SearchCap: The Day In Search, June 20, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Topic: Search Engine Strategies
Happy 10th Birthday, Search Engine Watch – A History Of The Site
Ten years ago today, I created Search Engine Watch. Now I’m here at Search Engine Land, but since I ran SEW for 95 percent of its existence, I thought it would be nice to look back and cover how it evolved and changed over the years. So here’s a stroll down memory lane. Some of […]
Search Engine Marketing (& Search Engine Land) Not Notable For Wikipedia?
Earlier this year, Wikipedia pondered whether Matt Cutts was notable enough to continue having a Wikipedia entry. Good sense prevailed, and his entry remained. Now debate has shifted to whether the entry about search engine marketing should go. Oh, and apparently Search Engine Land has an entry that might also get deleted, since we might […]
SearchCap: The Day In Search, June 7, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
Kevin Ryan Named VP Of Search Engine Watch & Search Engine Strategies
Kevin Ryan was named the vice president of global content for Search Engine Watch and Search Engine Strategies, by Incisive Media today. Ryan in the past worked as the vice president, Interactive Media for the Interpublic Group agency, Wahlstrom Interactive and CEO of Kinetic Results. He also founded Motivity Marketing, a strategic consulting firm. He […]
SearchCap: The Day In Search, May 31, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
SearchCap: The Day In Search, May 30, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
Report From The Field: Search Engine Strategies China
SES China is always a fascinating experience. Although the content is similar to other SES shows around the world, there are notable differences ranging from unique perspectives on the Chinese and Asian markets to a variable “schedule” that seems to work fine for locals but is guaranteed to drive anyone from a western culture accustomed […]
From My Inbox: More Defense Of SEO
I spent about a half-hour today defending SEO privately in an email to someone questioning it. Upon reflection, I thought those responses should go into a public post. After all, the discussion involved Stephen Colbert, the great Jason Calacanis mystery project that will kill SEO as well as those scumbag SEOs themselves. So I’ll end […]
SearchCap: The Day In Search, April 24, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
Putting Search Into The Marketing Mix
Many companies have yet to get involved with search marketing. At Search Engine Strategies New York, panelists on the “Putting Search into the Marketing Mix” offered compelling reasons for including search as a fundamental component of a marketing strategy. The panel was moderated by Gord Hotchkiss, President & CEO of Enquiro, with speakers Curtis Dueck, […]
SES NY: Click Fraud Remains A Contentious Issue
Yesterday, Click Forenics released its quarterly Click Fraud Index showing a purported increase in click fraud from 14.2 percent in Q4 ’06 to 14.8 percent in Q1. By contrast, Google argues that “click fraud” constitutes less than 0.02 percent of all clicks. Chris Sherman earlier summarized the Click Forensics findings. Click Forensics’ CEO Tom Cuthbert […]
Does “GoogleClick” Spell The End For Bid Managers?
This week’s announcement of Google’s new AdWords Preferred Cost Bidding may have been a whimper compared to the bang of its DoubleClick acquisition news. But the two events may be related in a way that could spell trouble ahead for the paid search bid management companies like Atlas, Omniture, KeyWordMax, etc. Preferred Cost Bidding allows […]
SearchCap: The Day In Search, April 17, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
SearchCap: The Day In Search, April 16, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
Searcharazzi: Google Hearts DoubleClick
Searcharazzi asks: Why must all the good rumors come out on Friday afternoon? Today’s announcement that Google has indeed acquired DoubleClick for $3.1 billion in cold hard cash puts to shame even the juiciest details from this week’s SES New York show – from Reprise Media’s announcement that it was picked up by IPG to […]
SearchCap: The Day In Search, April 11, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
Search Engine Strategies New York 2007 Coverage: Day 2
Below, a recap of coverage out of the second day of the Search Engine Strategies conference in New York this week, from items spotted across the web. See also coverage from Day 1 here. Note that some sessions below may have happened on the first day but only were written when this latest recap was […]
SearchCap: The Day In Search, April 10, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
Search Engine Strategies New York 2007 Coverage: Day 1
Below, a recap of coverage out of the Search Engine Strategies conference in New York this week, from items spotted:
SearchCap: The Day In Search, April 9, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
SearchCap: The Day In Search, April 2, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
SEMPO Elects 2007 Officers
SEMPO has announced the new officers elected by the 2007 SEMPO Board of Directors Announced. Each officer will serve a one-year term and here they are: Gord Hotchkiss, Chairperson Jeffrey Pruitt, President Dave Williams, Vice President Dave Fall, Treasurer Chris Boggs, Secretary Congrats to the new board!
Searcharazzi: Esther Dyson to Keynote Search Insider Summit
alt=”Searcharazzi – A Column From Search Engine Land” align=”left” hspace=”5″ vspace=”3″ width=”100″ height=”100″> Road warriors know that tradeshow season is on. With SXSW just wrapped up, the herd continues west coast for the OMMA Hollywood next week followed by iMedia Breakthrough in Nevada. It will be back east for SES New York, the ACCM in […]
Upcoming Search Marketing Events: March-April 2007
Got some time on your hands? Want to get out and meet people, talk search marketing or improve your search marketing skills? There are plenty of upcoming events if you’re wanting to get out and learn more. Below, a rundown on some of the conferences and training events happening in the next two months.
2007 SEMPO Board of Directors Announced
SEMPO has released the names of the 2007 board of directors. The board for 2007 includes: Chris Boggs, Avenue A/Razorfish (reelected) Massimo Burgio, Global Search Interactive (new) Fionn Downhill, Elixir Systems (new) Dave Fall, DoubleClick Inc. (new) Duane Forrester, Sports Direct Inc. (new) Sara Holoubek, Free Agent Consultant (reelected, currently treasurer) Gordon Hotchkiss, Enquiro (reelected, […]
Small Is Beautiful: New Column From Search Engine Land
Our most recent Search Engine Land column, Small Is Beautiful, launches today. Small Is Beautiful focuses on, appropriately enough, the issues and unique challenges faced by small business owners as they try to manage search marketing campaigns while competing with large marketers with huge budgets and resources. Small Is Beautiful will appear every Wednesday. Today’s […]
Q&A With Gabe Rivera, Creator Of Techmeme
Over the past decade, I’ve seen a lot of search tools that were supposed to transform my life. Few of them have. But Techmeme was one of those. When it kicked off back in September 2005, I wrote a review, gave it a preliminary thumbs-up and soon found myself addicted. It has become my newspaper, […]
SEMPO Hits 500 Members, Wants Your Input On State Of SEM Survey
The Search Engine Marketing Professional Organization (SEMPO) announced today that it has 500 individual and corporate members in more than 20 countries. SEMPO also opened its 2006 annual survey focusing on the state of search engine marketing throughout the world. The 2006 Survey will include participants from Europe this year. Results of the survey will […]
An Open Letter to Paid Search Networks
Search marketer and “recovering attorney” Jeff Rohrs has published The Sausage Manifesto, an open letter to paid search providers asking critical questions about billing practices, transparency, click fraud and other issues. He asks a number of pointed questions, then lists eleven requests that he says failure to respond to could damage the industry. His requests: […]
SES Chicago ’06 Comic Reel
The folks at SEOMoz have done it again, this time they designed this unique comic reel of what took place at SES Chicago a couple weeks ago. They did an excellent job capturing much of the action at the conference. I love this spin, great work guys. See the full comic strip by Rebecca. I […]