Topic: Susan Decker

Revisionist History: Bartz Claims Yahoo Was Never A Search Engine

The New York Times has an interview out with Yahoo CEO Carol Bartz where she declares that Yahoo has “never been a search company.” Astounding, in that that this is not true. Part of me thinks, “Why bother arguing?” As my A Search Eulogy For Yahoo post from last week explains, whatever Yahoo was, if […]

SearchBiz: Google “Less Trusted,” Eric Schmidt On Meet The Press, Yahooligans “Vote” For New CEO, Microsoft Releases First iPhone App, Mobile To Be Primary Internet By 2020

The Wall Street Journal reports this morning that Google is negotiating with ISPs for “a fast lane for its own content” and is backing away from net neutrality. However, Google vigorously disputes this characterization and explains that instead it is seeking to “‘colocate” caching servers within broadband providers’ own facilities,” which has the practical effect […]

The New Yahoo CEO: Let The Speculation Games Begin

Wait, they already have. PaidContent posted a fairly comprehensive roundup yesterday of possible successors to outgoing Yahoo CEO Jerry Yang. (Yahoo is up in early trading on the news of Yang’s resignation, which was received favorably by most financial analysts.) PaidContent also poses the question: will the board go with a tech executive or a […]

SEO

Yahoo Q3 Revs Flat, 10 Percent Layoffs Confirmed

Yahoo announced (pdf) Q3 revenues this afternoon. Search revenues and performance-based display ads were up. However, “premium display” (CPM) was down. Revenues were $1.786 billion, a (tiny) one percent increase, vs. $1.768 billion in the same period last year. The company stressed that consumer page views and engagement were up. Yet Yahoo confirmed that it […]

Google, Yahoo Delay Paid Search Deal

Google and Yahoo said on Friday that they were delaying implementation of their controversial paid search ads deal to allow more time for the Justice Department to evaluate its potential impact on the marketplace. Google had previously said the deal would go into effect as scheduled despite absence of a final regulatory determination of the […]

PPC

Yahoo Debuts APT, Its “Unified Digital Advertising Platform”

At various times it’s been called AMP or APEX, but today Yahoo introduced its new “unified digital advertising platform,” which the company is now calling APT. With the platform it gained through the Right Media acquisition at its core, Yahoo is positioning APT as a dynamic, open marketplace (dispensing with the term “exchange”).

As Yahoo Proxy Vote Looms, Questions Arise About Board Composition And Management’s Future

The never-ending MicroHoo drama has provided virtual reams of blog posts and endless fodder for speculation. The latest installment involves the question of whether Carl Icahn’s proxy battle for control of Yahoo’s board will see any success. In case you joined this story late, institutional shareholders are frustrated by Yahoo’s unwillingness to take the original […]

SEO

Yahoo Loses Jeff Weiner But Probably Won’t Replace Him

Consistent with earlier speculation, Jeff Weiner will be leaving Yahoo and become an “executive in residence” for both Accel Partners and Greylock Partners in the fall (he remains at Yahoo for a transition period). Yahoo President Sue Decker informed the rank and file and tried to maintain confidence in the company (her email via TechCrunch) […]

As Expected, Yahoo Announces “10 Year” Google Paid Search Deal

This afternoon Yahoo confirmed that it had entered into a paid search deal with Google. That deal is described by Yahoo in its press release and by Google in a related blog post. Google takes pains in the post to insulate the deal against anti-trust claims. The renewable 10-year deal goes beyond paid search results […]

All Things D: The Search Edition

There’s a ton of search-related news and intrigue coming out of the Dow Jones “All Things D” conference in Southern California. Let’s start with the ridiculous remark from IAC’s chief Barry Diller that “Google is irrelevant to us.” That’s only true if Diller doesn’t care about search revenue. Google is essentially the source of that […]

US Justice Department Scrutinizing GooHoo Paid Search Test

According to Reuters the US Justice Department is taking a look at the paid search partnership test between Google and Yahoo. According to the article, there are antitrust concerns raised by the test and its implications and the Justice Department has “initiated an investigation” of it.

GooHoo Search Ads Outsourcing Deal Moves Forward

The Wall Street Journal is reporting that the “initial test” of running Google ads on Yahoo search results had “positive results” and is thus moving forward. A range of blog posts offers speculation and cynicism about the story and what it may or may not represent for the potential MicroHoo deal. The original test was […]

PPC

Yahoo Rolls Out More Details About APEX/AMP

In articles on the NY Times and Wall Street Journal sites this morning, more details are surfacing about the intended Q3 rollout of Yahoo’s new ambitious, integrated ad platform — what President Sue Decker previously called “APEX” (advertiser-publisher exchange) and is now apparently being called “AMP.”

SEO

Yahoo Planning Big Job Cuts?

Over the past several days, a number of blogs (PaidContent, Silicon Alley Insider, TechCrunch) have reported and speculated (based on tips) that Yahoo was contemplating significant job cuts, perhaps as many as 2,500.

SEO

Susan Decker, Yahoo’s President, Gets Raise

Salary jumps for Decker with Yahoo promotion from News.com reports that Yahoo president Susan Decker will be getting a pretty nice raise. As Yahoo’s CFO, she made $500,000. Now, as Yahoo’s president, she will be making $815,000. In addition to the $315,000 raise, Decker will also be eligible for a bonus of 150% of her […]

SEO

Searcharazzi: Last Time, on Yahoo! Executive Survivor…

Coleman is out, and president Sue Decker rises to the top. Hilary Schneider (is it possible that she is Decker’s long lost twin?) smugly rules ad sales and partnerships (Global Partner Solutions), leaving Jeff Weiner to run content (Yahoo! Network Division). According to a Valleywag tipster, these two hate each other’s guts.

SEO

Yahoo Reorganizes, Schneider Now Sits Atop Sales & Marketing

The New York Times and PaidContent report on a new reorganization at Yahoo. Among the changes, Executive Vice President of Sales Greg Coleman will be leaving Yahoo early next year and Hilary Schneider has been promoted to EVP to lead a new group called “Global Partner Solutions,” which is now responsible for sales, marketing and […]

SEO

Yahoo Sees Revenue Growth, But Income Down

Yahoo released its Q2 earnings a little while ago. What they show is low double-digit growth in certain revenue categories, but also decreases in selected areas (e.g., operating income, free cash flow). Revenue and operating cash flow described as consistent with the “midpoint of guidance.” Here’s the earnings release (PDF file). Below are some additional […]

If Search Engines Were Frat Houses From Movies

I love search engines. I love comedy movies. So let’s have fun putting the two together. Which search engines are most like some famous movie fraternities? Yes, there is an Animal House of search! Google: Lambda Lambda Lambda (Revenge Of The Nerds) As I pondered how to match search engines to movie fraternities, this one […]