Five best HARO alternatives (expert review)
Discover 6 powerful HARO alternatives for media outreach and backlinks. Compare features, pricing, and success rates to find your best option.
Topic: CBS
Who won: Measuring the most effective Super Bowl 2024 Ads
Learn the top Super Bowl ads according to metrics like emotional impact, brand awareness, and engaged-view conversions.
Marketing giant ‘admits it listens to your conversations to sell targeted ads’
Leading U.S. marketing company Cox Media Group has reportedly been pitching the "futuristic" service to brands on platforms like LinkedIn.
This day in search marketing history: March 4
Sheryl Sandberg leaves Google for Facebook, plus: new GA4 homepage, Wikipedia turns PPC into SEM, goodbye Scroogled and more.
This day in search marketing history: February 21
Google Search Console sends alerts for big drops in clicks, plus: CTR myth resurfaces, poor grammar and typos impact Bing rankings and more.
This day in search marketing history: February 7
Noogler spreads SEO myths, plus: Google posts rejected, Enhanced Campaign reactions, algorithm suggestions, Super Bowls and more
Google’s search quality raters protest for higher pay
Google's search quality raters – the people who help evaluate Google's search results – want a raise.
This day in search marketing history: January 19
Google's page layout algorithm, plus: Matt Cutts resigns from Google, Top Stories deduplication, mobile usability warnings and more.
Google brings audio news aggregation to smart speakers, phones
The Google Assistant acts as a kind of algorithmic, news DJ.
SearchCap: Google Ad metrics, Bing Ads scripts & Bing loses Cortana lead
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Ads Scripts are rolling out in betaNov 7, 2018 by Ginny Marvin Like Google Ads Scripts, the new Bing Ads Scripts can be used to apply multiple changes or monitor […]
SearchCap: AMP live in Google, Bing partners with CBS & EU copyright
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: AMP — Accelerated Mobile Pages — begin global rollout in Google mobile search resultsSep 20, 2016 by Greg Sterling Google reiterated that the move does not include a rankings change. New […]
SearchCap: Google percentage ratings, PPC & Asia
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google testing ratings percentage instead of yellow ratings stars in text adsJul 11, 2016 by Ginny Marvin Attention-grabbing yellow is replaced with a light gray font. 3 common mistakes made in […]
Search “Super Bowl” & See The Best Search Results Page Bing Has Ever Had
Bing's search results include original content and almost anything a fan would need to know before the game starts.
SearchCap: Google Parking, Bing Ads Grows, Foursquare Swarm App & Yelp Results
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Not Just Parking: Google Now With Offline Cards, Indoor Maps, Shopping Reminders Earlier today Barry Schwartz wrote that the updated Google Search App for Android will now help you locate your […]
What Time Does Super Bowl 2014 Start? Look Up!
Along with the Super Bowl, there’s another annual big game that happens — sites trying to be number one for “What Times Does The Super Bowl Start?” This year, I want to win by pointing out that no one should click on any of the articles competing. Just look up, searchers — Google already won. […]
Study: TV Networks Not Ranking In Key SERP Positions, Losing Valuable Search & Traffic Opportunities
After evaluating the organic search performance of America’s most popular television networks, SEO research firm RankAbove discovered a majority of the networks are missing out on significant search and traffic opportunities. The study examined four key areas of search including keywords, rankings, traffic potential and Universal SERPs. According to the findings, not only are a […]
The Full March Madness Bracket Shows In Google Search Results
I suspect that most college basketball fans will be following the NCAA College Basketball Tournament on TV and via their favorite bracket contest website, but they could follow it via a simple Google search, too, if they want. As Google’s Dan Vanderkam shared this afternoon on Twitter, certain college hoops-related searches are now showing the […]
Searching For TV News Online
Most news organizations provide video content on their sites, and aggregators like Google News also offer video clips for some stories. But there are also some excellent search tools that focus exclusively on broadcast television news, and they can often take you to “all the news that’s fit to watch” more quickly and efficiently than […]
Searching for The Super Bowl Start Time: 2013 Edition
Surely every organization managing an event site knows at this point that people want to know what time things start. And that those potential viewers are likely to turn to Google to find out. This year, Google just provides the answer right at the top of the page: February 3rd at 3:30 pacific. Just as […]
Yahoo! 2012: The Top TV, Movie, Songs & Singer Searches
Screen related searches are the backbone of Yahoo!’s year in review lists, as actors, actresses, talk show personalities and reality TV celebrities seem to command a bigger presence year after year. In the most popular TV searches on Yahoo! in the US, perennial favorite American Idol dominated top slots in several categories of Yahoo’s top search trends for […]
Hurricane Sandy Superstorm Resources
Trying to keep up with Hurricane Sandy? Below are a variety of resources which may help. Storm Tracking Google Super Storm Sandy Map Google Super Storm Sandy Maps: NYC Close-up ESRI’s Hurricane Information Map Weather.com Hurricane Tracker Local TV Live Stream Boston: CBS NYC: NBC Philadelphia: CBS Washington DC: Fox Washington DC: NBC Radio A […]
SEO Featured In National Car Rental Commercial
National Car Rental has been running a TV campaign named “Go Like A Pro” where they feature certain professionals in different industries that use their car rental service as part of their business. In February they featured an SEO named Lindsay in one of the videos. National Car Rental informed me today on Twitter that […]
When Is the Super Bowl Start Time? The NFL Finally Gets It Right
