Ask YouTube AI search experience expands to U.S. desktop users
Signed-in U.S. viewers can now ask natural-language questions and get AI responses with videos, Shorts, and follow-up prompts.
Topic: YouTube Partner Program
YouTube adds AI creator matching and ad formats to its partnerships platform
AI matching and a reported 30% conversion lift give advertisers a good reason to take YouTube creator campaigns seriously.
The Fujiwhara effect on YouTube: AI, Shorts, and the rise of duplicate content
The explosive rise of Shorts and AI fueled a flood of duplicate content – leading YouTube to enforce its inauthentic content policy.
Google brings AI video tool Veo 3 to YouTube Shorts
Google’s new Veo 3 integration into YouTube Shorts will let brands and creators generate short-form videos from text prompts, transforming how ads are made.
YouTube Studio adds new website visits goal for promotions
YouTube Studio now has a website visits goal in promotions, allowing creators to drive traffic to their websites directly from their videos.
Google is updating its Video publisher policy
The revised policy will impact all video inventory across AdSense, Ad Manager, and AdMob under the Google Publisher Policies.
3 key trends reshaping YouTube marketing today
Here's the lowdown on AI-generated content, community building and multi-language audio in the world's largest video-sharing platform.
YouTube Shorts launches six new features to improve content creation
Marketers now have access to six new features, including the ability to go live with Shorts videos, as well as enhanced editing capabilities.
YouTube Search from Comments: New test adds links to keywords
Hyperlinking in the YouTube comments section is being trialled to enable marketers to connect with viewers while causing minimal disruption.
YouTube is testing shopping and affiliate features in Shorts
YouTube is testing a shopping feature on Shorts with eligible creators in the United States who are currently piloting the ability to tag products from their own stores.
TikTok’s history of low Creator Fund payouts has some leaving the platform for good
Creators are becoming increasingly frustrated at the platform that supposedly pledged $1 billion in payouts, is shelling out mere pennies for video views.
What we learned about YouTube’s “Right to Monetize”; Tuesday’s daily brief
Plus, Apple updates its Maps and standalone Gmail campaigns are becoming read-only on July 1.
Will YouTube’s new ToS increase ad inventory and lower prices?; Tuesday’s daily brief
Plus, rainbow-colored map pins, Google News Showcase on desktop and more.
YouTube may start showing ads on non-monetized videos; Snapchat launches Public Profiles for Businesses; Monday’s daily brief
Plus, Google expands ways to reach new and returning app users and update in-app event tracking
SearchCap: The Day In Search, April 16, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Google Pushes AdSense For Video Again
As expected, Google announced another push to get advertisers and publishers to utilize video ads. Yes, Google did a pilot video ad program back in May 2007 and then another video ad push in October 2007. But from these, Google said they’ve learned much and have made changes to the new program. Google said they […]