Topic: The Sydney Morning Herald

Developing Better Search A Key To Facebook’s Future

During last week’s Facebook earnings call COO Sheryl Sandberg argued that the company could and would compete for marketing dollars “throughout the entire marketing funnel.” That is, from branding and awareness at the “top” of the so-called funnel to “demand fulfillment” at the “bottom.” Below is the quote in broader context: We believe we are […]

SearchCap: The Day In Search, July 25, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Antitrust “Settlement” Take Two: Not Quite Yet On the basis of statements and representations made in a Financial Times report, I wrote a post yesterday entitled “Google Strikes Antitrust Deal […]

SearchCap: The Day In Search, September 22, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Why So Many Blogs Fail (And What to Do About It) It’s a safe bet that right this minute, someone, somewhere, is advising a small business owner to start a blog. […]

Australian Watchdog Loses Case Against Google Over Deceptive Ads

ACCC loses misleading ads case against Google via the Sydney Morning Herald reports the ACCC, Australian Competition and Consumers Commission, has lost their has in an Australian Federal court against Google. The watchdog group sued Google over deceptive ads back in 2007. The federal judge, Justice John Nicholas dismissed the case saying the Google was […]

SearchCap: The Day In Search, November 12, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s Robert Louis Stevenson Treasure Island Logo Saturday, November 13th is Robert Louis Stevenson’s 160th birthday. Robert Louis Stevenson is a famous writer including some works Treasure Island, A Child’s Garden […]

Google Protects Its Trademark Against Aussie Alcohol Search Engine

Guess which one of these company names is Google approved? An alcohol price comparison search engine based in Australia has been forced to change its name after a six-month trademark battle with Google. Originally called “Groggle,” the web site is now known as Drinkle. According to the Sydney Morning Herald, Groggle owner Cameron Collie received […]

On Google Growing Up, Losing Employees & Being The New “California”

Google’s lost yet another high profile employee, apparently to Facebook. Another sign that Google’s slipping, to some. Perhaps. For me, Google has become the new “California,” stealing that role away from Yahoo. Come along a tale of equity refugees and companies growing up. California: The Former Golden State I’m a California native. I grew up […]

SearchCap: The Day In Search, September 28, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Served 10 Billion Video Views In August, Says ComScore Years ago, McDonald’s restaurants advertised how many burgers they had served right on the big sign at each location. And when […]

Google To Test New Business Icons In Google Maps

Google will soon launch a limited test in Australia that will show additional business logos/icons inside of Google Maps. A Google spokesperson tells us that the “limited experiment” will only affect some Google Maps users in Australia. The Sydney Morning Herald recently reported on the upcoming test, saying Google Maps will be “plastered” with ads. […]

SearchCap: The Day In Search, August 4, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Enhances Flickr Search Just when you think Yahoo is out of the search game, they strut their stuff with an improved Flickr search. Flickr, the popular image service, has revamped […]

Google News Archive Now Four Times As Large

Less than a year ago, Google launched a digitization project to archive as old newspapers. Google has announced they have quadrupled the amount of articles in the Google News Archive. Google has added Halifax Gazette, Sydney Morning Herald, the Milwaukee Journal Sentinel, and the Village Voice. Plus Google added international sources, such as the Manila […]

Google: ‘Don’t Blame Us For Terrorism’

Comparing it to blaming car makers for deadly car bombs, Google Earth chief John Hanke recently said Google shouldn’t be blamed for terrorist use of Google Earth. Hanke defended his online mapping tools in a recent interview with the Sydney Morning Herald newspaper. “You have cars; you have car bombs,” Hanke said. “You have GPS […]

Google’s VP, Marissa Mayer, On “Don’t Be Evil” Company Motto

Don’t Be Evil or Don’t Lose Value? from The Sydney Morning Herald interviews Google’s vice president, Marissa Mayer, on Google’s famous company motto, “Don’t Be Evil.” In that interview, she explains that the motto “wasn’t like an elected, ordained motto.” She added, “It [the motto] is good PR but really it’s empty because it’s questionable […]

SEO

EveryScape And 3-D Store Interior Mapping

The New York Times on Sunday covered mapping site EveryScape and its effort to create 3-D maps of urban environments, but also store and business interiors. (Here’s our post from when the site formally launched in October.) The Times’ piece focuses on the interior mapping dimension of what EveryScape is doing, which helps differentiate it […]

Embed Google Maps Feature Coming Soon

Google’s embeddable map feature out next week from The Sydney Morning Herald reports that Google Maps will be adding a YouTube like embed maps feature, as early as next week. Carl Sjogreen, Google Australia’s senior product manager, announced this feature in Sydney today. The feature will be rolled out worldwide in about a week’s time, […]

Google Shuts Down Blogger After Threats To New Zealand Politician

Google axes death-threat blog at The Sydney Morning Herald reports that Google finally shut down CYFSWATCH New Zealand blog after numerous complaints from governmental officials in New Zealand. The blog, hosted on Google’s Blogger service, reportedly wrote a death threat against a New Zealand politician. When you access the blog at this time, it says […]