Super Bowl 46 kicks off on February 5, 2012 at 6:30pm EST on NBC. Amazingly enough, I found this information by searching on Google and clicking on the second result: nfl.com. Amazing because every year, football fans flock to search engines searching for the start time, and until now, organizations like the NFL, the playing […]
New “Save To Foursquare” Button Reaches Into The Real World
Publishers and developers: are you ready for another button (or buttons I should say)? Joining the Facebook, Twitter, +1 and StumbleUpon button family are new “save to Foursquare” and “follow Foursquare” buttons. Users who click “save to Foursquare” (next to local content) will have that place added to their To-Do Lists. Publishers that have started […]
Google Says SEO Is Not Spam
Matt Cutts, head of the Google’s web spam fighting team, has gone on record by saying Google does not consider SEO to be spam. Matt said outright, “We don’t consider SEO to be spam,” and added that SEO is “a valid way to help people find what they’re looking for via search engines.” He did […]
Live Blog: “Which Way Google?” At SMX East
Welcome! It’s the “Which Way Google?” panel here at SMX East. We’ve got a great panel — Jeff Jarvis, Steven Levy and Marc Rotenberg — set to cover a range of issues. Let’s live blog. This is new for me — I never live blog at my own conferences. But I saw the queen of […]
Dilbert Cartoon: Caught For Paid Links On Google
Yesterday we had a Dilbert cartoon telling us to say no to black hat SEO and today we have a Dilbert cartoon telling us to say no to paid links: The comic reads: Employee: “Google found out that we use fake links to boost our search rank.” Employee: “Now our website only shows up when […]
Dilbert Cartoon Says “No” To Black Hat SEO
This morning’s Dilbert comic is on the topic of black hat SEO. Dilbert wisely decides to avoid those tactics: The comic reads: “I want you to use “black hat” methods to raise our website’s ranking on search engines.” “What do you like best about that ideas – the fact that it’s unethical or the near […]
Twitter Intros Instant Follow Button
In a bid to increase its presence across the Web, Twitter today announced the “follow button,” a snippet of code that can be placed on any Web site that allows readers logged into Twitter to click and follow instantly. Previously, a Twitter user would have to click-through to the Web site’s Twitter.com page and click […]
YouTube Is The Real “Google TV”
Google TV, the company’s much-hyped “Connected TV” effort that brought together Sony, Logitech and Dish Networks, has failed to deliver on its promise — at least so far. While sales figures haven’t been released the public isn’t biting, it would appear. Google TV (the product) may ultimately join the ranks of Google Wave as an […]
New Twitter Home Page Emphasizes Interests
Twitter has launched a new home page design that the company says should be visible to all users now. Sure enough, I logged out and there it was. As you can see from the screenshot above, the new home page is less cluttered and instead focuses on a single statement: “Follow your interests.” Gone are […]
An Illustrated Guide To Searching For Shared, Tweeted & “Realtime” Images
Looking for images that are being shared and posted in realtime? That image search space has gotten more competitive, as Nachofoto reenters the field. Below, what it offers, along with general realtime image searching tips using other services like Topsy, Google Realtime Search and Twitter itself. I’ve used realtime search tools often, in order to […]
Your Site’s Traffic Has Plummeted Since Google’s Panda Update. Now What?
Google’s latest algorithm change has impacted nearly 12% of queries. That means that a lot of sites, big and small, are looking at their web analytics reports this week and seeing devastating traffic graphs down and to the right. It can be difficult to think strategically and objectively in such a a situation and your […]
SearchCap: The Day In Search, March 4, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Hotpot Places A Bet On Las Vegas Google’s on-the-streets promotional blitz for its Hotpot ratings and recommendations service has landed a new home: Las Vegas. The company has just announced […]
CBS Buys Clicker Video Search Guide; Lanzone Becomes CBS Interactive Prez
CBS has wisely acquired internet TV guide Clicker, sometimes incorrectly called a video search engine. Clicker CEO Jim Lanzone has been named President of CBS Interactive. He’ll bring tremendous energy and intelligence (and a sense of humor) to the role. The acquisition price wasn’t disclosed. Clicker raised roughly $19 million from investors. CBS also owns […]
SearchCap: The Day In Search, February 18, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Social Meets Search At Search Engine Land’s SMX West Event Everything we program at Search Engine Land’s SMX: Search Marketing Expo events are always related to search. So why a post […]
Why SEO Needs Its Own Reputation Management
A few weeks ago, I saw a reference to search engine optimization (SEO) on the TV Show The Good Wife that made me fall off of my chair. (See SEO Gets Dissed by CBS TV Series “The Good Wife” for the transcript.) I fell off of my chair for two reasons: (1) I certainly did […]
What Time Does the 2011 Super Bowl Start? A (Continuing) Lesson in Search Visibility
(For those wondering what time the game really does start, the 2011 Super Bowl between the Green Bay Packers and the Pittsburgh Steelers kicks off on Fox at around 6:30pm ET.) Before the Super Bowl in both 2009 and 2010, I checked out the search engine results for the Super Bowl start time. In 2009, […]
SearchCap: The Day In Search, January 20, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s Huge Earnings Overshadowed By Leadership Change Google just announced Q4 and full year 2010 earnings. They also dropped the bombshell that Larry Page would be taking over as CEO, with […]
Apple TV: My First Day Review & Impressions
I’ve been looking at various internet-to-TV devices as part of my Life With Google TV series. I’ve covered Google TV, Roku & Boxee Box so far. Time for Apple TV! If you buy a lot with iTunes or have an iPhone or iPad, this is a great device. Amazing, in some ways. But the lack […]