SearchCap: Google Now Updates, SEO Mistakes & SEM Success
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Google Tests “What’s Hot” & “What’s Nearby” As Android Search Options
Jan 15, 2016 by Greg SterlingArtem Russakovskii found an interesting Google search options test for Android. In addition to recent searches, Google inserted a “What’s Hot” and “Nearby” option in the pull-down menu. Here’s what it looks like: I asked Google for a comment or more information on this. Google provided the following statement: “We’re always experimenting with the look and feel of […]
- Automate Your Way To SEM Success
Jan 15, 2016 by David FothergillColumnist David Fothergill makes the case that automation can free up valuable time to let search marketers do what they do best: strategize.
- 6 Big Mistakes That SEO Rookies Make
Jan 15, 2016 by John E LincolnColumnist John Lincoln has been in this business a long time — and seen a lot of the same mistakes. Learn from the errors of other SEO newbies to start your career off on the right foot.
- Search In Pics: Justin Trudeau At New Google Canadian Office, Google Expeditions Subaru & Fallout 4 Statue
Jan 15, 2016 by Barry SchwartzIn this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Canadian Prime Minister Justin Trudeau At Google’s Kitchener-Waterloo Office: Source: Google+ Google Piggy Bank: Source: Google+ […]
Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:
- Limelight Scores $3 Million To Launch Its Live Marketing Platform In U.S.
- Report: Microsoft To Buy Global Mobile Ad Platform InMobi — [Updated]
- Why Grave Misconceptions About SEO Still Persist
- Four Key Mobile And Location-Based Trends For 2016
- Time To Exercise The Right Brain In Marketing
- Facebook’s “Find-a-Friend” Contacts-Invitation Tool Ruled Illegal In Germany
- MarTech Today: MediaMath’s Helix, Twitter Share Tools & AdWords API Calls
- Minneapolis-Based Startup Nabs $3 Million To Offer Brand-Sponsored Online Courses
- Which Publishers Are Winning On Facebook? HuffPo & BuzzFeed Take The Lead
Search News From Around The Web:
Local & Maps
- Correcting map data – claiming ownership of your business, Google Earth Blog
Link Building
- Majestic Dashboard Upgrades, Majestic Blog
SEO
- What is the SEO Value of Website-Hosted Videos?, Search Engine Guide
- Google Panda: Unlikely SEOs Will Notice When Panda Updates, thesempost.com
- Google Says Panda Still May Be Manual & Sometimes May Be Automated But Doesn’t Impact Data, Search Engine Roundtable
- Google Says That Nothing Has Changed Now That Panda Being Part Of Core Ranking Algorithm, Search Engine Roundtable
- Google’s John Mueller Said Webmasters Likely Won’t Notice Future Panda Updates, Search Engine Roundtable
- Google: No Limits on Word Count on a Page for Search Results, thesempost.com
- What Happened When I Flipped a WordPress Based Site from http to https, sugarrae.com
SEM / Paid Search
- 3 PPC Account Resolutions for 2016, Metric Theory
- 5 Great Ways to Customize Your SEM Ads to Your Audience, thesempost.com
- Google Product Listing Ads Live in Image Search, RKG Blog
Search Marketing
- Video: Google Core Ranking Update, Panda Rolls In, Bing’s New Logo & Google Dance Returns, Search Engine Roundtable
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