Keyword analysis: The complete guide
Take your keyword research to the next level with keyword analysis. Find out how to identify relevant keywords that will drive traffic.
Take your keyword research to the next level with keyword analysis. Find out how to identify relevant keywords that will drive traffic.
Learn how to use query fan-out tools to improve AI search rankings on platforms like ChatGPT and AI Overviews, and track your optimization results.
Meta tags guide search engines and users. Learn what they are, how they impact SEO, and best practices for titles, descriptions, and beyond.
Wondering where to go in GA4 to gather local SEO insights? These dashboards are key to developing an effective strategy.
On the 109th birthday of Dr. Virginia Apgar, Google honors her contribution.
Can Google Home emerge from Amazon Echo's shadow?
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Goes After The App Interstitial: Protecting Consumers Or Its Own Search Monopoly? Google recently published a case study suggesting that app download interstitials on mobile are ineffective, leading to high […]
As we expected, the Android version of the Google Search App now supports offline mode for Google Now cards. So if you are in a location without internet, such as a subway, somewhere out in a deserted island or just in the middle of Manhattan and you have poor reception (no joke), Google will still […]
Right as all the negative Apple Maps stories were coming out, Google’s Motorola division created an ad and Twitter campaign to argue that, unlike Apple Maps, Google Maps won’t get you lost. The campaign #iLost, also promoted on Google+, used a specific address as an example of one that Apple wouldn’t get right: 315 E 15th […]
In an apparent response to Google’s rising prominence in the display advertising market, the rest of the major players — Yahoo, Microsoft and AOL — are reportedly teaming up to sell ads on one another’s sites. The report in the Wall Street Journal’s All Things D says the pact was explained to a group of […]
Google has added a new feature to the maps one box on the search results. If you search for a zip code or postal code, Google will display a map with an outline around the area of that zip code or postal code. This feature does not currently work on Google Maps itself but does […]
Ask.com noticed some interesting behavior happening on its Q&A iPhone application. People were trying to have “conversations” in the comments area of the app, according to Ask’s Jason Rupp. Much of that chat activity was focused on particular locations. But Ask’s Q&A app wasn’t intended to support full-blown conversations. Cut to several months later and, […]
Advertisers interviewed by the Wall Street Journal are complaining about Google’s practice of delivering ads within a user’s search session, but beside results unrelated to an advertiser’s purchased keywords. Google says it’s been returning AdWords in this way for years, in an effort to target users in the process of narrowing down their search for […]
Just over a week ago, the New York Times introduced the world to Vitaly Borker, who boasted of being abusive to customers and claimed, inaccurately, that such behavior had a side benefit of producing good rankings in Google. Now another side benefit: Borker’s arrest. Arrest On Federal Charges From an CNBC article on the arrest: […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Hot At Sphinn: Google’s BBB Grade, Google’s Keyword Research Tool, Social Media Professionalism & More Google dominated the discussion on Sphinn this past week. Stories about Google’s “C-” rating from the […]
Did you know the Environmental Protection Agency (EPA) has designed a bed bug search tool at https://cfpub.epa.gov/oppref/bedbug/? With the recent scare of bed bugs in Manhattan, bed bug prevention and detection has become a large concern for many NYC residents. The search tool lets you choose an EPA-registered bed bug product that meets your needs. […]
Microsoft is taking the beta tag off its innovative Bing Maps Silverlight site, which we wrote about previously when it initially launched. According to Microsoft users will be transitioned to the new site and prompted to download Silverlight if they don’t already have it: First off, if you go to the Bing Maps AJAX site […]
In simple but still dramatic fashion, Google has upgraded browser based local search on mobile handsets. It has also tied Maps on the PC to mobile in a very effective way. And recognizing the limitations of keying in queries into a search box on a mobile handset, Google has taken a page from its Places […]
Google is now using location-enabled mobile phones that have Maps for mobile installed to improve its real-time traffic data. According to the Google Blog: If you use Google Maps for mobile with GPS enabled on your phone, that’s exactly what you can do. When you choose to enable Google Maps with My Location, your phone […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Google’s LatLong Blog announced new ways of finding more content on Google Maps, including geo-tagged YouTube videos, pictures from Panoramio, and localized Wikipedia content. We already covered the Google Maps Explore feature, but let me take you through similar content by way of the new “More” button. Lets travel to the Union Square area of […]
Google has announced a new earth imagery update has been pushed out to their mapping product. With that update, Google has updated their Manhattan images, which includes higher quality images, better naming of specific buildings and areas, plus Google has begun blurring the faces of people in their street view images. The “new face-blurring technology” […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web
Each month, I compile Search Month — a recap of all the stories that have happened relating to search, categorized by topic. I thought it would be fun to take all the Search Months over the past year and produce this edition of Search Year 2007. It was far more work than I imagined, but […]
The Google Lat Long Blog announced that Google Maps is now providing more detailed information for those who take mass transit. Now, in addition to the icons that show bus stops, train stations or subway stations, Google Maps will now show more information when you click on those icons. Google Maps may now show the […]
The legal issues for Google’s YouTube continue. Here are some select stories over the past few days on YouTube and more legal issues Google has to deal with. NBC lines up against YouTube in copyright case from News.com reports that NBC Universal and Viacom requested in the U.S. District Court in Los Angeles to file […]
From California, Google has spread out across the great land of the United States. New York! Washington! Arizona! And now which of the fifty nifty United States is Google heading to next? Oklahoma! Below, some news of Google’s plans for the Sooner State and well as a recap of what other states it has conquered […]
Can Google Come Out to Play? by the New York Times has a detailed look at Google’s Manhattan office. The article shows Googlers inviting their friends over to play Guitar Hero, the free food and snacks, the fun and exciting atmosphere at working in the office and the huge plus of Google stock options available […]