Topic: France

SearchCap: The Day In Search, March 21, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New Ad Status Info Added To AdWords Google is providing AdWords users with a new way to figure out whether their ads are approved, or not, and why. The new feature […]

SearchCap: The Day In Search, March 20, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Wikipedia Appears On Google’s Page One Only 46% Of Time, Study Shows Wikipedia doesn’t pwn Google nearly as much as the SEO industry thinks it does. In fact, according to a […]

Google Frog Leap Day Gioachino Rossini Birthday Logo

The more obvious reason there is a signing frog on the Google home page is because today is a leap day, happens about every four years and Google decided to leap with a frog. But the reason the frog is signing like in an opera is because it is the 220th birthday of Gioachino Rossini. […]

SearchCap: The Day In Search, February 23, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Is SEO Killing America? Last week at the Tools of Change conference, Clay Johnson, author of the new book The Information Diet gave a keynote talk titled “Is SEO Killing America“. […]

Search Alliance Beginning adCenter Rollout In the UK, France & Ireland

The Yahoo/Microsoft Search Alliance this week is beginning to transition Yahoo Search Marketing campaigns to AdCenter accounts in the UK, France and Ireland. The companies last month announced they’d begin testing adCenter ads on Yahoo in those countries. Organic results have been powered by Microsoft’s Bing for some time. Ramping of Yahoo traffic will begin […]

AdCenter Revamps Location Targeting To Mimic AdWords

Microsoft adCenter is making changes to its location targeting functionality that will bring it into line with the industry standard Google AdWords. Now, the “market” (distribution channel) will no longer be available as a targeting option. It will be replaced by “language” and “target location” as individual targeting options. Advertisers will be able to target […]

Link Building Tool Review: WordTracker Link Builder

This week’s tool review focuses on the Link Builder toolset from Wordtracker. Wordtracker has been around since 1998 and is most widely known as a keyword research tool. In 2010, they added Link Builder in response to consumer demand and to help their keyword customers with their link building efforts. Based in London, the Wordtracker staff is […]

Google’s “Trusted Photographers” Turns Business Photos Into A Self-Serve Product

Google is hoping to expand its Business Photos product with the launch of a new service called “Trusted Photographers” that essentially makes the process entirely self-service. Local businesses that are interested in having interior photos taken can use the new Business Photos website to find a “trusted photographer.” The business owner and photographer are supposed […]

SearchCap: The Day In Search, January 19, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: Paid Clicks Up 34% While Cost Per Click Down 8% YoY Google just posted their Q4 2011 earnings resulting in a massive quarter but not meeting expectations of investors. In […]

SearchCap: The Day In Search, January 13, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s SPYW, Kenya Imbroglios An “Ink Blot” Test For Google As Good Or Evil? I woke up this morning to discover some fairly outrageous allegations against Google in Kenya. Local search/directory […]

Search Alliance Begins First AdCenter Testing In Europe

Microsoft adCenter ads are soon coming to Yahoo pages in France, Ireland and the United Kingdom, Microsoft announced today. The first testing for the roll-out will commence mid-January and may involve up to 10% of Yahoo’s traffic in these geographies. Microsoft suggests advertisers closely monitor campaigns and be prepared to increase budgets if they’re more […]

SearchCap: The Day In Search, December 29, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Instant Costs Google $65,000 In France The Local, a French newspaper, reports Google France was ordered to pay €50,000 ($64,670) to Lyonnaise de Garantie, a French insurance company over a […]

Google Instant Costs Google $65,000 In France

The Local, a French newspaper, reports Google France was ordered to pay €50,000 ($64,670) to Lyonnaise de Garantie, a French insurance company over a search suggestion that had them labeled as being a “crook.” In the case of this French company, when you typed in their company name, Lyonnaise de Garantie it suggested at the […]

2011 Yahoo! In Review: Top US Searches In 30 Categories

Now celebrating a decade of recapping annual search trends, earlier today, Yahoo! released the 2011 list of most popular searches in the US in 30 different categories, topping last year’s extensive list. This year marks the first full year Yahoo! used has used the Bing search engine to primarily power Yahoo! search results, with Americans […]

Bieber Tops Bing’s List Of Most Popular Searches In 2011

First out of the gate this year in the annual rush to declare search winners is Bing, who earlier today unveiled the top searches of 2011 at BingTrends.com. Bing.com also created an original video to recap the year in search, ending the clip with the Twitter hashtag #My2011. Video: Bing Originals: Decisions That Shaped 2011 […]

SearchCap: The Day In Search, November 25, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google+ Is Slowly Invading Google’s Main Search Results Google+ content is slowly — but very surely — expanding its footprint inside of Google.com’s main search results. The latest integration comes via […]

Google’s Louis Daguerre Logo

On Google today is a special logo for the 224th birthday of Louis Daguerre. Daguerre invented the daguerreotype process of photography. Daguerreotype was the first commercially successful photographic process commonly used for portraits. The process took a while, requiring the subjects to sit for several minutes as still as possible in order for the photograph […]

