Marsbot is Foursquare for AirPods
Its augmented reality for your ears.
Topic: Dennis Crowley
Foursquare CEO Crowley: “We Do Location Better Than Anybody Else”
Foursquare has come a long way from its early days as a social “check-in” app. Along the way, the company repositioned its app as a Yelp competitor; now the company is substantially focused on “place insights” and “location intelligence” for enterprises. Earlier this year, Foursquare introduced its advertising platform, “Pinpoint.” Foursquare works directly with advertisers […]
Foursquare To Move Check-ins Into “Swarm” App, To Focus Better On Local Discovery
Foursquare is doing something surprising, even radical. It’s removing some of the legacy features (i.e., check-ins) from its app and moving them over to a new app called Swarm (available soon). Check-ins, sharing and friend finding will now reside in Swarm, and Foursquare will evolve in a bid for further mainstream adoption to challenge Yelp […]
Microsoft’s $15 Million Check-in: Will Redmond Buy Foursquare?
Microsoft has invested $15 million in Foursquare and said it will license the former’s location data according to news released yesterday. Foursquare aspires to be “the location layer for the internet.” With real-time feedback about local data accuracy, based on user movements and check-ins, Foursquare is becoming a stronger and stronger source of local information. However […]
SearchCap: The Day In Search, May 8, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: AdWords Ad Group Mobile Bid Adjustments Roll-Out Starts Today Google announced that ad group-level mobile bid adjustments will start rolling out today and continue over the next couple of weeks in […]
SearchCap: The Day In Search, April 29, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Potential iOS Market For Google Now Is 2.5X Larger Than Android “Now” Base Google Now for iOS and Android are almost identical in their look at feel. And aside from a […]
SearchCap: The Day In Search, March 11, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: How To Work With Four Common SEO Leadership Styles I’ve had the pleasure of working on SEO in a variety of companies both in house and, frequently, through casual advice to […]
Foursquare Takes On Yelp With New Homepage Search Box
Perhaps it was always inevitable that Foursquare would shift its emphasis from location-based social networking to local search. Indeed, the site has been moving in this direction for quite some time, and very self-consciously for the better part of the past year. This afternoon the company is rolling out a new PC homepage for users […]
SearchCap: The Day In Search, February 8, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Testing New Search Results Design Bing is testing a new design for the search results layout. The new design seems a lot cleaner, fresher and more organized compared to the […]
SearchCap: The Day In Search, December 27, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Most ‘Liked’ Search & Social Posts Of 2011 The social media experts who write for this column week in and week out don’t just talk – they walk the walk […]
SearchCap: The Day In Search, October 20, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Growing Need For SEO In Political Campaigns It’s going to be a while before we see a political campaign that’s “less digital” than the last one. Budgets keep getting bigger, […]
Foursquare Adds Photos, Comments For More Social Engagement
In a bid to continue momentum and broaden utility and engagement Foursquare released a new version of its iPhone app. The new app contains two big new features: photos and comments. (Android and BlackBerry are coming shortly.) Both have been on the white board for some time according to Alex Rainert, head of product for […]
Foursquare Users Get A Trophy Case & Partner Badges
Foursquare’s badge system got an upgrade today: a new “trophy case” plus a way for companies to be in the new Partner Badge program. A Trophy Case For Your Badges In the new trophy cases, which Foursquare blogged about today, you’re now able to see all your badges plus separate them into groups, one group […]
SearchCap: The Day In Search, November 10, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Foursquare’s Crowley Can Feel Foursquare Fatique, Has Plans To Fix It Feeling Foursquare fatigue and perhaps wondering what’s the point of checking in at times? Foursquare CEO Dennis Crowley sometimes feels […]
Foursquare’s Crowley Can Feel Foursquare Fatigue, Has Plans To Fix It
Feeling Foursquare fatigue and perhaps wondering what’s the point of checking in at times? Foursquare CEO Dennis Crowley sometimes feels it too — but he’s got plans to keep you interested. More on that as well as turning Foursquare into a “product building machine,” from my interview with him last week. Why Check In? I’ve […]
On Google Growing Up, Losing Employees & Being The New “California”
Google’s lost yet another high profile employee, apparently to Facebook. Another sign that Google’s slipping, to some. Perhaps. For me, Google has become the new “California,” stealing that role away from Yahoo. Come along a tale of equity refugees and companies growing up. California: The Former Golden State I’m a California native. I grew up […]
Making Sense of Facebook Places
One of the questions that came up after the formal launch of Facebook Places last night was: how will this affect Google Places (among others)? As an aside, I have to say it’s really strange that these products have nearly the identical name. It’s almost like Honda offering a car with a particular name and […]
Let’s Celebrate Google’s Biggest Failures!
