Google is dramatically cutting prices for the heaviest developer-users of of its Maps API to keep them from defecting to other platforms. The company has slashed prices “from US $4 per 1,000 map loads to 50¢ per 1,000 map loads.” Since the new fees policy was instituted last Fall, there have been several high profile […]
Today at SMX Advanced, Bing has launched a revamped version of their webmaster tools product, with a new user interface and improved features. Much of the changes are just sprucing up existing data (showing better summaries/dashboards and the like), but of particular interest to some is the new Link Explorer, which is a partial replacement […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search In Pics: LinkedIn Bike, Chrome Watch & Facebook @ Google In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at […]
Microsoft adCenter recently launched an improved version of Microsoft Advertising Intelligence (MAI). MAI is a keyword research tool that helps Advertisers find related keywords and their historical and projected traffic and performance data from the available adCenter traffic. As an Excel add-in, it offers powerful API-based access to data, right in the familiar Excel environment. […]
About a month ago, Microsoft informed us the Bing API would no longer be free and today is the day they migrated the Bing Search API to the paid platform. Microsoft said for the time being, the Bing API will still be free – to try out. But those with over 5,000 queries per month […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Basic Econometric Modeling: Measuring The Offline-Online Effect Of TV Advertising On Search Spend Multi-channel advertisers often ask me how to measure the effect of their TV ads on their online marketing […]
Google today unveiled two changes to the AdWords interface that will likely be useful to marketers — three additional components to the Quality Score, along with account labels to allow the easier grouping of keywords, ads, ad groups and campaigns. Quality Score, one of the most important metrics for marketers, will be displayed with the […]
After only eight months, the Google Related toolbar is headed to the dead pool. That’s one of several Google products being phased out in the company’s latest “spring cleaning” announcement, along with the One Pass payment system for news publishers, Google Patent Search losing its own home page and Google Flu Vaccine Finder. Google Related is […]
Microsoft announced on the Bing Developer Blog that they are transitioning the Bing Search API over to the Windows Azure Marketplace over the next few months, leading to no longer offering a free version of the Bing Search API. API usage costs for the Bing Search API will cost $40 for up to 20,000 queries […]
Table of Contents Section I: Market Overview Section II: Enterprise SMMS Market Trends Section III:Enterprise SMMS Platform Capabilities Section IV: Choosing an SMMS Platform View complete Table of Contents "Enterprise Social Media Management Software" editorial team: Editorial Advisor: Michelle Stinson Ross, Social Marketing Manager, Offers.com Editors: Karen Burka, Senior Research Consultant Claire Schoen, VP, Marketing […]
Earlier this week, I wrote about my disappointment that granular data (the number of URLs reported, the specifics of the errors…) was removed from Google webmaster tools. However, as I’ve been talking with Google, I’ve discovered that much of this detail is still available via the GData API. That this detail was available through the […]
Google has just revamped the crawl errors data available in webmaster tools. Crawl errors are issues Googlebot encountered while crawling your site, so useful stuff! I originally started this article by writing that in most cases, these changes are for the better and in only a few (really maddening) cases, useful functionality has been removed. […]
Just a week after Foursquare said it would drop Google Maps, the Associated Press announced it will use the application to distribute Super Tuesday primary results to AP Election Services subscribers. AP will supply the feed of vote results and subscribers will be able to use Google Maps to display on their websites or on […]
Bing has announced three new features for Bing Webmaster Tools but the biggest new feature to me is the new Bing Webmaster Tools API. Markup Validation Tool. This feature allows webmasters to enter any URL and see what the markup looks like on the page, within the code. Keyword research tool. This tool allows webmasters […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing’s New Ad Campaign: Bing Is For #Doing Bing is set to launch a new ad campaign this weekend that includes a subtle change from its previous messaging. Rather than promoting […]
Google webmaster tools data is helpful stuff, but has been somewhat tough to download and use. Last month, Google made things a bit easier by providing a Python script for downloading search query data (as this report isn’t available as of yet through the API). Now, they’ve added new download options that significantly add to […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: Parked Domains, Scraper Sites Targeted Among New Search Changes In what’s now to be a monthly update on search changes, a new Google “Inside Search” blog post today tells us […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New “Save To Foursquare” Button Reaches Into The Real World Publishers and developers: are you ready for another button (or buttons I should say)? Joining the Facebook, Twitter, +1 and StumbleUpon […]
Majestic SEO announced a new way to access data from the Majestic SEO tool. In short, it provides an easier way to get data from the tool over using the their API. Majestic SEO is a popular tool used by SEOs for competitive link analysis. The main alternatives to the tool include SEOmoz’s LinkScape, RankAbove’s […]
Yesterday Euclid Elements, a relatively new firm founded by some of the people behind the product that became Google Analytics, announced a $5.8 million first round of funding. The company is seeking to enable retailers and business owners with physical locations to measure things like foot traffic by time of day, average customer time in […]
