Daily Brief
20210913 SEL Brief
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SEO
How to drive the funnel through content marketing and link building
“It isn't so much about what you want to tell your audience, it’s what you understand they want to learn and what's going to be helpful for...
SEO
How to drive the funnel through content marketing and link building
“It isn't so much about what you want to tell your audience, it’s what you understand they want to learn and what's going to be helpful for...
Content
Second annual Search Engine Land Award for Advancing Diversity and Inclusion in Search Marketing: Nominations open
We're elated to announce that this year’s awards will include a guest judge, last year’s winner Areej...
Content
Second annual Search Engine Land Award for Advancing Diversity and Inclusion in Search Marketing: Nominations open
We're elated to announce that this year’s awards will include a guest judge, last year’s winner Areej...
PPC
Advertisers will now get more data in Google Ads… sort of; Friday’s daily brief
Plus, the conundrum of in-house career...
PPC
Advertisers will now get more data in Google Ads… sort of; Friday’s daily brief
Plus, the conundrum of in-house career...
PPC
Google search terms report adds historical query data for impressions without clicks
And, on February 1, 2022, Google Ads will be removing historical query data (collected before September 1, 2020) that no longer meets its...
PPC
Google search terms report adds historical query data for impressions without clicks
And, on February 1, 2022, Google Ads will be removing historical query data (collected before September 1, 2020) that no longer meets its...
Local
Incorrect business listings deter 63% of consumers; Thursday’s daily brief
Plus, the Google News app will show non-AMP content and Microsoft Advertising announces optimization score in the Recommendations...
Local
Incorrect business listings deter 63% of consumers; Thursday’s daily brief
Plus, the Google News app will show non-AMP content and Microsoft Advertising announces optimization score in the Recommendations...
Microsoft
Microsoft Ads announces optimization score
The availability of Optimization Score in Microsoft Ads now means advertisers have the option to ensure they understand all of the...
Microsoft
Microsoft Ads announces optimization score
The availability of Optimization Score in Microsoft Ads now means advertisers have the option to ensure they understand all of the...
Google News app will display non-AMP content and send readers to publisher pages
Tracking and performance reports in Google Search Console won’t be...
Google News app will display non-AMP content and send readers to publisher pages
Tracking and performance reports in Google Search Console won’t be...
Bing SEO
New pilots from Microsoft Ads and the secret to happiness at work; Wednesday’s daily brief
Plus, B2B tech finally sees the SEO...
Bing SEO
New pilots from Microsoft Ads and the secret to happiness at work; Wednesday’s daily brief
Plus, B2B tech finally sees the SEO...
SEM Tools: Keyword Research
5 common pitfalls to avoid so you maximize your keyword strategy’s business impact
Get the most out of your keyword list and set yourself up for...
SEM Tools: Keyword Research
5 common pitfalls to avoid so you maximize your keyword strategy’s business impact
Get the most out of your keyword list and set yourself up for...
Microsoft Advertising
Video and vertical-based product ads pilots arrive on Microsoft Audience Network
Disclaimers in ads, third-party integrations with Universal Event Tracking, flexible insertion orders and inline appeals for rejected product...
Microsoft Advertising
Video and vertical-based product ads pilots arrive on Microsoft Audience Network
Disclaimers in ads, third-party integrations with Universal Event Tracking, flexible insertion orders and inline appeals for rejected product...
Bing
Now you can speed up your site indexing in Bing; Tuesday’s daily brief
Plus, Q&A about ETAs and...
Bing
Now you can speed up your site indexing in Bing; Tuesday’s daily brief
Plus, Q&A about ETAs and...
Bing SEO
Bing content submission API now available to all
Now you can push your content and HTML directly to Bing Search without the need for...
Bing SEO
Bing content submission API now available to all
Now you can push your content and HTML directly to Bing Search without the need for...
Why are in-house SEOs looking for new jobs?; Friday’s daily brief
Plus, is pinning the solution to control...
Why are in-house SEOs looking for new jobs?; Friday’s daily brief
Plus, is pinning the solution to control...
Google: Algorithm Updates
Google page experience update is now rolled out
The Google News app changes have about a week more to...
Google: Algorithm Updates
Google page experience update is now rolled out
The Google News app changes have about a week more to...