How to optimize your 2025 content strategy for AI-powered SERPs and LLMs
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Topic: San Francisco Chronicle
SearchCap: Digital agency survey results, Bing Webmaster Tools, Google Search Console
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Client in-housing, competition for talent top digital agency concerns Jan 31, 2019 by Ginny Marvin Marketing Land’s first Digital Agency Survey finds the sector is weathering digital transformation well, but the […]
SearchCap: Yahoo Directory, Google Lyrics & Santa On Christmas
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yes, Steve Scalise, There Was A Google In 2002 US House of Representatives majority whip says Google not being “available” in 2002 prevented vetting his speaking to group of white supremacists. […]
SearchCap: The Day In Search, November 29, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Black Friday – A Cautionary Tale From An Online Retailer Back in 2010, I wrote a post entitled,“Black Friday? Bah! Cyber Monday? Humbug!” in which I did a fair amount of […]
SearchCap: The Day In Search, April 8, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Explains Why Your New Page’s Number One Ranking May Drop Google’s head of search spam, Matt Cutts posted a video explaining why it is not uncommon to see a new […]
SearchCap: The Day In Search, February 27, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Gmail Search Field Trial Adds Calendar Results To Google Search Google keeps increasing the amount of information it will show from your Gmail account within your Google searches, if you’re part […]
How PRWeb Helps Distribute Crap Into Google & News Sites
“What’s the use of PRWeb?,” tweeted Megan McCarthy of Reuters, trying to digest how that service ended up circulating a fake Google acquisition story. Come along, Megan and others, and I’ll explain one of the sorriest uses, getting crap into Google News and out into news sites. For those who somehow missed today’s big tech […]
SearchCap: The Day In Search, November 13, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: “Shortlists,” 360 Degree Product Views, And Promotions Added To Google Shopping As consumers prepare to get serious about their holiday shopping, Google is introducing new features to its pay-for-play Shopping search […]
SearchCap: The Day In Search, February 22, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Linked Pages: Better People Search Results Microsoft Bing announced a new feature named Linked Pages. The purpose is to make the search results for you and your friends more personalized […]
SearchCap: The Day In Search, February 8, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Testing New Search Results Design Bing is testing a new design for the search results layout. The new design seems a lot cleaner, fresher and more organized compared to the […]
SearchCap: The Day In Search, December 27, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Most ‘Liked’ Search & Social Posts Of 2011 The social media experts who write for this column week in and week out don’t just talk – they walk the walk […]
SearchCap: The Day In Search, October 25, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: US Government Makes Most Content Removal Requests To Google So Far in 2011 The US government sent Google 5,950 content removal requests in the first half of 2011, more than triple […]
SearchCap: The Day In Search, September 2, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Nearly 90% Of Twitter Users Follow Brands & Just 10.9% Of Users Find Promoted Tweets To Be Annoying In a new article from eMarketer and Lab42, information was released around brands […]
SearchCap: The Day In Search, July 19, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Testing URLs Above Descriptions In AdWords Google is testing a variation on AdWords display that has the URLs shown above the two lines of description, but under the headline. Representatives […]
Google Gets Chance To Appeal In Street View Lawsuit
Just a couple weeks after the latest setback, Google picked up a small but potentially important victory today in its defense against charges that the company violated federal wiretap laws when its Street View cars intercepted personal data over unencrypted WiFi networks. As the San Francisco Chronicle reports, Judge James Ware has put the case […]
SearchCap: The Day In Search, May 18, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Doctor Is In: Using An Unbranded Health Site Recently, I had an amazing experience. I was invited to be a part of an all agency partner meeting. Throughout the day, […]
The Google News “Osama Death” Sample Highlights Some News Coverage Woes
Today, Google News did a post about the death of Osama bin Laden. Disappointingly, it offered no statistics on what was most read, shared, topics most covered. The post did share a “sample” of 100 links to coverage about Osama bin Laden from representative sources. So, I decided to go where Google didn’t — to […]
SearchCap: The Day In Search, March 24, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Yahoo Search Direct Alphabet: Where Every Letter Starts With Yahoo And you thought Google favored its own properties? Check this out: In Yahoo’s new Search Direct feature, 21 of the […]
Obama’s Silicon Valley “Tech Supper” – Who Sat Where? Why Was He There?
Why was he there? Who wasn’t invited and why? What did they talk about? Why was he really there?
