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Yahoo Shutting Down Site Explorer This Year

Screen Shot 2011 07 09 At 10.20.54 PMYahoo has announced they are shutting down one of the old and beloved SEO tools, Yahoo Site Explorer, later this year.

This isn’t unexpected, and I am personally surprised it has been live for so long. That being said, the tool that launched on September 29, 2005 will be closing down “later this year” according to Hemant Minocha, Product Manager, Yahoo Site Explorer.

Yahoo recommends that webmasters sign up with Bing Webmaster Tools and use that as Yahoo shuts off Site Explorer.

Yahoo makes it sound like that you won’t miss the old Site Explorer but I find it hard to believe that Microsoft will provide detailed link data for competitors. Of course there are plenty of third party tools to get at this data, such as Majestic SEO and SEOmoz but with the loss of Site Explorer, there will likely be no search engine-provided look at your back links. Yahoo said:

The Bing Webmaster Center team has been actively adding new features over the past few months, including detailed traffic statistics and a new inbound links feature. Microsoft is also committed to build analytic reports that include Yahoo! search usage.

For more details, see the Yahoo Search Blog. No specific closure date has been set, but the APIs are set to close on Sept. 15, so it seems likely the service itself will close on that date.

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About the author

Barry Schwartz
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

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