Most followed accounts on social media (Instagram, X, YouTube & TikTok)
See the latest data on the most followed accounts on social media, including a breakdown by specific platform.
Topic: Donald Trump
Meta is passing Europe’s digital taxes directly to advertisers
Meta will start billing advertisers directly for Europe's digital services taxes starting July 1 — adding up to 5% in extra costs on ad spend.
The Digital Markets Act promised fairer search. It’s failing.
Two years after the DMA took effect, user experience is worse, business metrics are down, and Google’s monopoly remains intact.
TikTok’s U.S. joint venture could reduce long-term uncertainty for brands
Majority U.S. ownership, Oracle-hosted data, and independent governance aim to end ban fears and give brands and creators a steadier outlook.
Generative AI and defamation: What the new reputation threats look like
AI chatbots are changing how defamation spreads. Safeguarding credibility now means watching what AI says about you.
$14 billion deal keeps TikTok alive in U.S.
TikTok avoids a U.S. shutdown with deal, but brands and marketers still face uncertainty until China gives final approval.
Trump gives TikTok until Dec. 16 to secure U.S. buyer
Brands and advertisers face fresh uncertainty as President Trump's executive order keeps TikTok alive in the U.S. as negotiations drag on.
TikTok’s U.S. future rests on Trump–Xi meeting this week
A deal framework signals TikTok may stay in the U.S., easing months of uncertainty for advertisers, marketers, and creators.
EU fines Google $3.5 billion over anti-competitive ad-tech business
Google may be forced to divest its ad-tech business, but Google will appeal.
In GEO, brand mentions do what links alone can’t
Help LLMs connect the dots on your brand. Strategic mentions across media, content, and communities make the difference.
TikTok building new U.S. app ahead of expected sale
TikTok's reported plan to launch a separate app in the U.S. could disrupt ad targeting and user data continuity.
Trump grants TikTok another 90-day lifeline as sale talks stall
President Trump’s 90-day extension keeps TikTok live in the U.S., giving advertisers continued access to one of the most valuable platforms for reaching younger audiences.
New TikTok AI tools let you generate branded videos from images, text
TikTok’s new creative tools let you instantly generate branded videos and digital avatars from simple images or text prompts.
Trump likely will delay TikTok ban again
TikTok’s uncertain future in the U.S. could disrupt ad campaigns and audience reach, making it critical for advertisers to monitor developments and plan contingencies.
Temu pulls its U.S. Google Shopping ads
The crash of its App Store rank reveals how heavily Temu was reliant on Google advertising for paid acquisiton.
Advertisers pull back from TikTok, boost Meta amid ban uncertainty
TikTok advertising confidence continues to erode. New data shows double-digit CPM declines and significant budget shifts to Meta's platforms.
Trump extends TikTok sale/shutdown deadline by another 75 days
ByteDance has more time to sell TikTok’s U.S. operations, allowing U.S. brands and businesses to continue marketing on the platform.
Amazon makes surprise bid for TikTok ahead of U.S. ban deadline
Amazon's last-minute TikTok bid comes days before the video app faces a potential U.S. shutdown, though the offer isn't being taken seriously.
Is Google biased? An SEO veteran’s perspective
This deep dive uses SEO tools and data analysis to explore the claims, controversies, and facts behind political search results.
TikTok restores service in the U.S., credits Trump for reprieve
TikTok’s brief U.S. shutdown and legal uncertainties signal a wake-up call for advertisers to diversify strategies and navigate risks.
Supreme Court upholds TikTok divestment order: What you need to know
TikTok to be banned for 170 million U.S. users, disrupting campaigns and forcing brands to pivot organic and paid strategies.
Meta gave special content moderation treatment to top advertisers
Meta's 2023 implementation of 'guardrails' for high-spending advertisers raises concerns about fairness and transparency.
Local SEO in 2025: banes, blessings, and predictions
From the latest on Google's anti-monopoly trial to developments in how Business Profiles show in local search, see why 2025 is already exciting.
Top 10 2025 PPC predictions and trends
These are some of the most important PPC trends, changes, opportunities and challenges you need to be ready for in 2025.
TikTok takes U.S. ban challenge to the Supreme Court
With not much time to spare before the Jan. 19 ban, TikTok has taken its case to the Supreme Court.
Decoding ad spend: Key insights from the 2024 presidential election
Comparing the marketing strategies of both candidates, we'll examine spending breakdowns, tactics and factors that shaped the outcome.
TikTok ban faces uncertain future under Trump’s return
Trump’s shift on TikTok’s potential ban could impact the app’s future in the U.S., creating uncertainty for advertisers targeting its 170 million American users.
U.S. House passes bill forcing TikTok owner to divest or face nationwide ban
TikTok owner ByteDance will have six months to divest the social media platform or risk losing its 150 million U.S. users if the bill becomes law.
ChatGPT vs. Google Bard vs. Bing Chat vs. Claude: Which generative AI solution is best?
Here's a comparison of genAI tools ChatGPT, Bard, Bing Chat Balanced, Bing Chat Creative, and Claude based on four metrics.
Report: Generative AI violates copyright law, rights of news publishers
News publishers are concerned that AI answers will replace Search traffic, leading to less revenue, lost jobs and other damages.
Test driving Google’s Search Generative Experience
Here are some early findings from a 30-query mini-study designed to push the limits of Google's generative AI search experience.
9 more states join federal antitrust lawsuit against Google
The Biden administration has sought to toughen antitrust enforcement. Alongside the Google lawsuit, it is also challenging multiple proposed mergers.
ChatGPT vs. Google Bard vs. Bing Chat: Which generative AI solution is best?
Which generative AI tool is the best? Here's a comparison of ChatGPT, Bard, Bing Chat Balanced and Bing Chat Creative based on four metrics.
Biden approved to decide fate of TikTok as US ban nears
The recent spy balloon incident could be a tipping point in the strained relationship between the US and China, leading to the US government taking action due to security concerns.
This day in search marketing history: February 23
Google penalizes Natural News, plus: Google AdSense separates YouTube earnings, BrightEdge acquires Oncrawl, florist war on AdWords and more.
This day in search marketing history: February 9
Google Buzz launches, plus: Bing Ads outage, Google search time capsule, Adwords yellow ads return, Yahoo rejecting Microsoft and more
This day in search marketing history: January 31
Google releases URL Inspection Tool API, plus: AdWords IF functions, Page Speed Update confusion, local paid inclusion and more.
This day in search marketing history: January 11
Google's mobile intrusive interstitials penalty, plus: AdWords eases negative keyword management, Search Plus pushing Google+ and more.
Are we officially saying goodbye to Twitter? It depends on who you ask
The saga continues over at Twitter. Will the platform be dead within a week, or will Musk turn it around?
How brands and agencies are reacting to Elon Musk’s radical changes at Twitter
As brand safety risks increase, some advertisers are waiting to see whether Twitter will be a respected platform or a free-for-all hellscape.