SearchCap: The Day In Search, February 22, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Linked Pages: Better People Search Results Microsoft Bing announced a new feature named Linked Pages. The purpose is to make the search results for you and your friends more personalized […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Bing Linked Pages: Better People Search Results
Microsoft Bing announced a new feature named Linked Pages. The purpose is to make the search results for you and your friends more personalized as well as richer. If I am friends with you and you do a search in Bing for [barry schwartz] you will see the following search result at the top: Linked […]
- Want Quick Money? Improve Your Shopping Cart!
Conversion testing is the holy grail of ROI on the Internet. Every day, more of our customers start picking up their phones, asking what new test we are planning for their website. Or may that be a result of sales people “incidentally” dropping Conversion Optimization and in doing so, providing the big eye-opener to customers? […]
- 7 Steps To Achieving Nirvana By Using A Media Plan
Due to the agile and complex nature of paid search, managing a paid search program can often degenerate into a constant barrage of fire drills and ad hoc report requests. I have been there and it is not fun. I have also found that there is a way to dig out of this chaos and […]
- Google Recommending New Video Schema.org Markup
Google announced on the Google Webmaster Central blog that they are now adding video support for schema.org. They are doing this in combination with Microsoft Bing and Yahoo Search as a “joint effort.” Google says using the schema.org video markup is the “recommended way to describe videos on the web.” Google added that they still […]
- Google Wave Logo For 155th Birthday Of Heinrich Rudolf Hertz
Today is the 155th birthday of Heinrich Rudolf Hertz, the German physicist who was able to prove the existence of electromagnetic waves. To celebrate his contributions to the world, Google has a special animated wave logo on their homepage. He built an antenna that was able to detect and measure electromagnetic waves and thus prove […]
- 5 Critical B2B SEO Initiatives, In Addition To Developing A Google+ Page For Business
Google+ Pages have sparked a lot of discussion in B2B marketing circles. The ability to add multiple management functionality, site verification, and easy to integrate Google+ badges have leadership teams asking whether this truly is the next social media platform B2B marketers must focus upon. However, all of the recent hype and scrambling to start […]
- Geek Chic: Augmented Reality Google Glasses To Go On Sale This Year
The mystery of Google’s stealth consumer product has apparently been conclusively solved. The NY Times is confirming earlier reports that Google is going to release “heads up display glasses” by the end of the year. The glasses — or literal Google Goggles in this case — will utilize a range of Google technologies and databases […]
- Google Offers Flight Search To Go
Google has been improving its flight and hotel search results over the past few months, adding capabilities and polishing the overall experience. In accordance with that “iterative” approach Google announced today that flight search will now be available on mobile devices (browser only). To trigger the verticalized results, you need to specify that you want […]
Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:
- Google Shutting Down Hosted AdSense For Domains Program
- Report: New Facebook Premium Ads Arriving Next Week
- Overhauled Look & Enhanced Features Coming To Flickr Next Week
Search News From Around The Web:
Applications & Portal Features
- Collaborate and edit anywhere with the updated Google Docs for Android, Official Google Blog
Business Issues
- 11 Google Job Titles You Won’t Believe Actually Exist (GOOG), San Francisco Chronicle
- Irreparable injury result if FTC fails to police Google, group tells court, ZDNet
- 36 Attorneys General Question Google’s New Privacy Policy While Center For Digital Democracy Files Complaint With FTC, infodocket.com
- Google Patent Clearly Eying the Desktop Market for Android, Patently Apple
- Google Plus Roots are Showing in Grouptivity Patent Filings, SEO By The Sea
- Google Seeks Approval for Kansas City Video Service, Wall Street Journal
- State attorneys general: Google privacy changes appear to harm consumers, The Washington Post
- Yandex Announces Fourth Quarter and Full-Year 2011 Financial Results, Yandex.Company
Local, Maps & Mobile
- Street View on Google Maps comes to Russia, Google LatLong
- Enhanced search in Google Earth 6.2, Google LatLong
- The PlusBox: Old UI Feature is New Again, Mike Blumenthal
Link Building
- Are paid directories held to the same standards as paid links?, YouTube
- Buying Links is Shallow, Short-Term Thinking. Buying Blogs? Now that’s a Strategy. | SEOmoz, SEOmoz
- Case Study: How I Got 10 Easy Links to My Infographic in Two Days, seosmarty.com
Paid Search & Contextual
- Brand Marketers Cling to Direct-Response Habits Online, eMarketer
- Taking Automated Rules to the next level: Now in My Client Center, Inside AdWords
Searching
- Europe: More Than 10 Million Digitized Newspaper Pages Coming to Europeana, infodocket.com
- Google Forecloses on Mortgage Comparison, Search Engine Watch
- National Archives Announces Website for Free 1940 Census Release Online on April 2, 2012: 1940census.archives.gov, INFOdocket
- Online Searches Show Odds Are Forever In Favor of The Hunger Games, Yahoo Search Blog
SEM Industry
- Presenting the brand new AdWords Community, Inside AdWords
- SMX West 2012: BCI’s Events and Liveblog Schedule, BruceClay.com
SEO & SEM
- Heads Up: Reporting Delays Expected in Microsoft Advertising adCenter API, adCenter API Blog for Developers
- How to Choose a SEO Company: Ignore Top SEO Lists, Outspoken Media
- SEO Worst Practices, internetmarketingninjas.com
- The Local Search Ecosystem in 2012, Mihmorandum
Social Media
- Twitter mobile app updates for iPhone and Android, Twitter Blog
Video, Music & Image Search
- Mobile Google Image Search Bug, Search Engine Roundtable
Web Analytics
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