Last week, I reported on the Search Engine Roundtable, a huge array of complaints from Google News publishers and searchers that some news outlets are showing old stories in Google News, but they are appearing as breaking new stories. The example I gave was a story from USA Today showing as being 14 minutes old […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Agrees To Settle Lawsuit Over Passing Search Queries To Third Parties Google has agreed to settle a class-action lawsuit that stems from two searchers accusing the company of sharing their […]
Duplicate content is a huge topic in the search engine optimization (SEO) space; heck, we even have a category devoted to the topic. But should we worry about it? Google’s head of search spam, Matt Cutts, said he wouldn’t stress about it — that is, unless it is spammy duplicate content. In a video posted […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Search In Pics: Glass Jeopardy, Yahoo Blimps & Matt Cutts With Stormtrooper In this week’s Search In Pictures, here are the latest images culled from the Web, showing what people eat […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Enhanced Campaigns Countdown: 10 Best Images That Told Us How You Really Feel T-minus just days until Google flips the switch on AdWords Enhanced Campaigns. For a bit of a break, […]
This morning, I noticed a possible Panda update was rolling out, one that seemed to be “softer” in nature than the previous updates, where many webmasters who were originally hit by the algorithm are now claiming recovery. Google has confirmed a Panda update is rolling out and this specific update is “more finely targeted.” As […]
Google has confirmed that there are current issues with displaying authorship rich snippets on “very few sites.” A Google spokesperson told us “it’s something we’re actively working on” but that “it affects very few sites” on the Internet. This is a topic I’ve personally been tracking very closely, as my own site is impacted by […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: New PPC Trend? Staples & Toys”R”Us Among Top Advertisers With More Impressions From PLAs Than Text Ads [AdGooroo Study] Advertisers have flocked to Google AdWords Product Listing Ads (PLAs) since Google […]
Bing announced they have expanded their search autosuggestions to add more than seven new categories. Bing added autosuggest completions for brands, movies, albums, places, software, sport teams, animal species and more. This is in addition to Bing adding people, search history, news and more over the years. The example given by Bing is searching for […]
A common question I see from webmasters and SEOs is how many sites in my network can I link together without getting in trouble. Google’s head of search spam Matt Cutts answered a question on that topic in a recent video which asked “If I have 20 domains, should I link them all together?” In […]
Getting Mobile SEO Right Presentations from SMX Advanced, June 2013 Mobile queries continue to rise, in some categories approaching 50 percent of overall search activity. On the small screen, ranking high is critical. But do conventional desktop SEO techniques cut it? Some people advocate distinct mobile SEO tactics, while others question the very notion of […]
Authorship: The Deep Dive Presentations from SMX Advanced, June 2013 Just how important is “AuthorRank” to organic ranking? How important is it likely to become? Our experts will provide the answers, and dig into the technical implementation of how search engines are using authorship to trigger author headshots and related rich snippets in search results. […]
Big Data + Big Math = Exponential Search Performance Presentations from SMX Advanced, June 2013 Seems every industry is using big data to extract previously hidden insights into customer wants, needs, behavior and intent. Smart marketers are crunching data and developing sophisticated predictive analytics models that unearth new worlds of opportunity. In this session, our […]
From Microdata & Schema To Rich Snippets: Markup For The Advanced SEO Presentations from SMX Advanced, June 2013 Get your geek on as we dig into hardcore code implementations of Schema protocol, RDFa, GoodRelations, Facebook Open Graph markup used by leading Internet retailers and content publishers in a variety of competitive industries. Panelists will demonstrate […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Back-To-School PLA Advertisers: Heed New Google Shopping Feed Requirements This is important for all merchants running Google product listing ads to note, but the timing makes it particularly key for advertisers […]
Google released a new study as part of its series of analysis aimed at answering the perpetual question of whether PPC ads cannibalize organic traffic. You know the question: “If I’m already ranking, why should I pay for ads if they are just going to steal free clicks from my organic listings?” This time, Google’s […]
Just like anyone, I get crappy SEO pitches. My advice to anyone who gets these out of the blue is to ignore them. A good firm isn’t clogging your inbox with supposedly awesome sounding offers. But as a guide to crap you can especially ignore, here’s the latest from my inbox. The Pitch Gloria C. […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Logo Marks The 407th Birthday Of Rembrandt van Rijn Google has dedicated today’s homepage to Rembrandt van Rijn, marking the Dutch painter and etcher’s 407th birthday. The Google logo includes […]
Google made a clear stance late Friday on the Google Webmaster blog that they will not tolerate webmasters pushing deceptive search results to searchers through the use of browser history spamming techniques. The technique uses a method of detecting a click on the browser’s back button. When clicked, a user is not sent back to […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google’s Schmidt: Hollywood Should Take Content Pirates To Court Google’s Eric Schmidt says that the entertainment industry should focus on taking content pirates to court, rather than just trying to get […]
