SearchCap: Google Restaurant Delivery, Yelp Selling & Mobile Friendly Begins
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Mobilegeddon Is Beginning, Not Ending The Mobile Friendly Update has now “fully rolled out” according to Google, but columnist Bryson Meunier believes this is only the beginning. WSJ: Yelp Seeking A […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Mobilegeddon Is Beginning, Not Ending
The Mobile Friendly Update has now “fully rolled out” according to Google, but columnist Bryson Meunier believes this is only the beginning.
- WSJ: Yelp Seeking A Potential Buyer
Company’s market cap is $2.9 billion, a sale could fetch more than $3.5 billion.
- Google Adds Link To Place Food Delivery Orders, Make Doctor Appointments & More
Shortly after Bing launched food delivery ordering through Bing Maps, Google does the same but adds appointment booking and other delivery options.
- 1, 2, 3… Smile! Say Hi To Search Engine Land On Instagram
Sprinkle a little Search Engine Land into your Instagram feed.
- Content Marketing & SEO: The Bigger Picture
Working to integrate your SEO and content marketing efforts? Columnist Trond Lyngbø discusses the benefits and challenges of marrying these two disciplines and explains how to succeed.
- Less than 90 Tickets Left for SMX Advanced – Register Now!
Time is running out to register for SMX Advanced. With less than 90 tickets left, we’re certain to sell out again this year… the 9th in a row. Why does SMX Advanced sell out? The program: You’ll participate in expert-level sessions that don’t stop to explain the basics. Advanced sessions on SEO, paid search, mobile […]
- For Google, Apps Are First-Class Citizens, So Take Advantage!
Contributor Ian Sefferman discusses how you can help users to discover and re-engage with your app via Google search.
Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:
- 1, 2, 3… Smile! Say Hi To Marketing Land On Instagram
- Facebook Introduces Deep Linking For Mobile App Install Ads
- Tempur-Pedic Mother’s Day Video Achieves Viral Success
- LinkedIn Introduces Analytics For Your Posts
- The Nagging Little Question Of Conversion Optimization
- Twitter Porn Causes Nielsen To Pull Promoted Tweet Campaign
- Report: Phablets Grabbed More Than 20 Percent Of Q1 Smartphone Sales In The US
- HubSpot Q1 $38M Beats Estimates, Average Customer Pays $9.7K Annually
- Flickr Adds Smarter Search & Navigation Tools, Updates Mobile Apps
- Less than 90 Tickets Left for SMX Advanced – Register Now!
- Animate Your Social Media Marketing With GIFs
- Yahoo Adds Apple Watch Analytics To Mobile Developer Suite
- 6 Dos And Don’ts Of Client Relations For Paid Search (Or Any Digital Marketing Discipline)
- Google Study Exposes “Tangled Web” Of Companies Profiting From Ad Injection
Search News From Around The Web:
Industry
- Google has a bench system designed to keep valued execs in its confines and out of rivals’ reach, Business Insider
Local & Maps
- Exclusive: Thousands of rogue restaurant websites diverting customers to OrderAhead deliveries, GeekWire
- Recap: Bing Maps at //Build/ 2015, Bing Maps Blog
- Set foot on the world’s oldest island with Street View, Google LatLong
Link Building
- How to Target the Best Sites for Building Links to Your Content, Renegade Search
Searching
- Google Answers Link To Dead Bankrupt Company Pages, Search Engine Roundtable
- Google, Why Won’t You Let Me Forget My Divorce?, WIRED
SEO
- 3 Things I Learnt From Spamming Matt Cutts’ Blog, refugeeks.com
- Five Essential Steps to Removing a Google Manual Penalty, ProBlogger
- Google To Improve Mobile Friendly Algorithm Including Mobile Page Speed, Search Engine Roundtable
- Google Working To Improve Language Support For Search & Webmaster Tools, Search Engine Roundtable
- I Can’t Drive 155: Meta Descriptions in 2015, Moz
- SEO 101 Series: How to Create a Sitemap, Vertical Measures
- SEO Rules For a New Website Launch, thesempost.com
- The Smart Way to Update Your Site Without Hurting Your SEO, SEMrush Blog
- Why SEOs Should Focus on Google’s 498 Other Signals, Not Just Panda & Penguin, The SEM Post
SEM / Paid Search
- Ad groups in Yandex PPC: now in Yandex.Direct interface!, russiansearchtips.com
- Change to default filters within AdWords API Reporting, Google Ads Developer Blog
- Mother’s Day 2015 – Flowers & Gifts in Paid Search, AdGooroo
- Voting Begins For The 2015 Top 25 Influential PPC Experts, PPC Hero
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