“We celebrate our failures,” Google CEO Eric Schmidt said yesterday when speaking at the Techonomy confernce, in response to the surprise closure of his company’s Google Wave product. When it comes to failures, Google’s celebrating more than you might realize.
Google Places API Offers Local Data To ‘Check-in’ Developers
Google previously announced (at its I/O developer conference) the creation of a Places API as part of the Google Maps API. That Places API is now open for business and being made available to third party developers. Booyah’s MyTown “check-in” app is one that has already been using it. In short all the information and […]
SearchCap: The Day In Search, July 19, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How To Raise Your Call-Through Rate Without Reducing Your Click-Through Rate PPC ads are short—a maximum of 140 characters. Using that precious space to include a phone number usually has detrimental […]
Foursquare In Discussions With “Everyone” To Enhance Search With Its Data
Twitter did it; now Foursquare is reportedly in discussions with Google, Yahoo and Bing to supply (or license) its check-in data as a search-enhancer. According to the UK’s Telegraph: Our data generates hugely interesting trends which would enrich search,” [Foursquare co-founder and CEO Dennis] Crowley said. “We can anonymise data and use it to show […]
SearchCap: The Day In Search, June 30, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google News Has Major Redesign: Personalization, Sharing & “News Stream” Offered Today, Google News is undergoing its first major redesign since being launched in 2002. Gone is the default “section” view, […]
Foursquare Hints At Evolution After Getting $20 Million
After a protracted set of M&A discussions with Yahoo and Facebook (and perhaps others), Foursquare announced that it had secured $20 million in funding from several VCs: Union Square Ventures, O’Reilly AlphaTech Ventures and Andreessen Horowitz. CEO Dennis Crowley discussed the funding and how it would be used in his blog post: With this new […]
Quality & Originality: The Keys To Viral Success
A turd isn’t viral. One of the mistakes that most people make when promoting viral content is that the material isn’t viral, they are putting out lackluster, half-baked turd-like content in order to be “social.” That’s not how social media works. What do I mean? Well, generally you get results that equal the amount of […]
SearchCap: The Day In Search, June 14, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Live Blog: Google’s Dylan Casey On How Real Time Is Changing Search Next up at TWTRCON, where I’m at today, an honest-to-goodness search panel! Moderator David Berkowitz of 360i will be […]
Live Blog: Right Time, Right Place – Location Services & Marketing
I’m at TWTRCON today, where the “Right Time, Right Place” panel will look at location services and marketing. We’ve got both Foursquare and Gowalla taking part.
Is Yahoo Looking To Buy Foursquare?
Silicon Alley Insider is reporting that talks are underway about a possible Yahoo acquisition of the hot local check-in service Foursquare. SAI isn’t naming names, but cites “a source close to bankers involved in Foursquare’s current fundraising efforts,” who says the price tag would be “around $100 million.” A “source close to Yahoo” is quoted […]
SearchCap: The Day In Search, April 16, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
Dodgeball Founders Crowley & Rainert Quit Google In Frustration
Dennis Crowley, cofounder of Dodgeball, which was acquired by Google in May 2005, has announced his resignation and that of Dodgeball’s other cofounder Alex Rainert: