SearchCap: Google Not Mobile Icons, Bing & Google Election Search & Amazon Google’s Competitor

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

• Google’s Eric Schmidt In Berlin: “Really, Our Biggest Search Competitor Is Amazon”

  The attitudes of European policy makers toward Google seem to have hardened of late. On various regulatory fronts, Google faces vocal critics and well-organized opposition. Google’s Eric Schmidt gave a speech earlier today in Berlin seeking to change some of those hardened hearts and minds. Schmidt argued that Google is not only not a monopoly […]

• Influencer Marketing & Authorship for SEO Now – October 21 Webcast

  Digital Marketing Depot presents “Influencer Marketing & Authorship for SEO Now” on Tuesday October 21 at 1 PM EDT. Developing relationships with what the search engines call “topical authorities” and becoming one yourself is one of the cornerstones of SEO Now. In this webcast, Matt Roberts, Chief Strategy Office of Linkdex, will illustrate how individual […]
• Bing & Google Offering New Search Tools For 2014 Election Season

  With the November 4th elections looming ever so near, both Bing and Google have launched search tools to help voters stay informed. From news and analysis, to predictions and voter registration information, each site is doing their part to help voters stay in-the-know during the 2014 election season. Here’s a quick overview of what Bing […]

• New Google Feature Would Offer Video Chats With Doctors

  According to a report from Engadget.com, Google is trying out a new way to help users diagnose whatever ailments they may be suffering, or, at least, searching. When searching for illness-related symptoms, users would see a “Talk with a doctor now” link within the Google search card. Engadget said the link would provide a video […]

• Be Ready for 2015! Attend SMX Social Media Marketing – Early Bird Rates Expire Friday

  In less than 90 days, 2015 budgeting will be complete, Black Friday will be a distant memory, and new marketing objectives will be the measure of your success. Be ready! Hone your paid, earned, and owned social media marketing skills at SMX Social Media Marketing in Las Vegas, November 19-20. Attend and you’ll learn proven […]

• Simple Math To Show Potential Clients Why Local SEO Is Important

  Local businesses sometimes have trouble understanding how they’d benefit from SEO. Columnist Greg Gifford shows how you can boil it down to the basics.

• Google Non-Mobile Friendly Icon Being Testing In Mobile Search Results

  Google is testing a new icon in the mobile search results that symbolize when a search result links to a page that is not mobile friendly. The icon is a mobile smartphone with a slash through the phone. Here is a picture from @malcolmcoles: This is compared to what Google was testing a couple weeks […]

• Hold Your Horses: The Knowledge Vault Is Just A Research Project For Now

  You may have heard buzz about Google’s “Knowledge Vault.” Contributor Eric Enge explains what it is and the real-world implications you should be considering.

• Google Searches For Halloween Costumes Show Frozen’s Elsa, Olaf & Anna Top The List

  What are the hottest and most desirable costumes for Halloween this year? Well, according to Google searches, the movie Frozen made three of the top ten list. Elsa, Olaf and Anna from Frozen the Movie are the top trending costume searches on Google Shopping. Elsa and Olaf are the top two and Anna is number […]

• Up Close @ SMX: Avoiding SEO Disasters

  Contributor Russell Savage recaps Mark Munroe’s presentation at SMX East, in which he discussed common SEO disasters, as well as ways to detect and prevent them.

• TopSEOs: “We Have Not Been Banned By Google”

  Despite Google apparently dropping two of its domains this week, TopSEOs denies that it has been banned and says it’s in contact with Google to discuss the situation. On Wednesday, Mark Jackson at Vizion Interactive posted that TopSEOs had been deindexed in Google’s search results. Sure enough, Google searches that day for site:topseos.com returned no […]

Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:

• Survey: Social Media To Influence Half Of Holiday Shoppers
• Be Ready for 2015! Attend SMX Social Media Marketing – Early Bird Rates Expire Friday
• McDonalds Becomes Big Winner In Billy Eichner – Burger King Twitter Fight Over Copycat Ads
• The Content Analytics Tool To Rule Them All?
• Why Every Marketer Should Leverage Retargeting
• AdSense Text Ads On Mobile Devices Get New Treatment

Search News From Around The Web:

Industry

• Why Duane Forrester is a fabulous search personality of the year, The SEM Post

Local & Maps

• Google My Business Locations Shows Owners Data Update Discrepancies, Search Engine Roundtable

Link Building

• Using Schema Markup to Stand Out From the Crowd, localu.org

Searching

• The Answer Engine: How Humans Can Provide Better Knowledge Than Algorithms, TechCrunch
• Through the Google lens: search trends October 3-9, Official Google Blog
• How Google May Answer Fact Questions Using Entity References in Unstructured Data, SEO By The Sea
• Smart Autofill – Harnessing the Predictive Power of Machine Learning in Google Sheets, Official Google Research Blog
• Travels with Google: does technology improve or spoil the holiday experience?, Telegraph

SEO

• 3 Mistakes Small Business Owners Make in Measuring SEO, SEMrush Blog
• Google Panda 4.1 Still Updating?, Search Engine Roundtable

SEM / Paid Search

• What’s in a Brand Name? Using Trademarks and Copyrights in Your Advertising, Bing Ads Blog