't just for show. At SMX Next, Kyra Sammis explains how marketers can use reviews to improve SEO.
Boost your online reputation with your Google My Business ranking
In this live webinar, search experts share what people are looking for when searching businesses online.
Google My Business releases tool to manage your reviews
Previously, there was no real way to see the status of reviews you submitted for a takedown in an organized fashion
Review counts matter more to local business revenue than star ratings, according to study
Womply also found businesses claiming their listings on multiple sites generated 58% more revenue than the average.
Google Posts can now highlight customer testimonials in some countries
Let your customers highlight your business with a new form of Google Posts.
Google now shows Seller Ratings by country, changes eligibility requirements
Businesses must have 100 reviews per country to be eligible for Seller Rating.
Google gives thumbs-up on placing your local reviews from Yelp, Google Maps and others on your own website
The only exception here: Make sure not to mark up those copied reviews with review structured data and schema. That would be against Google's guidelines.
SearchCap: New Google AdWords keyword planner, Yelp ads & audits
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: AdWords Keyword Planner update appears to be rolling out in the new interfaceFeb 22, 2018 by Ginny Marvin The latest version features streamlined workflows and reflects the design updates in the […]
Google working to fix the ability to leave local reviews on Google Maps
Google is aware of the issue with leaving reviews in Google search and Google Maps for local reviews. They are working on a fix.
Google has officially rolled out a new tab-based local panel with quick access to reviews
Users can toggle between a local listing's overview details and their reviews in the Google search results.
New Google test shows hotel reviews grouped by traveler type & categories
Google tests hotel reviews summarized by categories: rooms, location and service & facilities and traveler types -- couples, families, solo and business travelers.
Yext Reviews product is pre-optimized for Schema, balances reviews across sites
Company says that capturing more reviews will help with local ranking.
Google updates local reviews schema guidelines
Now only reviews "directly produced by your site" can have local reviews markup, according to Google.
Google now requires more reviews for Seller Ratings to show in ads
The higher threshold will put added pressure on smaller businesses to gather reviews.
Google tests displaying review snippets in the local 3-pack
Google now may show a single review in the 3-pack. This was caught being tested in the wild.
Reduce Cart Abandonment and Increase Revenue with Customer Reviews — July 29 Webcast
Learn how reviews can help drive SEO traffic and revenue.
Ratings Come To Google Product Listing Ads In The U.S.
Spotted in a test back in May, product ratings and reviews are officially rolling out on Google Product Listing Ads as of today — just weeks ahead of the full transition to Shopping Campaigns. Available in the U.S. only for now, consumers will begin to see the 5-star rating system appear on PLAs on Google […]
Survey: 85% Of SEOs Shoot For 1-5 New Local Reviews Per Month
Managing reviews and reputation isn’t a new discipline for search consultants and agencies to focus on, but it is gaining prominence as reviews take on more significance in the world of local search. Consumers consult online reviews more regularly in their research process and put an increasing amount of trust in ratings and review sentiment […]
New Review Extensions In Google AdWords: What You Need To Know
Just yesterday, Google announced the beta release of AdWords Review Extensions, which allow advertisers to include blurbs of third-party reviews in their search ads. The extension could prove especially useful to local businesses and to advertisers who don’t have access to seller rating extensions to add validation to their ads. We’ve asked Google for some more detail […]
Google Starts To Downplay Zagat Scores; It Should Ditch Them Altogether
Google is changing the way it collects local business reviews and displays them in search results, making the Zagat score a less prominent piece of information. That’s a good thing in my opinion, and many people — myself included — hope it’s the first step toward the complete removal of the Zagat system in Google’s […]
With Fix In Place, Wolfram Alpha Explains How Siri “Recommended” The Lumia By Mistake
It wasn’t Siri that was recommending the Lumia as the best smartphone to some last week; it was Wolfram Alpha. That won’t happen again, now that Wolfram Alpha has made changes to to fix problems it had dealing with customer reviews. Reviews Weren’t Weighted To Account For Number When I looked into the Siri-Lumia issue last […]
Google Trusted Stores: For Organic Rankings & Search Ads?
Google Operating System Blog discovered a new feature to be released by Google named “Google Trusted Stores.” The landing page for this feature will be at google.com/trustedstores but it is currently not live. There was a video that was released today that was just made private. The video was shared on Google Operating System Blog […]
SMX West 2011 Slide Video: Ratings, Reviews & Reputation
Ratings, Reviews & Reputation: Their Growing Impact On Search Presentations from SMX West, March 2011 The Internet amplifies everything. Today, the opinion of an individual is more powerful than ever. It only takes one angry blog post or nasty review to change how people perceive your company and what the search results look like for […]
Google AdWords Adds Goals & Seller Ratings Extensions
The Google AdWords Blog announced two additions to the program. The first is the ability to set goals in the opportunities tab within the AdWords console and the second is a new seller ratings extension available for some advertisers. Goals in Opportunity Tab: Google is rolling out a new feature in the Opportunities tab within […]