This day in search marketing history: March 12
Go inside a Google search quality meeting, plus: Google core search ranking algorithm update, how Google prices and ranks ads and more.
Go inside a Google search quality meeting, plus: Google core search ranking algorithm update, how Google prices and ranks ads and more.
Google Chrome's 'not secure' warning, plus: Search Ads 360, Google News and Discover penalties, content farms and more.
The Spam Clock targets Google spam, plus: link removal request figures, loads of new tools and features, major search deals and more.
Below is what happened in search today, as reported on and from other places across the web.
Satya Nadella being named CEO of Microsoft isn’t just big news for Microsoft. It’s big news for search. For the first time in ages, the three major search companies in the US are all run by CEOs who either came out of a search-background or have a solid understanding of it. Despite the attention search […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: The Date: Enhanced Campaigns Rollover Starts July 22 Paid search managers: mark your calendars. Buried toward the bottom of today’s announcement on ad group-level mobile bids becoming available in enhanced campaigns […]
Wow. Wow. Wow. That’s all that keeps running through my head as I digest the news that long-time Google executive Marissa Mayer is to take over as president and CEO of Yahoo. Smart move for Mayer. Smart move for Yahoo. And as I’ll explain more, perhaps a move that finally takes Yahoo out of the […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Maps Traffic Estimates Even For Many Roads Any person who knows their neighborhood well, knows which streets to avoid when driving around town. But for those who are just visiting […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Should You Ban A Country From Visiting Your Website? Website owners often put a website online and let the entire world access its contents. Essentially, they are claiming to service the […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The State Of Online Marketing In Russia For online marketers, Russia offers two appealing qualities: It’s one of just five countries in the world where Google isn’t the market leader, and […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Demand Media & Being “The Best Click” On Google Demand Media’s success? Listening to what people want and generating great content to show up at Google. At least that’s part of […]
FM’s Signal LA event kicks off today with a dynamic duo: Aol CEO Tim Armstrong, who is joined by Arianna Huffington, who’s Huffington Post site Aol bought this week and becomes the new president & editor-in-chief of the Huffington Post Media Group within Aol. Tim and Arianna were at the Super Bowl together, it turns […]
The would be AOL-Yahoo merger is apparently off, according to Crain’s New York Business. The site is reporting that “AOL tried to either get enough backing to make a run at Yahoo, or get Yahoo interested in buying it . . . Yahoo didn’t bite, and AOL didn’t have its ducks lined up to be […]
A riddle, wrapped in a mystery, inside an enigma: according to the Wall Street Journal and Reuters, based on the Journal’s report yesterday, financial advisers have been hired by AOL to “explore various strategic options for the company, one of which includes a possible tie-up” with Yahoo. This is just the latest installment of the […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Twitter’s Promoted Accounts Now Live As was rumored last week, Twitter has formally introduced its latest advertising option: Promoted Accounts. Promoted Accounts will show up in the “Who to follow” section […]
Mapquest has launched a useful new site: Atlas.Mapquest.com. As the name suggests it’s an interactive atlas, directed toward students and teachers, with tons of useful data and information — from the CIA. There’s a wealth of information here (as one might expect from the CIA) about populations, culture, the economy (and of course the military). […]
AOL announced they have extended their search deal with Google for an additional five-years. This includes Google powering AOL’s organic and paid search results. The deal also added in that Google will power search on mobile search, in mobile apps and content. Also, all of AOL’s video content will also be on YouTube as part […]
You might not have thought of it this way but the old MapQuest was mostly about driving directions. The new Mapquest (launching today) is about local search and an expanded range of capabilities and use cases. There’s a new look and feel, a new back end, a single search box and a new “brand.” Mapquest […]
Coy AOL is trying to get as much as it can for its flat to declining search volume from either current partner Google (AOL CEO Time Armstrong’s corporate Alma Mater) or Microsoft, still hungry for more search wins and share. In an article recapping the D8 interview of Armstrong this week, he asserts there are […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: FTC Commissioner: Google’s Buzz Launch Was ‘Irresponsible Conduct’ An outgoing FTC commissioner has slammed Google over the way it launched Google Buzz last month, calling the episode a case of “irresponsible […]
