Apple Maps

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Apple

Apple Vs. Google Maps: Reality Check Time

Google Maps new iOS app is terrific — although initiating navigation isn’t as intuitive as it might be. But I’ve found that Apple Maps is as good or nearly as good, at least in the San Francisco Bay Area. I have not had a chance to test maps apps side-by-side in other regions. Here’s what […]

Apple

SearchCap: The Day In Search, December 14, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google In Privacy Flap With Germans Over New iOS Maps According to a report in Computerworld, Google has violated German data protection and privacy rules with its new Google Maps app […]

Apple

Google Maps Is Back On The iPhone: Native iOS App Released

Google has released its long-awaited map app for the iPhone. And it delivers all the expected features: voice-guided turn-by-turn navigation, traffic, public transit, Street View and so on. It’s better than Google Maps for Android because it has been built or rebuilt “from the ground up” and didn’t grow by accretion. The bottom line: it delivers. Yet […]

Apple

SearchCap: The Day In Search, December 10, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: On Hanukkah Google Adds Festivus Decorations But No Dreidels This week is Hanukkah and typically Google adds holiday decorations in the form of Jewish Stars, Menorahs, Dreidels or other Hanukkah related […]

Apple

Australian Police Tell iPhone Users Not To Rely On Apple Maps

This is a bit of bad PR: Macrumors reports that Australian police have warned iPhone owners in that country not to rely upon Apple Maps due to “safety concerns.” According to a local police statement: Mildura Police are urging motorists to be careful when relying on the mapping system on the Apple i-phones operating on the iOS […]

Apple

Mobile Search Beyond Google: In App Search Tools

A couple months back, I covered the rise of a new generation of Windows Phones, and how they will slowly bring more mobile search market share to Bing. But, there’s more to mobile search than just Google and Bing. The app stores for iOS, Android and Windows offer countless of downloadable apps that offer built-in […]

Apple

How Web Retailers Can Profit With Semantic SEO

Semantic SEO is a fairly new Web marketing tactic that combines search engine optimization and semantic Web technology. Semantic SEO includes a focus on artificial intelligence to understand a user’s intent (i.e., the meaning of the query) in addition to the reliance on text, keywords and links in search algorithms. I wrote before about using […]

Apple

Nokia’s HERE Maps For iOS A Disappointment

Nokia has many fans around the world who believe that its mapping service is the best one out there. And in selected ways it might be. Nokia offered “offline” maps well before Google. The company is also the go-to mapping provider for third parties, such as Yahoo and Yandex. In addition, Nokia plays an increasingly […]

Apple

Trying To Get There From Here: Nokia And Mapquest Launch New Maps Products

Globally there are arguably four main digital mapping competitors: Google, Apple, Microsoft and Nokia. Google is the clear leader. However Nokia is making a renewed bid to challenge Google’s mapping supremacy with a rebranded platform “Here,” new APIs, a Google Street View-like offering, augmented reality and new apps for third party smartphone operating systems. Apple […]

Apple

SearchCap: The Day In Search, November 2, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Advertising To Increase Transparency With “Quality Impact” How valuable would it be to work on improving your paid search keywords’ Quality Score? And which keywords should you focus on first? […]

Apple

SearchCap: The Day In Search, November 1, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Apple Maps Sees Its First International Territorial Dispute As Korea Protests Island Naming From the it-had-to-happen-sooner-or-later department: Apple is in the midst of its first international territorial dispute over its new […]

Apple

SearchCap: The Day In Search, October 31, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Loses Australian Defamation Case, Awaiting Decision On Damages Google is awaiting a judge’s decision on damages before it decides what to do after losing a defamation case over its search […]

Apple

SearchCap: The Day In Search, October 30, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yelp Adds Restaurant Menus (And Images) Following on the heels of Foursquare, YP and a few others in the local segment Yelp is adding restaurant menu information and pricing. With the […]

Apple

The Building Blocks Of Good Local SEO

It’s been a few months since I have written for SEL. I had to take a short ‘sabbatical’ to hunker down and focus on a major phase of development and updates on our own site. It’s nice to get back to blogging but I have to admit that I feel a bit off the pace. […]

Apple

SearchCap: The Day In Search, October 24, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 10 Tips To Optimize Conversions On Your Mobile Landing Pages In my last article, I discussed How Location & Small Screen Size Impact Search Behavior On Mobile Devices, and the main […]

Apple

SearchCap: The Day In Search, October 22, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Election 2012: Searching And Researching The Presidential Debates The final debate between U.S. presidential candidates Obama and Rommney airs tonight. Until the election next month, a lot of attention will continue […]

Apple

5 Things Businesses Need To Know About Apple Maps Right Now

You’ve probably heard all of the noise about how much Apple Maps suck, but do you know what doesn’t suck? The 1,000,000,000 iOS devices projected to be in the hands of consumers worldwide by 2015. But forget about the far away future. Tomorrow, Apple is likely to unveil the “iPad Air“, which combined with the iPhone5 […]

