This day in search marketing history: January 28
Featured snippets introduced, plus: Hamlet Batista passes away, Google buys DeepMind, Google ad labeling and more.
Featured snippets introduced, plus: Hamlet Batista passes away, Google buys DeepMind, Google ad labeling and more.
LinkedIn Ads launches, plus: holiday retail insights, crappy results, Google Panda 3.2, sitemap testing, DuckDuckGo and more.
Expedia buys Travelocity, plus: Don't Be Evil tool, semantic search, Position 6 penalty, unlimited site exclusions and more.
Google deduplicates featured snippets, plus: Facebook and Twitter signals, blacklisting domains, Wikipedia nofollows links and more.
Google explains the core algorithm, plus: indexifembedded, Google sets sights on content farms, trademarketing SEO and more.
Matt Cutts forks guest blogging, plus: Semrush buys Backlinko, ranking factor study, a Google search quality rater interview and more.
Google's page layout algorithm, plus: Matt Cutts resigns from Google, Top Stories deduplication, mobile usability warnings and more.
Facebook Graph Search launches, plus: brand profiles in Google knowledge panels, Rand Fishkin's last day at Moz, and more.
Google's Matt Cutts search integrity tour, plus: core updates, Carol Bartz becomes Yahoo CEO, Baidu censors Google and more.
Google Panda becomes a core ranking signal, plus: R.I.P. link command, Google Japan’s PageRank penalty expires and more.
Google launches Search Plus Your World, plus: subtopics ranking, Google Ads custom dimensions, links within widgets and more.
A shift from keyword research to intent research, plus: search engines taking data from SEOs, PPC spending/budget cuts, and more.
Google Webmaster Tools added unnatural links and cloaking spam warnings, plus: Google Shops, how Yahoo angered advertisers and more.
Google uses paid links and thin content to promote Chrome, plus: why people click on search ads, search quality raters guidelines and more.
As Google better understands how the content fits in within the context of the whole web, links might not be as necessary.
It is unclear if Twitter intentionally removed the attribute or not and even so, if Google would count links in Twitter posts.
No, having 2% keyword density and a minimum 300-word count is not an “industry standard.”
We have a new core update rolling out later today.
Also UGC spam, shopping policies, phone calls and more.
Here’s how Google treats every type of TLD.
Google has said again that links in guest blog posts should be nofollowed.
Conscious SEO is about being conscious about all the stake holders with your content.
An old industry colleague and friend in the White House is working to improve government websites -- and is hiring.
Written by Chris Hinchly, SEO Specialist Link building is a fundamental element of SEO. As a webmaster or digital marketer, you want as many sites as possible linking to your platform. Of course, they have to be quality links to make a difference in search engine rankings. The simplest way to understand the role that […]
Do not sit idle. As Google continues to make changes, you should continue to invest in improving your web site.
Some SEOs argue any form of proactive link building is a waste of time. Some say it should be apart of any SEO strategy. So which is it?
But no, this doesn't confirm Google is using engagement metrics in rankings.
Despite repeatedly saying they do not use click data for search ranking purposes, a fresh document triggers confusion around the topic again.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google is right; click-through and conversion rates kinda don’t matter Sep 17, 2018 by Andy Taylor Say what? Turns out you may be focusing on the wrong things if you’re fixated […]
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Danny Sullivan of Google & Matt Cutts formerly of Google at foo camp together: Source: Twitter […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The basics of working with Amazon Marketing Services Jun 15, 2018 by Daniel Gilbert Contributor Daniel Gilbert shares his insights on Amazon Marketing Services and how they stack up (or don’t) […]
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Matt Cutts stops by SMX to say hi: Source: SER A human flag at Google: Source: […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Supercharging your SEO with AI: Insights, automation and personalization Jun 12, 2018 by Jim Yu The tech giants are fully committed to ‘AI-first,’ and marketers who follow suit can supercharge their […]
Hey, Matt Cutts came to say hello at SMX Advanced today.
Mental Health America selected as charity supported by the awards program, in honor of several search community members lost this past year.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google working to integrate AMP benefits into future open web standardsMar 8, 2018 by Michelle Robbins Standardization will allow sites to implement, and benefit from, AMP features without adopting the framework. […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google home page search box now shows you recent searches by defaultNov 21, 2017 by Barry Schwartz Even former Google search executive Matt Cutts calls this new Google search behavior “super […]
Even former Google search executive Matt Cutts calls this new Google search behavior 'super annoying.' This story was updated to say this was a bug and Google is fixing it.
Google hasn't produced short-form SEO video answers for three years, but now they're looking to start it back up again.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google updates quality raters guidelines with details around non-English language web pagesAug 3, 2017 by Barry Schwartz Google made some small tweaks to their quality raters guidelines on July 27, 2017. […]