AOL’s CEO: Google To Get 1st Shot At New Search Deal from the Wall Street Journal reports AOL’s CEO, Tim Armstrong saying that Google will get “first dibs” at a search deal. Armstrong said this at Citi’s annual entertainment, media and telecommunications conference today. This was prompted by a question about possibly using Microsoft Bing […]
One wonders how much the branding consultancy Wolff Olins was paid to help create America Online’s new “brand identity.” Over the weekend the about-to-be-independent company revealed its new brand and brand philosophy. The major change (so far) is the move from uppercase to lowercase letters: from “AOL” to “Aol.” Here’s how the release describes that […]
Google has now added Hawaii to Street View, making it the 50th and final US state to be included in the Maps image database. You can also get these images in Google Maps for Mobile. Google launched Street View a little more than two years ago, in May 2007. Since that time there has been […]
Love it or hate it, the Open Directory Project (ODP or “DMOZ”) always seems to creep into the conversation when we’re discussing links and/or SEO. Check any forum, social news or answer site and you’ll see a wide variety of opinions on the 11 year old directory and how it’s managed. When talking about the […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Social Search Launches, Gives Results From Your Trusted “Social Circle” Google Social Search is rolling out, a new service from Google that allows you to easily find material written by […]
Google’s co-founder, Sergey Brin, made a surprise visit at the Web 2.0 Summit last week. The video of his 18 minute interview with John Battelle is now available on YouTube. Here it is: In summary, he talked about his thoughts on Twitter’s deal, Google’s Social Search, also a little bit about Bing and even Yahoo […]
AOL announced today that it’s hired former Google employee Shashi Seth as its Senior VP of Global Advertising Products. While with Google, Seth was head of monetization for YouTube. Most recently he was the Chief Revenue Officer for Cooliris. AOL’s addition of Seth is the latest in a series of hirings from the search industry […]
Brad Garlinghouse, who was previously an SVP at Yahoo, and the author of the now famous “Peanut Butter Manifesto,” is joining AOL as president of Internet and Mobile communications. What this means is that he’ll be responsibile for email, IM and other communications tools, which implicates a range of properties including Bebo. According to the […]
David Fischer, who’s had his hands in Google’s AdWords, AdSense, and Book Scanning programs (among others), is on his way out. Silicon Alley Insider is reporting from an internal Google memo that Fischer will take a sabbatical later this month and return to Google “at the end of the year” in a new role that […]
Display advertising and local search have been key points of emphasis for major online search engines and networks in earnings calls over the last several weeks. This raises an interesting question about the interplay between local search and display ads: Can local spend help drive display advertising over the near or medium term? While we […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Seeks Privacy Counsel With Gov’t Ties Google Watch points out a job posting on the Google site for “Privacy Policy Counsel” based in Washington, DC. Given that Google is under […]
It’s been roughly 100 days since Tim Armstrong was named CEO of AOL in anticipation of a spin-off/IPO of the company from corporate parent TimeWarner later this year. There are a slew of interviews out this morning in which Armstrong assesses his first 100 days, the state of the business and gives some indications of […]
The biggest Search Biz news of the week is about AOL’s forthcoming spin off and related personnel moves. Time Warner yesterday announced quarterly revenues and a whopping $16 billion loss (not the largest in the company’s history). For its part, AOL’s ad revenues fell roughly 20 percent to $867 million from $1.13 billion the previous […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Silicon Alley Insider raises a provocative question about Google CEO Eric Schmidt: how much have he and his leadership contributed to the company’s success? Is he smart or the luckiest man in the world? Clearly Schmidt is smart but the article tries to dissect Google M&A activity and results during Schmidt’s tenure to determine whether […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
One of Google’s longest serving executives, Tim Armstrong, is departing the company to become AOL’s new chairman and CEO, replacing existing chair and CEO Randy Falco. From the AOL release: Tim Armstrong, Google Senior Vice President, has been named Chairman and CEO of AOL, LLC, Time Warner Inc. (NYSE:TWX) Chairman and CEO Jeff Bewkes announced […]