SearchCap: Google Restaurant Delivery, Yelp Selling & Mobile Friendly Begins
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Mobilegeddon Is Beginning, Not Ending
The Mobile Friendly Update has now “fully rolled out” according to Google, but columnist Bryson Meunier believes this is only the beginning.
- WSJ: Yelp Seeking A Potential Buyer
Company’s market cap is $2.9 billion, a sale could fetch more than $3.5 billion.
- Google Adds Link To Place Food Delivery Orders, Make Doctor Appointments & More
Shortly after Bing launched food delivery ordering through Bing Maps, Google does the same but adds appointment booking and other delivery options.
- 1, 2, 3… Smile! Say Hi To Search Engine Land On Instagram
Sprinkle a little Search Engine Land into your Instagram feed.
- Content Marketing & SEO: The Bigger Picture
Working to integrate your SEO and content marketing efforts? Columnist Trond Lyngbø discusses the benefits and challenges of marrying these two disciplines and explains how to succeed.
- Less than 90 Tickets Left for SMX Advanced – Register Now!
Time is running out to register for SMX Advanced. With less than 90 tickets left, we’re certain to sell out again this year… the 9th in a row. Why does SMX Advanced sell out? The program: You’ll participate in expert-level sessions that don’t stop to explain the basics. Advanced sessions on SEO, paid search, mobile […]
- For Google, Apps Are First-Class Citizens, So Take Advantage!
Contributor Ian Sefferman discusses how you can help users to discover and re-engage with your app via Google search.
Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:
- 1, 2, 3… Smile! Say Hi To Marketing Land On Instagram
- Facebook Introduces Deep Linking For Mobile App Install Ads
- Tempur-Pedic Mother’s Day Video Achieves Viral Success
- LinkedIn Introduces Analytics For Your Posts
- The Nagging Little Question Of Conversion Optimization
- Twitter Porn Causes Nielsen To Pull Promoted Tweet Campaign
- Report: Phablets Grabbed More Than 20 Percent Of Q1 Smartphone Sales In The US
- HubSpot Q1 $38M Beats Estimates, Average Customer Pays $9.7K Annually
- Flickr Adds Smarter Search & Navigation Tools, Updates Mobile Apps
- Less than 90 Tickets Left for SMX Advanced – Register Now!
- Animate Your Social Media Marketing With GIFs
- Yahoo Adds Apple Watch Analytics To Mobile Developer Suite
- 6 Dos And Don’ts Of Client Relations For Paid Search (Or Any Digital Marketing Discipline)
- Google Study Exposes “Tangled Web” Of Companies Profiting From Ad Injection
Search News From Around The Web:
Industry
- Google has a bench system designed to keep valued execs in its confines and out of rivals’ reach, Business Insider
Local & Maps
- Exclusive: Thousands of rogue restaurant websites diverting customers to OrderAhead deliveries, GeekWire
- Recap: Bing Maps at //Build/ 2015, Bing Maps Blog
- Set foot on the world’s oldest island with Street View, Google LatLong
Link Building
- How to Target the Best Sites for Building Links to Your Content, Renegade Search
Searching
- Google Answers Link To Dead Bankrupt Company Pages, Search Engine Roundtable
- Google, Why Won’t You Let Me Forget My Divorce?, WIRED
SEO
- 3 Things I Learnt From Spamming Matt Cutts’ Blog, refugeeks.com
- Five Essential Steps to Removing a Google Manual Penalty, ProBlogger
- Google To Improve Mobile Friendly Algorithm Including Mobile Page Speed, Search Engine Roundtable
- Google Working To Improve Language Support For Search & Webmaster Tools, Search Engine Roundtable
- I Can’t Drive 155: Meta Descriptions in 2015, Moz
- SEO 101 Series: How to Create a Sitemap, Vertical Measures
- SEO Rules For a New Website Launch, thesempost.com
- The Smart Way to Update Your Site Without Hurting Your SEO, SEMrush Blog
- Why SEOs Should Focus on Google’s 498 Other Signals, Not Just Panda & Penguin, The SEM Post
SEM / Paid Search
- Ad groups in Yandex PPC: now in Yandex.Direct interface!, russiansearchtips.com
- Change to default filters within AdWords API Reporting, Google Ads Developer Blog
- Mother’s Day 2015 – Flowers & Gifts in Paid Search, AdGooroo
- Voting Begins For The 2015 Top 25 Influential PPC Experts, PPC Hero
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