Year in Review: Top 10 SEO expert columns of 2018

Here's a look at the most read columns from our SEO experts that stood above the rest this year.

Chat with SearchBot

All year long, SEO experts share their in-depth knowledge and timely advice to help the larger search community navigate new releases and find ways to manage all kinds of challenges. Here’s a look at the ten most read columns that resonated with readers this year.

  1. Google Questions and Answers: Everything you need to know by Joy Hawkins published on Jan. 25
  2. Here’s what happened when I followed Googlebot for 3 months by Max Cyrek published on Nov. 28
  3. How to survive Google’s new local search world by published on May 21
  4. Here’s how to use Twitter to dominate the Google search results by  published on April 16
  5. How to prioritize SEO tasks by impact by  published on July 3
  6. Google My Business listings: 5 frequently asked questions by  published on July 10
  7. Mobile SERP survival: Technical SEO checklist by published June 4.
  8. Want to target position 0? Here’s what you need to make that happen by 
  9. What negative SEO is and is not by
  10. Website redesign mistakes that destroy SEO by


To learn more about the changes in search and SEO this past year, check out Barry Schwartz’s recap of 2018.

Contributing authors are invited to create content for Search Engine Land and are chosen for their expertise and contribution to the search community. Our contributors work under the oversight of the editorial staff and contributions are checked for quality and relevance to our readers. The opinions they express are their own.

About the author

Wendy Almeida
Wendy Almeida is Third Door Media's Community Editor, working with contributors for Search Engine Land, MarTech and MarTech Today. She has held content management roles in a range of organizations from daily newspapers and magazines to global nonprofits.

Get the must-read newsletter for search marketers.