SearchCap: The Day In Search, October 24, 2007
Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web.
From Search Engine Land:
-
Congress May Penalize Tech Companies That Cooperate With ‘Internet Restricting’ Governments
Google, Yahoo and Microsoft are all doing business in China. There’s been bad PR and even congressional hearings for Yahoo about its cooperation with the Chinese government in the country’s effort to censor the Internet and crack down on dissent. Turkey and Thailand have blocked YouTube, and so on. Now… -
Local Search Site Judy’s Book To Shut Down
TechCrunch first reported (confirmed on CEO Andy Sack’s blog) that local search site Judy’s Book is shutting down and/or looking for a buyer. After struggling to monetize its traffic, the site shifted its business model to emphasize coupons and local deals. The firm had raised over $10 million in two… -
Google’s PageRank Update Goes After Paid Links?
Seems like there is a PageRank update taking place now that seems to be impacting sites that sell links. Can’t say that we were not warned about this? Danny Sullivan wrote Official: Selling Paid Links Can Hurt Your PageRank Or Rankings On Google over two weeks ago, and now it… -
AOL’s Big Mobile Push
Yesterday at the mobile trade show CTIA in San Francisco, AOL made a slew of mobile product announcements. The arguable centerpiece of that was the new AOL MyMobile application, not yet available. It offers considerable personalization opportunities and a Yahoo Go-like experience. The application seeks to bring together AOL desktop… -
Report: Microsoft & Google Compete To Own Stake In Facebook
Online Faceoff from NY Post reports Google is in a heated battle with Microsoft to own a stake in Facebook. The two companies would like to own a 5 percent and 10 percent stake in Facebook to leverage the huge opportunity of advertising revenue from the site amongst other opportunities… -
Yahoo To Partner With Mobile Operators In Taiwan, South Korea, Hong Kong & Malaysia
Yahoo to announce new Asia mobile tie-ups from Reuters reports Yahoo is expected to announce several partnerships with mobile operators in Asia. Yahoo is in talks with operators in Taiwan, South Korea, Hong Kong and Malaysia. Yahoo’s President, Susan Decker, said: We will have a number of announcements in the… -
Ullah, Google’s Director Of Corporate Development Quits
Another day, another key Googler departs from Venturebeat reports Salman Ullah, Google’s director of corporate development, has left Google. Ullah has started his own venture firm named Merus Capital according to GigaOM, and has brought with him Sean Dempsey from his team at Google…. -
Google And Nielsen Partner For TV Ads Demographic Measurement
Google has teamed up with Nielsen to offer demographic data to advertisers in its TV Ads program. Google is currently working with distributors EchoStar and San Francisco Bay Area cable provider Astound. Nielsen demographic data are being combined with “aggregated set-top box data” in the new program to offer the… -
The IT Group: Friend Or Foe Of In-House Search Marketers?
The battle lines are drawn. On one side stands our plucky heroine: the redheaded stepchild of the corporation, the search marketer. Armed only with her knowledge and expertise, she stands, all alone. On the other side stand the massed hordes of the IT department. Armed with their “best development… -
Gmail Now Supporting IMAP Protocol
It appears that Gmail is now supporting the IMAP protocol as of today. Download Squad was one of the first to report the new functionality found under the Gmail settings section. There is now a ton of coverage on the new Gmail feature. On the Gmail What’s New page, we… -
Lessons From Baseball: How to Discover & Track Your “Quality Starts”
For millions of sports fans October means one thing—the Major League Baseball playoffs! And as any ardent fan of our national pastime will tell you, it’s “do or die” time. Without a doubt, the post season is all about wins and losses— with little regard for how the game… -
Next Week: Join Us For SMX Stockholm!
