Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Rethinking today’s attribution problem in digital marketing Oct 12, 2016 by Christi Olson Proper attribution modeling is one of the biggest challenges facing marketers today. Columnist Christi Olson discusses the common […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Why Google’s quality updates should be on your algorithmic radar [Part 2]: The connection to low-quality user experience Oct 11, 2016 by Glenn Gabe In the second installment of his two-part […]
In the second installment of his two-part series on Google's quality updates (aka Phantom updates), columnist Glenn Gabe explains the connection between user experience and organic search performance.
Will Google ever give sites credit for brand name mentions or citations without an actual link? Gary Illyes from Google said Google's UX team is looking at ways to measure brand awareness.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Penguin looks mostly at your link source, says GoogleOct 10, 2016 by Barry Schwartz When we asked Google’s Gary Illyes about Penguin, he said SEOs should focus on where their […]
When we asked Google's Gary Illyes about Penguin, he said SEOs should focus on where their links come from for the most part, but they have less to worry about now that Penguin devalues those links, as opposed to demotes the site.
Google's manual action team has access to look at a page's link labels and may use that to dig deeper into the site's activities.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Exploring a newly-granted Google patent around social signalsOct 7, 2016 by Dave Davies Columnist Dave Davies takes a deep dive into a recently published Google patent for clues on how the […]
There are now 600 million AMP pages on 700,000 domains.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: After 4 months & 125M+ pages indexed, where are we with AMP?Oct 6, 2016 by Kristi Kellogg Contributor Kristi Kellogg recaps a session from SMX East 2016 in which Google, Condé […]
Contributor Kristi Kellogg recaps a session from SMX East 2016 in which Google, Condé Nast and Vox Media share successes and challenges with Accelerated Mobile Pages (AMP).
Searchmetrics released their 2016 study on universal and extended search results showing some surprising changes in the Google user interface and results.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google My Business testing advanced verification process for spammy map categoriesOct 5, 2016 by Barry Schwartz Google tests a new spam prevention technique for local results called advanced verification. It uses […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Using search marketing to amplify TV buys: SMX East 2016Oct 4, 2016 by Erin Everhart Columnist Erin Everhart provides key takeaways on a session from SMX East 2016 detailing the relationship […]
Need a reminder that a lot of business owners are still in need of basic SEO? WordPress.com's "advanced" tools offer exactly that.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Allstate: offline call data improved SEM performance and the customer experienceOct 3, 2016 by Greg Sterling Company generated increase in quality calls and lowered customer acquisition costs. 3 mysterious and scary […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: What’s new and cool at Google from SMX East 2016Sep 30, 2016 by Mark Traphagen At this year’s SMX East, Googlers Jerry Dischler and Babak Pahlavan shared recent updates and what’s […]
Google recently released Penguin 4.0, and the Penguin filter now updates in real time. Columnist Marcus Miller explores what this means for SEO and link building.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google says Penguin recoveries have started to roll out nowSep 28, 2016 by Barry Schwartz Have you been waiting two or more years to recover from your Penguin penalty? Google said […]
For iProspect, it's the second straight year with multiple awards as Search Engine Land again honors the best in search marketing.
There is a lot of confusion surrounding how Google handles duplicate content, but columnist Patrick Stox aims to clear it up once and for all.
Have you been waiting two or more years to recover from your Penguin penalty? Google said the recoveries are starting now.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Penguin doesn’t penalize for bad links – or does it?Sep 28, 2016 by Barry Schwartz You technically no longer need to use the disavow file to help fix your Google […]
You technically no longer need to use the disavow file to help fix your Google Penguin issues - here is why.
Bing has rolled out new educational-themed search results aimed at helping students and teachers.
Even if your user downloads your app, which has app indexing deployed, Google will show them the AMP page over your app page.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google iOS search app adds Touch ID for reentering your private searchesSep 27, 2016 by Barry Schwartz Google’s iOS search app can unlock your incognito mode private searches using Touch ID. […]
Looks like a bug with Google's desktop search results were caused by accelerated mobile pages showing up in the desktop results.
Apple places URLs appear to be for the purpose of sharing with non-Apple users.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google to roll out cross-device retargetingSep 26, 2016 by Ginny Marvin Cross-device remarketing for signed-in users will roll out over the next few months. Case study: JavaScript blocking Google’s view of […]
A new Google pilot program now allows publishers to describe CSV and other tabular datasets for scientific and government data.
SMX East workshop on Monday takes a deep dive into all things local search.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google updates Penguin, says it now runs in real time within the core search algorithmSep 23, 2016 by Barry Schwartz The latest announced release, Penguin 4.0, will also be the last, […]
The latest announced release, Penguin 4.0, will also be the last, given its new real-time nature.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Setting up AdWords website call conversion tracking just got a bit easierSep 22, 2016 by Ginny Marvin Track calls from the phone number on your website with a couple of pieces […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google will show AMP URLs before App deep link URLs in mobile resultsSep 21, 2016 by Barry Schwartz Your readers download your mobile app? Well, Google won’t be sending them to […]
You may see more or fewer AMP errors in your Google Search Console report. No need to worry -- It was an internal change and does not impact ranking or indexing.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: AMP — Accelerated Mobile Pages — begin global rollout in Google mobile search resultsSep 20, 2016 by Greg Sterling Google reiterated that the move does not include a rankings change. New […]
The deal is aimed at boosting mobile search volume and share for the Bing network.
Google reiterated that the move does not include a rankings change.