The search everywhere optimization pyramid: How to build visibility before search
Your buyers already have a shortlist before they reach Google. Here’s how to influence the conversations that put brands on it.
Topic: Fire hose
Twitter didn’t just block unregistered users, it blocked Google Search
While Google still has access to the Twitter firehose, Google has still dropped over half of the Twitter URL it indexed.
This day in search marketing history: February 5
Moz updates DA, plus: spammy structured markup, Google launches link reporting tools, search deals, Super Bowls, antitrust, and more.
SearchCap: Google Map Maker, Bing Ads Shopping & Search Console Notices
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: SEMPO Names 20 Leaders From Locations Around The World To Drive SEMPO Cities Initiative The new leadership will be charged with creating local communities to help educate and support search marketing […]
SearchCap: Google Webmaster Tools Upgrade, Yoast Plugin Bug & Mobile Growth
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yoast WordPress SEO Plugin Vulnerable To Hackers Millions of WordPress sites may be exposed to a Blind SQL Injection vulnerability due to a security hole in the very popular Yoast SEO […]
SearchCap: Google Gets Firehose, Google Algorithm Tweaks & Yahoo Gemini
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Gemini Gaining Mobile Search Share, But Not At Google’s Expense, Yet A criticism of the Yahoo Bing partnership is that the two have merely traded market share rather than cut […]
Official: Twitter To Give Google Access To “Firehose” Of Tweets
It's official, Twitter confirms that it has a deal again to supply Google with access to its full stream of tweets.
SearchCap: The Day In Search, August 7, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Gets Interactive With Olympics Logos Google’s London Olympics Logos so far have all been static images symbolizing different events and sports at the Olympics. But today that trend has changed […]
Yandex Starts To Drink From The Twitter “Firehose”
Yandex is the next in line to gain access to the Twitter “firehose.” The Russian search engine is announcing that it will begin integrating the Twitter feed into its search results. Twitter reported the deal to us late last week but declined to disclose its terms. As part of their agreement Yandex will have access […]
Google Realtime Search & The Aftermath Of The Google-Twitter Split
Last Friday, Twitter quietly shutdown its “firehose” of tweet data that was being piped to Google. Like a gas station no longer getting deliveries, Google in turn effectively had to hang a “Closed” sign on its Google Realtime Search service. What happened, and what’s next for those who depended on Google to get some of […]
SearchCap: The Day In Search, February 3, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Did A Google Employee Just Register Hiybbprqag.com To Help Recruit New Employees? That’s a screenshot of Google’s “Jobs” page, which can be found at https://www.google.com/intl/en/jobs/index.html. But it can also be reached […]
What Social Signals Do Google & Bing Really Count?
Both Google and Bing have added many social search features over the past year. There’s also been talk about using “social signals” to help rank regular search results. But are either of the major search engines actually using those social signals to rank regular search results? A bit, they tell me. In particular, your stature […]
SearchCap: The Day In Search, April 23, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: TweetUp Scores Its Own Search Column In TweetDeck TweetUp, the new AdWords-like ad platform for Twitter has added a prime, new publishing partner: the popular Twitter client, TweetDeck. In an email […]
CrowdEye Reloads With Entire Twitter Firehose
Real-time/Twitter search engine CrowdEye says it has “totally rebuilt” its site and is now using Twitter’s “Firehose” data feed. The site offers a handful of new features, most of which are available in the left-column of a CrowdEye search results page. The new options include: Filtering between tweets or links A 14-day archive of tweets […]
SearchCap: The Day In Search, October 21, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Live Blog: Qi Lu Speaking At Web 2.0 Microsoft’s Qi Lu announced two new partnerships today at the Web 2.0 Summit in San Francisco. Here’s a transcript of his chat with […]
Bing To Do Deal With Twitter, Launch Its Own Twitter Search
AllThingsD has reported that Microsoft will announce a deal with Twitter today to gather its real time data. We’re able to confirm that from a source as well and provide some additional details. The deal will make Bing the first major search engine to have access to Twitter’s “Firehose” of tweets. It’s not exclusive, however. […]
What Is Real Time Search? Definitions & Players
There seems to be no end to companies saying they offer real time search these days. And no end to people quoting how Google itself says it wants to improve in the area. But what does real time search really mean? This article offers some definitions and focuses on players in the space. Real Time […]
SearchCap: The Day In Search, February 13, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.