Apple

SearchCap: The Day In Search, October 17, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 6 Underrated Content Marketing Assets For B2B SEO One of the biggest obstacles to B2B search engine optimization is developing new content marketing assets for targeting important keywords and acquiring link […]

Apple

SearchCap: The Day In Search, October 16, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Launches Disavow Links Tool Google has launched a new and widely anticipated “disavow links” tool. The tool was announced by the head of Google’s web spam team Matt Cutts, when […]

Apple

Map Search On PCs “Eroding,” Shifting To Mobile — comScore

It all makes sense. According to comScore, map-based search on the PC has now peaked and is starting to erode. By contrast mobile usage of mapping applications is growing and will continue to do so for the foreseeable future. Apple Maps’ problems notwithstanding, smartphone mapping apps offer a better overall experience than online maps. Because […]

Amazon

Apple Hires A Search Geek (From Amazon) To Improve Siri

It would appear that Siri will be getting a little more searchy. As AllThingsD reported this afternoon Apple has hired William Stasior, the guy who took over at Amazon’s search engine A9 after Udi Manber left for Google. While Siri isn’t a search engine it can operate like one from a user perspective. With Stasior’s […]

Apple

SearchCap: The Day In Search, October 12, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: VP Debate Spurs Searches Like “Shirtless” (Ryan), “Laughing” (Biden) & Other “Malarkey” There’s a kind of Pavlovian response that happens with major national events in the U.S. (and probably elsewhere): internet […]

Apple

YouTube Search Adds Time Watched As Ranking Factor

The YouTube Blog announced they have adjusted their ranking algorithm to include the time a video was watched. YouTube said they experimented with this ranking factor with suggested videos and it lead to “less clicking” and “more watching” and thus feels it is a good idea to add to the overall YouTube Search ranking algorithm. […]

Apple

Google Maps Adds 250,000 Miles Of Street Views In Their Largest Update In History

Google announced they have made their biggest ever street view imagery update by adding over 250,000 miles of roads around the world and doubling their “special collections” imagery. Google said they are increasing the street view imagery specifically in Macau, Singapore, Sweden, the U.S., Thailand, Taiwan, Italy, Great Britain, Denmark, Norway and Canada. They have […]

Apple

SearchCap: The Day In Search, October 10, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Tracking Changes To Google’s 50 Webmaster Guidelines Pages Shaun Anderson created a tool to keep track of changes made to 50 of the top Google webmaster guidelines. The tool shows you […]

Apple

Survey: iPhone Owners Generally “Not Affected” By Maps Issue

Hyperbole is the stock in trade of many tech bloggers and journalists. Yet beyond simply trying to grab eyeballs with exaggerated headlines, people in the tech press often get very worked up about issues that have little impact on “ordinary people.” That may be the case with the so-called “Apple Maps debacle.” Mike Blumenthal used […]

Apple

SearchCap: The Day In Search, October 9, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How To Develop Helpful Content To Improve Visibility & Conversion In this article, we’ll look at another website that was submitted for review from a “Keywords and Content” point of view. […]

Apple

Still Stuck Behind Apple’s Doors: The New Google Search App

Two months ago, Google previewed a new Google Search app that it said would be coming to iOS, bringing with it what seemed a blend of Siri and Google Now-like features. Despite being submitted to the Apple App Store back then, Apple’s still not approved the app. Why not? Apple didn’t have any comment, when I […]

Apple

SearchCap: The Day In Search, October 8, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Study: Malicious Search Results More Common In Bing & Image Search Almost two of every three malicious redirects in major search engines are found on Bing, according to a new report […]

Apple

SearchCap: The Day In Search, October 4, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s August & September Updates: Panda, Knowledge Graph, Page Quality & SafeSearch Google has announced details on the search algorithm and quality changes made over the past two months – August […]

Apple

Google Maps For Mobile: An iPhone User’s Guide

As we wait for a new native Google Maps app for iOS 6, the company has introduced Street View imagery this morning to Google Maps for the mobile web. It’s another attraction that may pull Apple Maps users over on the iPhone and iPad. Below, a look at some of the key features in Google […]

Apple

Google Maps Mobile Gets Street View, Aimed At Helping iOS Users

As expected, Google Maps Mobile has gained Street View photography. The move should further shore up Google as an alternative to the new Apple Maps on iOS 6, which are so inferior to the Google-powered ones on iOS 5 that Apple CEO Tim Cook apologized for them last week and suggested Google as an alternative, among other […]

Apple

SearchCap: The Day In Search, October 3, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Tweaks Rotation Options (Again) And Impression Share In AdWords Remember all that uproar over Google’s removing “Rotate indefinitely” as an option in AdWords? Well, after Google opened a form allowing […]

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