Google now has its own version of the Yahoo “peanut butter” manifesto, where Google staff software engineer Steve Yegge wrote a “family intervention” memo about Google’s failure to build accessible platforms, leaving it vulnerable to the likes of Facebook. There are some harsh words about Google+, but the memo is broader than that. It offers an intriguing look […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Hot At Sphinn: Digg’s Irrelevance, Facebook’s Timeline, Marketing Diversity & More One thing’s for certain in the online marketing industry: change. That was the frame for our “Discussion of the Week” […]
Facebook is launching a new “People Talking About This” metric for fan pages this week, designed to show conversations happening about a brand or page owner across the web. It’s part of an upgraded Page Insights tool. Also released is a new Page Insights API tool. Facebook emailed us the information about the launches tonight, […]
After three months, anyone who wants in to the Google+ social network can now get in. The company announced the news today on its blog, along with a new Google+ search feature and expanded functionality for hangouts. Beta Opens To Everyone Buried at the end of Google’s blog post is the news that the service, […]
In a move that Google says was designed to “ensure quality, improve Google products and services and compliance with AdWords API Terms and Conditions,” the company earlier this week revoked access to the AdWords API to a large number of developers, raising the ire of many who complained about a lack of warning and communication, […]
This week at TechCrunch Disrupt, Twitter announced Web Analytics to webmasters (and Tweeters) see how their content is being shared and how their buttons are being used. This new platform integrates fully with the new t.co shortener to help see content distribution. During the presentation it was announced that the t.co ‘link wrapper’ is now […]
The search technology behind failed social search engine Worio became the guts of the successful Zite app, which was recently acquired by CNN. Similarly Taptu, which began as a mobile search engine in the pre-iPhone era (2006), did almost the identical thing and is hoping to follow Zite’s lead. Originally Taptu was a search engine […]
Over two months in, Google+ has continued to make many changes to the fledgling social site. Here is what’s happened over the weekend and what you will see in Google+ this week! New Suggested Users List Suggested Users were launched this weekend in a very “Twitter-esque” format. The list starts with a generic “picks” list and […]
Google has just announced the closure of several well-known products, including Fast Flip, Sidewiki, Aardvark and Subscribed Links. Some of these are part of the ongoing purge of Google Labs products, while others that are being shut down were not part of Labs. And Google has also announced that other Google Labs projects have “graduated” […]
In what amounted to a “State of Google Plus” talk today, Google’s Bradley Horowitz said “we need to improve,” hinted at some features that may be in Google’s pipeline and called Facebook’s new sharing controls “familiar.” Horowitz, the VP of Product for Google Plus, spoke to Tim O’Reilly during an hour-long, live webcast conversation that […]
A study by PageLever, an analytics tool for Facebook, showed that search engines are major traffic drivers for Facebook pages, making up 34% of all external referrals. Google was the leading search engine sending 27.57% of all external traffic to pages. This study analyzed 1000 pages, with a minimum of 10,000 fans each. Surprisingly, Yahoo! is sending […]
You knew it was coming: Google+ now includes games. According to a screenshot posted on Google’s announcement, there are currently 16 games available at launch, including popular titles like Angry Birds, Bejeweled and others. Games are rolling out “gradually” starting today, Google says. Users will see a colorful, new button at the top of the […]
Foursquare announced today that they reached the mark of 10,000,000 members. The popular location based check-in app has been growing quickly in both features and members. The release of Foursquare 3.0, enhanced analytics and improved specials have helped to make the free service popular with more than those just checking in. Since inception two years ago over […]
Google has made some changes to its My Client Center (MCC) for agencies that allow up to five different MCCs to be linked to a single AdWords account. The new feature, called multiple links, is meant to allow a variety of entities — agencies, SEMs, API developers and others — working for a single client […]
Over the last few months, Microsoft has been tweaking the daily budget capabilities in its API in an effort to make its system simpler and easier to use. As of earlier this month, any new or edited campaigns included the Daily Budget with Monthly Maximum option, which calculates a monthly maximum based on advertisers’ daily […]
Are you ready! We’ve got Google Music coming! Maybe. Certainly some Android or Chrome announcements to come, here at the first day of the Google I/O developers conference. The keynote begins at 9am PT. So does my live blogging. Seriously, there is some expectation that Google Music 3.0, a cloud-based music system, will get aired […]
Yahoo has just launched version 2 of BOSS (Build Your Own Search Service). When they announced this version in February, I wrote about the history of BOSS and detailed the changes. The big changes are: The web and image search results are now sourced from Microsoft’s search index Yahoo branding attribution is now required (the […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Twitter Says Activity Levels Are Soaring With the five-year anniversary of the first tweet approaching, Twitter says user activity is soaring. In a blog post that details tweet and account activity, […]
Google today announced the first upgrade to its AdWords API this year, touting features like the ability to run reports across clients, better filtering, improved geo-targeting, and the ability to deploy and measure “experiments,” or A/B split testing. In coming weeks, API v201101 will also feature the ability for agencies to use interest-based advertising at […]
Content sites that once benefited from raucous discussion in comments have complained that some of the conversation has been drained off by social media sites like Facebook and Twitter. Facebook today announced changes to its Comment Box widget that will plug the hole a little and keep at least some of the comments next to […]