SearchCap: The Day In Search, November 9, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: ‘Think Insights’: Google’s New Research Hub Offers Data Porn For Marketers Lest you think that Google’s product streamlining has completely stifled any new developments, the company has announced a new research […]

Bing Maps Expands Sharing, Editing Options

Bing has added new options for editing and sharing inside of Bing Maps. The “Send” link on a Maps search result now has an option to send a business listing to a mobile phone via SMS. This is available to users in the U.S., UK, Australia, Canada, France, Germany and Italy. There’s also a “Share” […]

Yahoo & Microsoft Proceeds With Search Ad Transition In 2012

Microsoft announced they are now ready to move forward with transitioning over the search ad technology from Yahoo to Microsoft in the European regions. Microsoft said, the “European roll out is scheduled to begin with the UK, Ireland and France in the second quarter of 2012.” Yahoo and Microsoft have already transitioned the search ad […]

Marie Curie Google Logo

Google is celebrating the life of Marie Curie with a special Google logo, aka a Doodle. The logo depicts her working at her desk on with test tubes and beakers. Marie Curie is best known for her work in radioactivity, being awarded with two Nobel Prizes, in physics and chemistry. In fact, she is the […]

SearchCap: The Day In Search, October 21, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Want Better Google Analytics Data? Learn To Tag Your Campaigns! One of the most important hurdles to tackle before analyzing data is collecting clean and correct data. There are many ways […]

After Little Resistance in Germany, Bing Expands Streetside Photos Across Europe

Microsoft’s Streetside photo service will be taking photos across Europe before the end of the year. The expansion comes on the heels of its launch in Germany earlier this year — a move that’s generated far less resistance than Google’s Street View service. According to German news reports today, Bing’s Streetside service has received about […]

Yahoo Asia & More European Properties Transitioned To Bing Powered Results

The Yahoo Search Blog announced they have transitioned much of their Asian algorithmic search to be powered by Bing with the exception of Korea. Specifically, Asian Yahoo search users in Hong Kong, Indonesia, Malaysia, Philippines, Singapore, Taiwan, Thailand and Vietnam will now get Bing powered results. In addition, they also migrated over more European countries […]

SearchCap: The Day In Search, September 16, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Twitter Announces Analytics For Tweets, Traffic & Buttons This week at TechCrunch Disrupt, Twitter announced Web Analytics to webmasters (and Tweeters) see how their content is being shared and how their […]

Google Will Offer Wi-Fi Opt-Out Tool To Improve User Privacy & Appease European Regulators

With the smoke still smoldering from Google’s long-running battle over the collection of personal information via unsecured WiFi networks, the company says it’s working on a service that will allow WiFi router owners to opt-out from being included in Google’s location services. In a blog post yesterday, Google says the opt-out will be available to […]

SearchCap: The Day In Search, September 9, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Foursquare: More Than Fun & Games, A Potent Local Search Tool About a year ago, I was feeling Foursquare fatigue. Why on earth was I checking in? The badges were harder […]

Belgium Says Google Broke Privacy Law, Offers Cash Settlement

Google is considering a settlement offer from federal prosecutors in Belgium who say the company broke national privacy laws when it collected personal data from unsecured WiFi networks via its Street View vehicles. According to Bloomberg, prosecutors have offered Google a €150,000 penalty (currently about $215,000 USD) for the gaffe that Google has repeatedly said […]

SearchCap: The Day In Search, August 17, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google & Bing (Still) Handle Underscores & Dashes Differently It’s one of the longest-running SEO questions around, and still something many of us get asked by clients, readers, conference attendees and […]

Google’s Pierre de Fermat Math Logo

Google is celebrating the life of Pierre de Fermat, born 410 years ago today in 1601 Beaumont-de-Lomagne, France. He lived for 63 years, dying on January 12, 1665 in France. He was a lawyer but most well-known for his breakthroughs in math. Pierre is most well known for the Fermat’s Last Theorem, which states that […]

SearchCap: The Day In Search, August 8, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google+ Poised To Become Number Two Network In 12 Months According To Survey A Bloomberg-YouGov survey of 1,003 online adults found that Google+ is on a trajectory to surpass other social […]

Google And Largest French Publisher Update Accord On Book Scanning

Hachette Livre, the largest book publisher in France, has reached a book-scanning agreement with Google (actually it did last year; this is an update). The New York Times reports that while other publishers in France are still suing Google for scanning their copyrighted material without permission, the Hachette deal may provide a framework for other […]

SearchCap: The Day In Search, August 1, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Catholic Priest Advises Engaged Couples: Don’t Use Google Maps You know it’s rough going when even the clergy can’t recommend your service. That’s what’s happening to Google Maps, which is listing […]

Yahoo UK & Others Switching To Bing Organic Results August 3rd

Yahoo has sent out an update stating they are migrating the organic results for Yahoo’s European properties to Bing’s search index this Wednesday, August 3, 2011. The organic search on Yahoo UK, France, Germany, Spain and Italy will begin transitioning over to Bing powered results this Wednesday. Yahoo has not yet and will not yet […]