Former Yahoo CEO Carol Bartz will be remembered mainly as a cost cutter who outsourced numerous functions to third parties. A partial list of those includes outsourcing Search to Microsoft, Shopping to PriceGrabber, Real Estate to Zillow and Maps to Nokia/Navteq. And now, the new Nokia-powered Yahoo Maps (NokiHoo) have just gone live in the […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Should You Ban A Country From Visiting Your Website? Website owners often put a website online and let the entire world access its contents. Essentially, they are claiming to service the […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Meet +1: Google’s Answer To The Facebook Like Button Nearly a year after Facebook Like buttons spread out across the web, Google has announced its own rival, the +1 button. It […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Did A Google Employee Just Register Hiybbprqag.com To Help Recruit New Employees? That’s a screenshot of Google’s “Jobs” page, which can be found at https://www.google.com/intl/en/jobs/index.html. But it can also be reached […]
Yahoo and Zillow have finalized the details of their agreement last year that effectively sees Yahoo outsourcing its popular Real Estate search vertical to Zillow. The two companies say this deal “creates the largest real estate network on the web,” and involves several elements: Yahoo Real Estate search will gets its for-sale listings exclusively from […]
Google has just made a surprising announcement: Google Maps will drop its real estate listings search option on February 10th. Real estate was one of the options available inside Google Maps since July 2009, when it added a similar search form like the ones available on many real estate-specific websites. Google’s real estate search wasn’t […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Writing HTML Title Tags For Humans, Google & Bing I generally enjoy John Gruber’s writings, but today he’s dishing out SEO advice about HTML title tags. Some of it is bad […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Faces Spanish Lawsuit Over Street View Data Collection Data protection officials in Spain have filed a lawsuit over Google’s collection of Wi-Fi data earlier this year as part of its […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: French Newspapers Partner To Sidestep Google News A group of six French newspapers is partnering to create an online news site that they hope will be an alternative to Google News. […]
In an on-stage interview during the Inman Real Estate Connect conference this week in San Francisco Google’s Carter Maslan said that the company was not pushing into real estate specifically or going to build a direct national database of property listings and become a “universal MLS”: “What we are doing in real estate is really […]
The Google Lat Long Blog announced they have launched Google Property search in the UK at maps.google.co.uk/property. You will also be able to access this via maps.google.co.uk and then by clicking on the “More menu” and selecting “Properties…” Here is a screen shot of the red dots overlaid on the map, symbolizing properties for sale: […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Battle Lines Being Drawn Over Twitter-based Ads A battle appears to be brewing over the promise of monetizing Twitter and, more specifically, over the placement of ads on the Twitter platform. […]
Not to beat a dead horse, but as I said in my last column, I think 2009 was truly a watershed year for local search. Between Google’s introduction of the generic 10-pack, its beta test of local listing ads, dramatic improvements to Bing’s Local Listing Center, and numerous partnerships throughout the industry— all of these […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Now Collecting Local Reviews From Non-Traditional Sources In order to increase the volume and coverage of reviews on its Place Pages, Google is now apparently looking beyond the range of […]
Google is making its intentions in the real estate vertical more clear. Speaking this week at Inman Real Estate Connect, an industry conference, Google’s Sam Sebastian reportedly said: “We’re actively looking to acquire one to two small real estate companies a month.” (Update: We now understand that the Realtor.org blog post linked above may have […]
A number of articles appeared that speculate about or discuss ads on Google Maps (PC and mobile) now and in the future. Google Maps is one of Google’s most successful and valuable properties — arguably even more so in mobile — and the company is going to be both careful and thoughtful about how it […]
While the National Association of REALTORS® is planning to launch its own national property database sometime next year, Google seems to have just stolen the NAR’s thunder. How? By rolling out individual “place pages” for every property that’s listed in Google Maps. Like this one for a home in Seattle: The real estate listing place […]
Google continues to make real estate listings more prominent inside Google Maps, and in doing so, it continues to inch closer to being a full-fledged real estate search engine. The company announced today that a new “real estate” option has been added across Google Maps. It appears under the “More” tab, along with Photos, Videos, […]
Love it or hate it, the Open Directory Project (ODP or “DMOZ”) always seems to creep into the conversation when we’re discussing links and/or SEO. Check any forum, social news or answer site and you’ll see a wide variety of opinions on the 11 year old directory and how it’s managed. When talking about the […]
MLS, Zillow, Trulia, Realtor.com, Craigslist, fellow real estate listings sites, newspapers and other classified ad providers … please meet your new neighbor: Google.com. Google has expanded its real estate listings and added extra search functionality for users to find property listings in Google Maps. A Google Maps search for “seattle real estate” looks mostly like […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Yahoo, perhaps more than any other entity online, has been a tireless producer of consumer and advertiser research. The efforts have broadly been intended to communicate how important the Internet is in consumer purchase behavior and decision making. Last week I was given new findings from a set of Yahoo research studies, conducted earlier this […]
The Fortune 500 are “woefully unrepresented in natural search,” according to a new report out this week. Conductor, a New York-based search/analytics agency, studied the natural search visibility of Fortune magazine’s 2008 Fortune 500 — a list of America’s biggest companies. “The Fortune 500 as a whole,” the report says, “had extremely limited natural search […]
Hoping to cash in on the increased awareness and interest in financial and economic news, a group of search and social media marketers have launched Tip’d, a social community for the financial industry.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
I live blogged the Yahoo keynote, so forgive the disjointed notes. Frazier Miller: Rise of the Local Web, A Perfect Storm. Miller gave an engaging keynote that covered both online and mobile, user demand and advertising. Miller defined local in terms of four Yahoo properties: Search, Yahoo Local, Yahoo Yellow Pages, and Upcoming. Interestingly, Miller […]
The real estate industry has a bad rap in the upper levels of search marketing. We deplore the SEM agencies that sell ineffective and/or shady tactics to the real estate industry. We criticize the agents and brokers who are victimized by their own ignorance or indifference. I’ve called real estate SEO a “joke,” and it’s […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Google has offered the capacity to search real estate listings for a long time. For example, when entering queries such as “homes for sale in San Francisco,” a “one box” result used to show pull-down menus for “location” and “listing type.” Activating these boxes would then lead into a specialized “Google Base” screen that allowed […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The Wall Street Journal reports that IAC, parent of Ask, is preparing to launch a number of startups after its spin off of some of its traditional media properties. Among the new sites is RushmoreDrive, a niche search engine targeting African Americans. What’s interesting is its demographic approach to search.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
When Google launched StreetView it was widely discussed (and in some cases disparaged because of the privacy implications), but few people regarded it as a practical tool. However, in what appears to be the first implementation of StreetView on a third-party site, Trulia has incorporated its imagery and functionality in 40 US metropolitan areas, with […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Zillow doesn’t see itself as a real estate “vertical.” Instead, it regards itself as a media company that creates advertising opportunities around what is arguably the most significant “life events” purchase: buying a home. In that spirit, the company is developing numerous interesting marketing vehicles aimed at consumers in all phases of home buying (and […]
With two high-ranking Google executives leaving the Big G within a month’s time, I thought it would be interesting to go back through Google’s executive management page over the years and see how it reflects changes among the higher-ups. Below, there are a series of tables and commentary that hopefully let you understand the shifting […]