Google’s Eric Schmidt says that the entertainment industry should focus on taking content pirates to court, rather than just trying to get Google (and other search engines) to remove pirate sites from search results. His comments, reported by Variety, came yesterday during an impromptu chat with reporters at an annual financial conference in Sun Valley, […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Finally, Auto-Tag Bing Ads URLs For Google Analytics: Bizible Debuts Free Tool The ability to auto-tag destination URLs in Bing Ads has been one of top product requests for the platform […]
Covario reports overall pay-per-click (PPC) spend accelerated, rising 22 percent from Q1 and 23 percent year-over-year. Mobile PPC spending outpaced overall growth, increasing 39 percent from Q1 and 132 percent year-over-year. Mobile accounted for 16 percent of global search spend. Smartphones claimed 40 percent of the mobile spend allocations, tablets 60 percent. Smartphone CPCs remained […]
Google’s head of search spam, Matt Cutts, posted a video explaining the consequences of a site going offline and how that can negatively impact that site’s ranking in the Google’s search results. In short, a site that temporarily goes offline for a short period of time, such as less than 24 hours, should be fine. […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: New Google Maps App Gives Users More Search Functionality & Navigation Features Google announced today the release of a new Google Maps app for Android devices, with iPhone and iPad versions […]
Eric Enge has published an interview with Matt Cutts, Google’s head of search spam. The interview is similar to the format he published in 2010 with Cutts, but in this interview, the topic revolved mostly about link building and what is wrong with how SEOs do it today. In short, Matt Cutts would love a […]
Matt from Moz (formerly SEOmoz) has released a preview of some of the data from their search ranking factors survey they produce every other year or so. The preview shows us that SEOs still place the most value on links and then keywords on the page. But looking toward the future, content and authorship will […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: 50 Percent Of Companies Struggling With SEO Aren’t Integrating Social Media [Survey] What’s one key difference between companies that are successful with SEO and those that aren’t? According to a new […]
What’s one key difference between companies that are successful with SEO and those that aren’t? According to a new study from Ascend2, it’s this: Successful companies integrate social media into SEO strategies and tactics more extensively than companies that struggle with SEO. The research agency surveyed almost 600 business and marketing professionals around the world […]
Are Google’s search results getting too ad-heavy and leading back to Google’s own content too much? A new blog post suggesting that Google’s non-paid listings make up only a tiny fraction of the entire search results page has sparked some discussion, though the exact percentage actually varies on how you count what’s on the page […]
Marie Haynes spotted two video responses from Google where Google’s John Mueller, said in general, it is best you nofollow links in stories you write, especially when those stories are guest blog posts for the purpose of link building. In general, that is Google’s advice. If you link to something with the intent that it […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Two Local & Voice Search Improvements In Latest Google Glass Update Two search-related improvements made their way into the latest Google Glass software update. Google announced the XE7 software update last […]
At SMX Advanced, I moderated a panel about technical SEO. Google’s Maile Ohye spoke about SEO best practices for technical implementation of mobile sites based on how Google crawls, indexed, and ranks mobile content and presents it to searchers on mobile devices. She also talked about Google’s recent announcement that the mobile user experience is […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Search In Pics: Xoogley Tesla, Google Lite Brite & Running Of The Non-Newtonian Fluids In this week’s Search In Pictures, here are the latest images culled from the Web, showing what […]
What were Bing users searching for leading up to this July 4th holiday? It appears the same as any other day. Based on Bing’s search records from earlier this week, celebrities remained more popular than American historical figures and Independence Day topics. After reviewing search logs, Bing found that: More searches were performed for Kanye […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: New AdWords Integration For Analytics Changes Campaign Name Reporting Google has announced a new AdWords integration for Google Analytics that starts rolling out today. The biggest immediate change is that campaign […]
When we updated our Periodic Table Of SEO Success Factors last month, we came very close to adding a mobile element to it. Now we’ve actually done so, in the wake of Google giving explicit advice that sites with issues for mobile devices might not rank as well, in the future. We were close, so […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Alerts Drops RSS Delivery Option Google has quietly dropped the support to deliver your Google Alerts via RSS. A warning at the top of the page, for those who had […]
Google announced they’ve updated the navigation within Google Webmaster Tools and have also added a new “search appearance” pop up that should help novice webmasters. New Webmaster Tools Navigation The new navigation was redesigned and structured to be in the order of “the stages of search,” said Mariya Moeva, Google Webmaster Trends Analyst. The structure […]
The 2013 US Search Awards are now accepting nominations from organizations, agencies and individuals for search campaigns conducted in the US. The awards include 22 different categories, along with a Grand Prix prize which will be awarded to the best entry among the 22 categories. The deadline for entries is July 19, with the shortlist […]