How to use Claude to run a stronger CRO audit
Claude can sort CRO data, surface patterns, and organize findings, but human judgment is still needed to validate conversion problems.
Topic: JSON
Google adds real-time reporting endpoint to Campaign Manager 360 API
Developers can now retrieve Campaign Manager 360 reporting data in real time with a single API request.
10 SEO use cases for auditing your accessibility tree for AI search
Go beyond HTML with practical workflows to uncover rendering issues, weak site structure, and other obstacles to AI understanding.
7 feedback loops for self-improving AI content workflows
Turn recurring corrections into stronger research, better drafts, more consistent editing, and smarter content planning.
Google’s job Indexing API isn’t the shortcut you think it is
Learn the difference between notification, crawling, and indexing, and use a free tool to check whether your API is doing what you expect.
Visual semantics: The missing piece of topical authority
Patents, research, and case studies suggest Google looks beyond text. Learn how page design influences search visibility.
The new SEO stack: What replaces your old toolset
See how LLMs, APIs and scripts cut busywork, uncover AI search signals and help teams move faster without ditching core SEO basics.
AI Agent Readiness Checker: Test your site with our free tool
Use our free AI Agent Readiness Checker to test your site's AI visibility. See crawler access, structured data, citations, and what prompts you appear for.
Tailor Your Feed: The Google Discover fan-out that surfaces niche sites
Here's why it opens a third visibility path for small sites, beyond implicit affinity and the Follow button.
Schema.org now shows you how many sites are using each schema type
Ever wonder how many sites are using a specific type of structured data element? Now you can know.
Google’s expanded candidate set and the selection crisis
As AI systems evaluate broader content pools, selection depends on verification, semantic relationships, and information gain.
Inside ChatGPT Search: how web.run and fan-out queries shape AI visibility
New research reveals how ChatGPT fetches pages, selects sources, and summarizes content — with practical prompts to test your own site.
How to optimize a website for AI crawlers and AI agents
Learn how to optimize your site for AI crawlers with technical SEO best practices — and control access by blocking or allowing crawlers with directives.
How to use Google and LLM insights to improve international SEO
Turn Google and AI search signals into localized content structures that better match regional user behavior.
Query fan-out tools and software to optimize content and track results
Learn how to use query fan-out tools to improve AI search rankings on platforms like ChatGPT and AI Overviews, and track your optimization results.
Build your own AI search visibility tracker for under $100/month
Follow a practical framework to build an AI visibility tracker using vibe coding across ChatGPT, Claude, Gemini, and Google.
A 6-point scorecard for AI-ready product pages
See how AI assistants evaluate product pages and what they need to recommend your products — from specs to reviews and use cases.
How to turn Claude Code into your SEO command center
Most SEO work means tab-switching between GSC, GA4, Ads, and AI tools. What if one setup could cross-reference them all?
WebMCP explained: Inside Chrome 146’s agent-ready web preview
WebMCP exposes structured website actions for AI agents. See how it works, why it matters, and how to test it in Chrome 146.
AI agents in SEO: A practical workflow walkthrough
A practical look at how AI agents like n8n automate SEO workflows, from scraping to structured delivery – and where they fall short.
Google & Bing don’t recommend separate markdown pages for LLMs
This is a heated debate now, but it seems that the major search engines are not recommending this "strategy."
Why LLM-only pages aren’t the answer to AI search
Creating pages only machines will see won’t improve AI search visibility. Data shows standard SEO fundamentals still drive AI citations.
Image SEO for multimodal AI
Images are now parsed like language. OCR, visual context and pixel-level quality shape how AI systems interpret and surface content.
Googlebot fraud (Fake crawlers, bot abuse & how to protect your site)
Learn how Googlebot crawls, renders, and indexes your site. See every crawler type, how crawl budget works, and the technical fixes that improve visibility.
How to identify and fix AI hallucinations about your brand
Learn how to audit AI model outputs, apply entity markup, and reinforce accurate brand facts in Knowledge Graph data to correct AI hallucinations and protect your brand’s credibility.
AI tools for PPC, AI search, and social campaigns: What’s worth using now
The tools driving creative, workflow automation, and search visibility in performance marketing – plus guidance for choosing the right stack.
Google Daily Hub: Anatomy of an overambitious system shaping the future of search
Daily Hub tried to merge embeddings, entities, and real-time context – and buckled under the system’s complexity.
Optimizing for ChatGPT Shopping: How product feeds power GEO
Structured merchant feeds are redefining ecommerce discovery in ChatGPT. Here’s how ACP is changing GEO strategy.
JavaScript SEO: How to make dynamic content crawlable
Struggling with indexing issues? Learn how search engines handle JavaScript, what to fix, and how to ensure your dynamic content gets discovered and ranked.
ChatGPT is using Google Search, multiple tests suggest
Tests reveal ChatGPT Plus quoting content only indexed by Google. Is ChatGPT Plus somehow sourcing answers using Google Search results?
llms.txt isn’t robots.txt: It’s a treasure map for AI
Not just another SEO file – llms.txt curates your site’s best AI-digestible content for inference. Here's how to use it.
How to automate your Google Ads workflow with the ChatGPT API
Stop copy‑pasting prompts. Plug GPT‑4o into Google Apps Script, Sheets, and more to run account‑wide performance reviews automatically.
Automate SEO analysis with Google Sheets, GSC & ChatGPT API
Automate site audits, analyze pages and generate AI-driven optimization insights all within Google Sheets.
How to create article outlines with AI based on Google’s Top 10
Use this guide and script to automate SEO content research to generate article outlines using AI, APIs and top-ranking page analysis.
The ultimate guide to HTTP headers for SEO
Learn what HTTP headers are, how they influence website performance and security and best practices for optimization.
Structured data and SEO: What you need to know in 2025
Here’s why structured data matters, key schema types to use and advanced techniques to boost visibility in rich results.
Decoding Googlebot crawl stats data in Google Search Console
Dive into the lesser-known Crawl Stats reports, plus how to monitor Googlebot activity and identify actionable insights for enterprise sites.
Improving content quality at scale with AI
Discover how to leverage AI to uncover unanswered questions in your content, helping you enhance and improve it.
How to use entities in schema to improve Google’s understanding of your content
A step-by-step entity SEO guide for identifying the most relevant entities for your article and adding them to your schema markup.