SearchCap: The Day In Search, January 13, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s New China Plan: Target Display Advertisers, Report Says Despite its ongoing struggles in China, Google reportedly has a new plan for its business there: targeting display advertising, particularly amongst the […]
SearchCap: The Day In Search, January 11, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Foursquare Improves, Expands Information For Businesses Foursquare is going after local businesses and major brands with an improved and expanded content section that explains how they can take advantage of Foursquare’s […]
SearchCap: The Day In Search, December 28, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Vows To Look At Deceptive Cloaking Techniques Google’s Matt Cutts tweeted that Google will be looking more at Cloaking in the first quarter of 2011. Cloaking, as defined by Google, […]
SearchCap: The Day In Search, October 27, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Going Places? Bing Maps Optimizes Your Trips Bing has added a new tool to its Bing Maps App Gallery — a tool that aims to optimize road trips when you have […]
Hard News Pays Publishers More Than Chasing Search Trends, Report Says
While many news organizations chase traffic by matching their news coverage to what’s listed as “hot” on Google Trends, Twitter, and elsewhere, a new report says hard news coverage actually makes the most money for major news publishers. Perfect Market, a company that works with publishers to help them make more money from search engine […]
SearchCap: The Day In Search, October 11, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Hot At Sphinn: Google’s BBB Grade, Google’s Keyword Research Tool, Social Media Professionalism & More Google dominated the discussion on Sphinn this past week. Stories about Google’s “C-” rating from the […]
SearchCap: The Day In Search, October 4, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Twitter’s Promoted Accounts Now Live As was rumored last week, Twitter has formally introduced its latest advertising option: Promoted Accounts. Promoted Accounts will show up in the “Who to follow” section […]
SearchCap: The Day In Search, September 27, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Turns 12 Years Old Today Today is Google’s 12th birthday and to celebrate, Google has posted a special Google birthday logo cake. The birthday cake was designed by Wayne Thiebaud, […]
SearchCap: The Day In Search, August 23, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Back to School Time: A Refresher Course on Writing Great Ads In this month’s column, we’ll take a quick refresher course on what goes into writing great ads and then we’ll […]
SearchCap: The Day In Search, July 27, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Report: Bing Generates More Clicks Than Google Chitika, a veritable fountain of data lately, has generated some new interesting findings from activity on its search-based advertising network. The company compared ad […]
Search Engines + Newspapers: Perfect Market’s Delivery System Aims To Please Both
Last year, there was a seemingly endless parade of stories on how aggregators, search engines and news blogs were apparently killing newspapers that publish original content. This year, add the rise of “content farms” to the list. Riding to the rescue, or so it hopes, comes Perfect Market and its new search marketing tool, “The […]
SearchCap: The Day In Search, July 15, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Expanding Its Hotel Prices Experiment In Google Maps You may remember, or maybe you’ve seen, the Google Maps test that involves showing room prices as part of a hotel’s local […]
SearchCap: The Day In Search, July 6, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Effectively Managing Multilingual Content Segmentation No, this is not another top-level domain vs. sub domain article but one that goes more to a deeper problem global companies are having with a […]
SearchCap: The Day In Search, June 23, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Viacom Loses Google Lawsuit Google has won a “motion for summary judgment” in its bitterly fought lawsuit with Viacom over YouTube. Viacom had sued YouTube/Google for copyright infringement surrounding the posting […]
SearchCap: The Day In Search, June 7, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Goes The iPhone Steve Jobs, still on stage at WWDC 2010, the Apple developer event, just announced that Bing will now be a search choice for the iPhone — as […]
SearchCap: The Day In Search, April 29, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Last Call For Speakers For SMX Advanced We’ve got the agenda for SMX Advanced mostly finalized, still have a few openings. Interested in speaking? Here are the sessions where we’re still […]
SearchCap: The Day In Search, April 21, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google On Break Up: Cut Us In Half, They’d Demand Quarters Google isn’t mincing words in response to reports yesterday that a consumer advocacy group thinks the government should break up […]
Break Up Google? Consumer Group To Call For It
Consumer Watchdog, a consumer advocacy group that has targeted Google before, plans to call on the US government to start an antitrust investigation into Google and will suggest remedies that include breaking the company up. According to the San Francisco Chronicle, all of this will be detailed at a news conference Wednesday in Washington, DC. […]
SearchCap: The Day In Search, April 13, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Medium Is The Message In Link Building In 1964, Marshall McLuhan proposed the idea “that media itself, not the content it carries, should be the focus of study.” He said […]
SearchCap: The Day In Search, March 2, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bartz Says Yahoo Would Consider Buyout Speaking today on CNBC, Yahoo CEO Carol Bartz said that Yahoo would “absolutely” consider a buyout offer from “any company at the right price.” According […]
Canadian Government Reviewing Google Buzz; U.S. Govt. Next?
Postscript, February 17: The CBC article cited below has reworded its article and now says the Canadian government is “reviewing” rather than “investigating” Buzz. A semantic distinction, perhaps, but there’s apparently no formal government investigation happening in Canada at the moment, so we’ve updated our headline, too. We’ve also received a statement from Google on […]