Topic: Google

SearchCap: PPC shopping ads and more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How to outdo the PPC robots in shopping adsApr 11, 2018 by Frederick Vallaeys Contributor Frederick Vallaeys isn’t ready for Skynet to manage his PPC campaigns just yet and shares seven […]

SearchCap: Google drops paginated results, small business agency use & Google local services menu

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google is officially testing ‘more results’ button to load more search resultsApr 8, 2018 by Barry Schwartz Instead of making searchers click to the next page of search results, Google is […]

SearchCap: Optimizing for voice search & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Already doing SEO? Add these two things to optimize for voice search Apr 6, 2018 by Bryson Meunier Not sure how to optimize your webpage for voice search? Contributor Bryson Meunier […]

SearchCap: Google SEO patents & Search Engine Land Awards

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google patent on related entities and what it means for SEO Apr 5, 2018 by Dave Davies Contributor Dave Davies pulls key points from a newly awarded Google patent on related […]

SearchCap: Bing Ads CPC, SEO platforms & software & search volume

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: No search volume? No problem! 3 ways to improve low-traffic AdWords campaignsMar 29, 2018 by Jacob Baadsgaard Contributor Jacob Baadsgaard thinks you need to get scrappy and find ways to make […]