Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Canonical chaos: doubling down on duplicate contentDec 2, 2016 by Marcus Miller Duplicate content issues? Problems with your canonical tags? Columnist Marcus Miller explains why these issues occur and how to […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New features may be coming to AdWords Responsive AdsDec 1, 2016 by Ginny Marvin Some accounts are now requiring a square image. Google makes it easier to add & remove emails […]
If you're trying to fix your personal reputation online, looking toward your domain name is a valuable first step. Columnist Chris Silver Smith explains some options beyond setting up YourName.com.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How Google is tackling fake news, and why it should not do it aloneNov 30, 2016 by Ian Bowden What can Google do to combat fake news? Columnist Ian Bowden illustrates […]
Videos are now showing up below the Google knowledge panel for some queries, including local panels and other knowledge panels.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Five marketing automation myths busted! Nov 29, 2016 by Digital Marketing Depot A study by Forrester Consulting found that just 10 percent of marketing professionals surveyed feel they are able to […]
Do you manage the search marketing team at your company or agency? Sister site Search Engine Land’s SMX West is the ultimate team-building experience. Members will get must-know SEO, SEM, mobile and conversion optimization tactics at more than 50 sessions and from 100 expert presenters. Not only will you and your team be learning, you’ll […]
It is official. After hinting at removing the Google content keywords report from Google Search Console, Google did it.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing local search update highlights business holiday hours in local listings Nov 28, 2016 by Amy Gesenhues Local listings display accurate holiday hours in real time. SEO without SERPs is here […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Fun with robots.txtNov 23, 2016 by Patrick Stox Columnist Patrick Stox provides some dos and don’ts for creating your robots.txt file — along with examples of companies who have gotten creative […]
Do search engines and other content distribution platforms have a responsibility to present information that is true? Columnist Janet Driscoll Miller discusses the issues surrounding this question.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Why Google might not be able to stop “fake news”Nov 22, 2016 by Danny Sullivan Google says it wants to prevent fake news from spreading, but the search giant has serious […]
Google says it wants to prevent fake news from spreading, but the search giant has serious challenges in actually curbing it.
The company also released a compilation of insights on Black Friday mobile and in-store shopping behaviors.
Google updated their structured data documents to support new rich cards and their suggestions around AMP HTML.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Maps adds a live view for popular times at venuesNov 21, 2016 by Barry Schwartz Google Maps makes the popular times feature work in the now, with a real-time view. […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New take on Showcase Shopping ads? Categories of used items showing for retailer outlet queriesNov 18, 2016 by Ginny Marvin Similar to the Showcase ad format introduced this summer, the ads […]
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. SEO Bobbleheads: Source: Facebook Wonder Woman at Google? Source: Instagram Gary Illyes on a t-shirt: Source: […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Moz beefs up Moz Local with new features, distribution and automationNov 17, 2016 by Greg Sterling With new activity alerts, GMB sync and reputation management, the expanded Moz Local is intended […]
With new activity alerts, GMB sync and reputation management, the expanded Moz Local is intended to equally serve the small business, agency and direct enterprise markets.
The new feature lets users save an image, video or shopping search result to their "My Saves" folder which can be accessed across mobile devices and desktop.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Registration for MarTech San Francisco is open!Nov 16, 2016 by Scott Brinker MarTech San Francisco is back and better than before, with twice the number of sessions, speakers and exhibitors! With […]
Over the past couple of years, Google has shown a strong focus on user experience on mobile devices. They have developed their algorithms to address customer experience and usability and to encourage organizations to meet certain standards. For instance, Mobilegeddon looked not only at the responsiveness of a mobile site, but how truly mobile-friendly a […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Partner Program expands to agencies and technology partners, rolling out to more marketsNov 15, 2016 by Ginny Marvin Customers that meet certain engagement criteria can become eligible for program benefits. […]
This Google bug shows a date that is older than your blog post in the search results snippet. This doesn't seem to impact rankings directly.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Microsoft execs share plans for making Bing ‘pervasive’; say search is about to become very differentNov 14, 2016 by Ginny Marvin At an event in Redmond, Microsoft shared its vision of […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Meet a Landy Award winner: For its work with Scotts Miracle Gro, Acronym wins Best Overall Enterprise SEM InitiativeNov 11, 2016 by Greg Finn This year’s Best Overall Enterprise SEM Initiative […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Google Search Console is undergoing infrastructure updatesNov 10, 2016 by Barry Schwartz Due to the infrastructure updates, some of the Google Search Console reports may be wrong or buggy. Boost […]
Due to the infrastructure updates, some of the Google Search Console reports may be wrong or buggy.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: FAQ: All about the Google mobile-first indexNov 9, 2016 by Barry Schwartz Here’s everything we know about the Google mobile-first index. As Trump racked up Electoral College votes, searches about moving […]
Here's everything to know about the Google mobile-first index.
Google publishes their first recommendations for making PWAs indexable in Google.
Google says they now have fixed the bug.
In our last post, we looked at how to measure the true performance of your content, both on-site and off-site, through the tracking of engagement. Today, we want to discuss how to improve the discoverability of your off-site content in search, so it can be found in the first place. When marketers think of […]
After 2 1/2 years, Google has dropped the search snippet feature.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 9 hard truths about linksNov 8, 2016 by Julie Joyce Link building is difficult, and columnist Julie Joyce reminds us that there are no risk-free, fool-proof tactics within this discipline. Where […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: For e-commerce success: SEO > aestheticsNov 7, 2016 by Julian Connors For those in the online retail space, columnist Julian Connors shares his advice for making your e-commerce website SEO-friendly. Google […]
With so many business structure possibilities, it can be particularly complicated to consolidate content across departments, especially if it’s created in isolation. Internal structure can therefore dictate content efficiency, and decentralized structures can, in turn, spawn duplicate, overlapping or conflicting content. What is cannibalization? Cannibalization is a term coined by the digital community to refer […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google begins mobile-first indexing, using mobile content for all search rankingsNov 4, 2016 by Barry Schwartz While called an ‘experiment,’ it’s actually the first move in Google’s planned shift to looking […]
While called an 'experiment,' it’s actually the first move in Google's planned shift to looking primarily at mobile content, rather than desktop, when deciding how to rank results.