The first Search Marketing Expo – SMX Stockholm is next week. Don’t miss this opportunity to attend SMX Stockholm, an event tailored to the needs of SEMs in one of the most sophisticated search marketing regions in the world. Register today and join us October 31 and November 1 at…
Search News From Around The Web:
Applications & Portal Features
- Bloglines Console Continues To Develop, InsideGoogle
- Google News Bug Stops Auto Refresh Feature, Search Engine Roundtable
- Yahoo Pipes For The IPhone on Compiler, Wired
Business Issues
Conferences
Local, Maps & Mobile
- New Imagery for Google Earth – October 23, Google Earth Blog
- In search of the Google phone, News.com
- Where in the world is … (bonus edition), Google LatLong
- Make your KML Flash-y!, Google Maps API Blog
Link Building
- Directory Submissions; Working Well for Authority Websites, ViperChill
- MSN’s site: command is Confusing Me…, SEOmoz
- New Link Building Service Launched, Fantomaster
- 11 Link Usability Tips, Google Blogoscoped
- Large Scale Link Building, Search Engine Watch Blog
- The Importance of Images In Linkbait Articles, 10e20
Paid Search & Contextual
- Crude PPC Trademark Rules Screw Hotel Franchise Owners, Best Western, Altus Oklahoma Hotels, AIM Clear Blog
- Google AdSense Reporting Discrepancies, Search Engine Roundtable
- Some Adsense Publishers Can Place Images Near Google Ads, Digital Inspiration
- Why You Should NEVER Use AMEX with Google AdWords, Search Engine Journal
Searching
- Ask: No Blended Search Result Without Proper Capitalization, BruceClay.com
- Contact Gigablast, Get a Sneak Preview, ResourceShelf
- Are Seach Engine Optimization Professionals Better Searchers?, Search Engine Roundtable
- Proper Testing of a Semantic Search Engine: Part-2 Evaluations, Hakia Blog
- "Do what I mean, not what I say" [Part 1 of 2], blogs.msdn.com
SEM Industry
- A Letter to the SEO Community: Nobody Owes You Anything, BruceClay.com
- SEO Vanity Contest Winner, www.gregboser.com
- Search Continues to Drive NYTimes Co Traffic and Revenue, ClickZ
- USAToday’s Widget Love, The Death of SEO Revisited , BruceClay.com
- Top 20 Most Ingenious SEO Company Names, Search Engine College
- Raising Search Standards and the Compliance Bar, Search Engine Watch
SEO & SEM
- A Universal Search Success Story – Search Engine Guide Blog, Search Engine Guide
- Bugs? Especially international bugs.., Matt Cutts
- Google Using Maps API Key to Extract Content, Jonathan Mendez’s Blog
- Google Webmaster Groups statistics for September 2007, johnmu.com
- Search Pulse 39: Paid Links, Yahoo Site Explorer, Google Webmaster Tools, PageRank, Duplicate Content , Search Engine Roundtable
- Big hunkin’ list of Mac Tools for SEO’s and Webdevelopers, Joost de Valk
- Essential Tools For The Search Engine Marketer, MediaPost
Social Media
- Facebook Set to Introduce Major Ad Play, Ad Age
- Social Site Rankings (September, 2007), TechCrunch
Video, Music & Image Search
- Podcast Marketing and Distribution 101, Search Engine Journal
Web Analytics
- Analyzing A PPC Campaign Without Analytics, SEO Speedwagon
- Upcoming Website Optimizer online seminars, Google Analytics Blog
- Data Segmentation: Web Site Analytics for PPC, Search Engine Watch
Other Items
- Google Confirms – Fires are so hot they are "On Fire", SiteMost
- Headed to X PRIZE Cup 2007, Google Earth Blog
- Inside Google’s Michigan Office, InformationWeek
- Southern California fire maps, Official Google Blog
- Image: Looking for clues in Google patent, News.com
Hot Items From Sphinn, Our Social News
Sharing Site:
- A Universal Search Success Story
- USA Today GLORIFIES DIGG: Interviews with Chris Winfield, Greg Sterling, Kevin Rose & Seth Godin
- Directory Submissions; Working Well for Authority Websites
- Google Drops PageRank For Many Sites: Paid Links or New Algorithm?
- Clever vs. Descriptive Headlines: Which Works Better?
- PageRank changes: Digg Favorites Slapped By Google
- New Google AdWords Feature: Diagnose Your keyword’s Quality Score
- YAY! Google Now Tells Why Your Adwords Quality Score is Horrible
- “This site may harm your computer.”
- StumbleUpon Enhances SearchReviews on Search Engines
- StumbleUpon Launches SearchReviews
- How To Shout On Digg Without Getting Shot Down
- Google Receives 1,000,000 Job Applications a Year
- Starting Your Own Social Media Site
- Did WidgetBucks Just Get Yanked From The SERPS?
- A Letter to the SEO Community: Nobody Owes You Anything
- One Wrong Way to Approach Bloggers
- You Have To Do It More Than Once
- How Linking to Others Can Get You Lots of Links in Return
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Search Engine Land is owned by Semrush. We remain committed to providing high-quality coverage of marketing topics. Unless otherwise noted, this page’s content was written by either an employee or a paid contractor of Semrush Inc.