What we learned about YouTube’s “Right to Monetize”; Tuesday’s daily brief
Plus, Apple updates its Maps and standalone Gmail campaigns are becoming read-only on July 1.
Topic: French
MUM’s the word, and it’s 1,000x more powerful than BERT; Wednesday’s daily brief
Plus, updated phrase match will roll out to all languages in July
Are Core Web Vitals worth the trouble? And confusion around passage ranking; Tuesday’s daily brief
Plus, Bing launches misspelling interpreter
Australia’s showdown with Google has profound implications for domestic businesses and other digital platforms
The proposed legislation could create an untenable position for search engines in Australia, and Google’s threat to shut down search could affect traffic and domestic businesses across sectors.
Google might remove search in Australia if forced to pay to link to sites
This comes after Google signs an agreement with French publishers to pay for some content.
Analytics Recommendation: Google Analytics
Google Analytics is a free and easy (yet powerful) way to measure and understand your website traffic. The beauty of Google Analytics is that it is great for almost any level of knowledge. If you simply want to know the basics about how your site is performing, you can find helpful stats on the homepage […]
Google agrees to start paying for news content
Germany, Australia and Brazil are the first three countries, with more coming.
Apple’s Siri gets first major redesign in years
Plus there is a new Apple Translate app that is private and on-device.
French antitrust decision sets the stage for Google to pay for news content in Europe
Google had sought to avoid paying copyright licensing fees by getting publishers to waive them in exchange for being included in search results.
French regulator fines Google $166 million for ‘brutal’ ad suspensions
Google says it was protecting the French public from deceptive websites.
Say hello to Google’s new Publisher Center
The interface is now the central hub for publishers to manage content across Google.
Google readies new markup rules for European news publishers
The approach is a reaction to the EU Copyright Directive, to avoid paying licensing fees.
Google won’t pay French publishers copyright fees, will limit content in search results instead
Publishers will need to give explicit consent to Google to show more of their content, says the company.
New personalized, Shopping Actions-enabled Google Shopping debuts in France
Personalized recommendations and universal checkout are front and center in the update.
Google Assistant everywhere: more dedicated buttons, expansion on lower-end phones
The company is also adding local search suggestions in Messages.
Google Lens goes live for search on iOS: We tested it out
Now that Lens is no longer buried in Google Photos we'll see more rapid adoption of visual search.
SearchCap: Google Assistant via Siri, Google video & images & paid search trends
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 6 ways to boost organic video resultsNov 21, 2018 by Joe Goers The importance of video marketing continues to grow and video SEO is an effective way to differentiate your brand […]
Report: ‘Incentivized reviews’ effective for consumers and brands
While 58 percent of consumers were unaffected by the presence of an incentive, 42 percent were less willing to trust them.
Election 2018: Social media trolls, Google touts search, video ads get ugly
Gone are the days when the internet was simply a tool to learn more about candidates and issues.
How Search Engines Rank Pages
Google ranks pages by using an algorithm to search its massive database of everything it can find on the internet, and find pages that seem relevant to each individual search. For popular searches, it will have cached the results (or some table of top results at least) so that it can serve them even faster. […]
Google extends extra characters of Responsive Search Ads to text ads
The new text ad format will continue to roll out this fall. In the meantime, standard text ads can get longer, too.
Tamara de Lempicka Google doodle honors artist whose work focused on the Roaring ’20s
Born in Poland in 1898, de Lempicka was part of the Art Deco movement, creating artwork that blended neoclassical and Cubist styles.
Google Assistant to get multiple new languages, distribution and skills
The Assistant will soon speak 30 languages and be able to offer mobile carrier customer support.
The Google Assistant SDK adds support for additional languages & more
In addition to new language support, Google has added customized settings, text-based queries & responses, device action functionality and more.
Google revamps its SEO Starter Guide
This is the first update of the SEO starter guide in several years.
Bing expands Shopping Campaigns to Canada & India
Bing continues its global build-out of Shopping Campaigns.
Google rolling out hands-free calling on Google Home to US and Canada
One day relatively soon, home assistants could be generating large volumes of calls to (local) businesses.
Top European court to decide if Google needs to purge disputed links from global index
French regulators have argued that the "right to be forgotten" is not fully enforceable unless content is removed worldwide.
Victor Hugo Google doodle marks publication of the French novelist’s classic, ‘Les Misérables’
Designed by Sophie Diao, today's doodle includes five images depicting some of Hugo's best known work.
Josephine Baker Google Doodle honors Jazz Age icon & highlights her civil rights work
Born on this date in 1906, Baker was one of the most photographed women of her time.
Two major changes potentially coming to EU’s Right to Be Forgotten with global implications
Authorities in France considering automatic delisting for "sensitive personal data" and forcing global index removal.
Google formally changes AdWords price extension format to swipeable cards
Price extensions are also rolling out for more languages and currencies.
Allstate: Offline call data improved SEM performance and the customer experience
Company generated an increase in quality calls and lowered customer acquisition costs.
Gboard gets first major update with internationalization, smart GIF suggestions & custom keyboards
Google upgrades their iOS keyboard, Gboard, to roll out to five new languages and adds more GIF support.
Google expands Now on Tap to translate app screens, discover button & barcode scanning
Google Now on Tap has added three new features for Android devices.
Google appeals French order to censor Right-to-Be-Forgotten links globally
Google is taking its case to France's highest administrative court.
Google adds Featured Snippets to 10 new European locales
Google expands featured snippets in 10 new European locales, expanding it to more than 20 different regions.
Google Had A Major Core Ranking Algorithm Update This Past Weekend
Google has pushed a core ranking algorithm update over the weekend. Did you notice ranking changes with your websites?
Charles Perrault Google Doodle Marks 17th Century Fairy Tale Author’s 388th Birthday
Today's Google logo has been replaced with series of Doodles to honor Perrault classics like "Cinderella" and "Sleeping Beauty."
Google “Now on Tap” Offers Holiday Use Cases Such As Package Tracking, Travel
The simplest way to describe Google Now on Tap is perhaps “context-driven search.” It’s a way for users to generate more content or information about a subject or item without ever conducting a formal search — or even swiping for Google Now. Whether in an app, mobile site, email or text message, Now on Tap […]